<![CDATA[brand management Resources | BNET]]> en-us <![CDATA[Mercedes-Benz: Don’t Discount. Don’t Disappear]]> Mon, 20 Jul 2009 00:00:00 -0700 <![CDATA[Selling Luxury in a Recession]]> Mon, 20 Jul 2009 00:00:00 -0700 SBUX SBUX <![CDATA[If Brands Are Built Over Years, Why Are They Managed Over Quarters]]> Tue, 11 Dec 2007 13:51:20 -0800 <![CDATA[Hilton Hotels Corporation Creates Two New Posts in Support of Global Brand Management and Operations Integration]]> Tue, 20 Feb 2007 00:00:00 -0800 HLT HLT <![CDATA[Pacific Sunwear Selects TradeStone to Unify Global Buying, Sourcing and Streamline Brand Management]]> Tue, 16 Jan 2007 00:00:00 -0800 <![CDATA[Ethical Corporation Press Release: Brand Management and the Environment: Find out How Toyota is Creating a Green Brand]]> Tue, 19 Sep 2006 00:00:00 -0700 TM TM <![CDATA[J. David Greydanus Named Senior Vice President - Waldorf=Astoria Collection® Brand Management for Hilton Hotels Corporation]]> Mon, 13 Feb 2006 00:00:00 -0800 HLT HLT <![CDATA[Rhythms and Brands: Discussion Paper - How a Rhythmical Conception of Time Can Help Brand Management]]> Tue, 13 Dec 2005 00:00:00 -0800 <![CDATA[Brand Matters: An Examination of Small-To-Medium Sized Enterprises]]> Thu, 10 Nov 2005 00:00:00 -0800 <![CDATA[FAST Partners with LegitiName to Enhance Brand Management Through Enterprise Search; LegitiName to Integrate the FAST InStream™ OEM Enterprise Search Solution with Its Award-Winning Brand and Trademark Protection Solution]]> Wed, 14 Sep 2005 00:00:00 -0700 <![CDATA[LexisNexis, Biz360 Expand Alliance to Deliver Co-Branded Solution for Global Reputation and Brand Management]]> Mon, 29 Aug 2005 00:00:00 -0700 <![CDATA[VeriSign Digital Brand Management Services Overview]]> Wed, 04 May 2005 00:00:00 -0700 VRSN VRSN <![CDATA[The Value Proposition of Identity and Brand Management]]> Fri, 15 Apr 2005 00:00:00 -0700 <![CDATA[Logitech Selects SVC Financial for Worldwide Brand Management]]> Tue, 15 Feb 2005 00:00:00 -0800 <![CDATA[Ten Guidelines for Successful Brand Management]]> Mon, 15 Nov 2004 00:00:00 -0800 <![CDATA[Top 25 Brand Leaders: How The Smartest CEOs Build Their Brands]]> Mon, 01 Nov 2004 00:00:00 -0800 <![CDATA[Siebel Systems Ships Siebel Consumer Goods 7.7; New Functionality Enables Comprehensive Collaborative Brand Management and Increased Trade Marketing Effectiveness]]> Thu, 03 Jun 2004 00:00:00 -0700 <![CDATA[Siebel Systems Ships Siebel Consumer Goods 7.7; New Functionality Enables Comprehensive Collaborative Brand Management and Increased Trade Marketing Effectiveness.]]> Thu, 03 Jun 2004 00:00:00 -0700 <![CDATA[The Coming Age of Collaboration in the Automotive Industry: For Automakers, It's All About Brand Management]]> Wed, 02 Jun 2004 00:00:00 -0700 <![CDATA[Strategic Design Planning: The Future Of Brand Management]]> Mon, 24 May 2004 00:00:00 -0700