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What Would a GM Bankruptcy Mean for the UK?
A GM bankruptcy wouldn't just have repercussions in the U.S., but also in the U.K., where it owns one of the leading British car brands, Vauxhall. ...
Tags: Car, Fiat, U.K., General Motors Corp., Bankruptcy, Vauxhall, Brand GM, General Motors, GM, U.K. Auto Industry, Corsa, Astra, Opel, By Richard Northedge
Articles 2009-05-15

Additional Resources

Saab in 11th-hour talks with GM to avert its closure
Saab and Swedish government officials travelled to Detroit yesterday for talks with General Motors over last-minute options to save the brand from closure. This came as Beijing Automotive Industry Holding Co BAIC, part of a bidding group for Saab that collapsed last week, held talks at the carmaker's Trollhattan headquarters...
Tags: General Motors Corp., Saab
News items 2009-12-01
GM's European boss to head up Opel and Vauxhall
General Motors' newly named head of European operations said on Saturday that he will also become chief executive of Opel and Vauxhall, and that the search for an outside candidate had been cancelled. The comments by Nick Reilly – named to the job by the U.S. carmaker's chief executive Ed...
Tags: General Motors Corp., Magna International Inc.
News items 2009-12-05
Source: GM has no other Saab suitors
DETROIT - A person briefed on General Motors Co.'s plans says the automaker has not talked to any other potential buyers for the Swedish Saab brand. GM's board is to meet on Tuesday to discuss the brand's fate after a group led by Swedish specialty car maker Koenigsegg Automotive AB...
Tags: General Motors Corp., Saab
News items 2009-11-25
Japan shuns Chevy; autos get GM badge.(News)(Brief Article)
Byline: Yuzo Yamaguchi Suzuki Motor Corp. is placing a General Motors logo on more of the Chevrolet models it sells in Japan in a bid to overcome consumer resistance to the Chevy brand. GM owns 20 percent of Suzuki. The right to...
Tags: General Motors Corp., Suzuki Motor Corp.
Research articles 2004-04-19
The 2008 MMR/IRI GM report
NEW YORK -- General merchandise plays an important and varied role in mass market retailing, but driving steady sales growth in the department can be challenging. The payoff is worthwhile, though, because many GM categories deliver healthy gross margins that make a vital contribution to the bottom line. Moreover, that...
Tags: General Motors Corp., Retail, SALES
Research articles 2008-05-26
How to sell a dying brand ; GM, agencies confront uphill challenge of marketing to consumers who worry about servicing their Olds.(Oldsmobile Div.)(Brief Article)
The 103-year-old Oldsmobile brand is on a death march. The 103-year-old Oldsmobile brand is on a death march.
Tags: agency, brand, General Motors Corp., marketing
Research articles 2000-12-18
Why GM Failed, As Told by GM's TV Ads
Yesterday I pointed out in the post "What Killed GM? Brand Marketing" that GM's woes were the result of an unrelenting focus on brand marketing, rather than product quality. Needless to say, a number of branding gurus have lambasted this viewpoint, probably because it assaults their parasitic business model. ...
Tags: Car, Advertisement, Brand, TV, General Motors Corp., Branding, Marketing, Geoffrey James
Blog posts 2009-04-01
What Killed GM? Brand Marketing.
Conventional wisdom is that bad management is responsible for the impending death of this once-great American corporation. But that's too simplistic an explanation.  While GM's management is ultimately responsible, the real culprit was brand marketing -- not the marketers themselves, some of whom are no doubt...
Tags: Brand, General Motors Corp., Brand Marketing, Branding, Marketing, Geoffrey James
Blog posts 2009-03-31
GM Signs Deal to Sell Hummer to Tengzhong
By Kevin Krolicki and Bernie Woodall DETROIT (Reuters) - General Motors Co GM signed a deal on Friday to sell its iconic but tarnished Hummer brand to an investment partnership headed by an obscure Chinese machinery maker in an agreement that underscores the fast rise and global ambition of the...
Tags: General Motors Corp.
