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BNET Business Dictionary
- Branding
- a means of distinguishing one firm's products or services from another's and of creating and maintaining an image that encourages confidence in the quality and performance of that firm's products...
- Branding definition on BNET »
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- Awards
- The Doubletree Hotel at Warren Place in Tulsa, Okla., was recognized by the American Hotel & Lodging Assn. with a national Stars of the Industry Award. The award acknowledges individual properties that achieve excellence in select industry categories. From left are Dieter H. Huckestein, executive v.p. and president, Hilton Hotels...
- Research articles 2002-06-17
- Transactions
- Washington-based MeriStar Hotels & Resorts will manage the 415-room Sheraton National Hotel in the Crystal City/Pentagon City area of Arlington, Va. Kinkos, based in Ventura, Calif., will manage the business center at the Opryland Hotel in Nashville. Irving, Texas-based Omni Hotels joined the crib-safety initiative started by the...
- Research articles 2000-04-17
- Microtel
- Microtel uses custom Wood I Beam joists in the development of its hotels. When it considers a manufacturer for these custom joists, it looks for a quality product in addition to excellent customer service. With a fair percentage of Microtel properties being built in high storm areas it is important...
- Case studies
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