News items 2009-10-09
GM to Consider Saab Sale Until Year End
By David BaileyDETROIT (Reuters UK) - General Motors Co said on Tuesday that it would consider offers for its Saab brand until the end of the month and move to close the Swedish unit then if it appears that it cannot be sold.The announcement from GM came after a meeting...
Tags: General Motors Corp., Saab, BAIC, Merbanco, Branding, Marketing, Oukbs
News items 2009-12-01
Government Takeover Bad for GM Sales?
The U.S. government is now the major shareholder at General Motors.   Is this good or bad for sales of GM cars?  Before answering, please watch this 9 second video: Here's a poll: [poll id="339"] Click here for...
Tags: General Motors Corp., Rank-and-file, Sales Strategy, Government, Sales Force Management, Branding, Vertical Industries, Sales, Marketing, Geoffrey James
Blog posts 2009-07-13
GM will sell Hummer. Good RIddance.
Posted by: David Welch on October 08 General Motors is said to be close to a deal to unload its Hummer brand to China's Sichuan Tengzhong Heavy Industrial Machinery. GM said on Oct. 7 that it was nearing a deal and should have it done by the end of the...
Tags: General Motors Corp.
News items 2009-10-08
Saab deal falls apart as the brand nears extinction
Posted by: David Welch on November 24 Swedish sports car maker Koenigsegg Group AB has come to its senses. The company decided to pull out of its earlier agreement to buy Saab from General Motors. Barring some new edict from GM's board, the auto maker will likely just wind the...
Tags: General Motors Corp., Saab
News items 2009-11-24
Automaker's future on agenda as GM, dealers meet in Novi
Novi -- General Motors Co. dealers from across the Midwest are converging in Novi this morning to query executives about new products and sales efforts. The meeting is the first of a nationwide nine-city tour planned by GM to discuss plans for the automaker's four core brands -- Chevrolet, Cadillac,...
Tags: General Motors Corp., dealer
News items 2009-08-28
GM's Saturn Could be Treasure for Foreign Automaker
General Motors is on the verge of junking its Saturn brand, and that raises the possibility that a foreign automaker, particularly a Chinese or Indian manufacturer, could see Saturn as found treasure that offers easy entry to the U.S. market. Struggling GM intends to sell of spin...
Tags: U.S., Car, Fiat, Brand, General Motors Corp., Saturn, Erich Merkle, Branding, Manufacturing, Marketing, Rick Popely
Blog posts 2009-02-26
GM continues shake up of top management
DETROIT - General Motors has replaced its Chevrolet brand manager after just five months and its Buick brand chief is leaving after only a few days on the job, as the company continues to shake up its top management ranks. GM said Wednesday that James Campbell will now lead Chevrolet,...
Tags: Chevrolet, General Motors Corp.
News items 2009-12-10
Top sales exec leaving GM
General Motors Co.'s top U.S. sales executive is leaving the company to pursue "another opportunity." Mark LaNeve, GM's vice president for U.S. sales will leave the company Oct. 15, President and CEO Fritz Henderson said in an e-mail obtained by The News. LaNeve is leaving for a job outside the...
Tags: General Motors Corp.
News items 2009-10-07
U.S. sales, aided by GM, show some real spark :
U.S. light-vehicle sales--bolstered by General Motor Co.'s first gain in 21 months--declined less than 1 percent in October as the industry showed signs of a recovery without the aid of government incentives. The drop was the smallest this year and made October the year's strongest month aside from August, which...
Tags: sales, General Motors Corp.
News items 2009-11-04
GM Update: Lutz Will Take Reins of Opel
At the Geneva Motor Show earlier this year, then-acting GM Europe CEO Bob Lutz right delivers a press conference with then-GM Europe President Carl-Peter Forster to introduce the new Opel Ampera hybrid-electric vehicle. Today Lutz was appointed to head Opel following Forster's resignation last week. (Photograph by Fabrice Coffrini/AFP/Getty Images)...
Tags: General Motors Corp.
News items 2009-11-09
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