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• Auto Brand Loyalty Isn't What it Used to Be

  BNET - 2009-10-21

  According to a new study from CNW Marketing Research, only about 20 percent of new car shoppers stay with the auto brand they grew up on, reversing decades of assumed loyalty. Gone, apparently, when men and it was usually men would jingle the change in their pockets and pronounce themselves...

  Tags: Brand, Chevrolet, General Motors Corp., Ford Motor Co., Toyota Motor Corp., Toyota Prius, Branding, Marketing, Jim Motavalli

• Honda, Nissan and Toyota Are Hurting in U.S., Too

  BNET - 2008-12-16

  Celebrity bloviators like Michael Moore and Tom Friedman are raking the Detroit Big Three over the coals, but for the wrong things, based on outdated impressions. by Jim Henry

  Tags: U.S., Pickup, Brand, Nissan Motor Co. Ltd., Honda Motor Co., Toyota Motor Corp., Sales Strategy, Branding, Sales, Marketing, Jim Henry

• How Bad is U.S. Auto Market? Toyota's Losing Money, Too

  BNET - 2008-11-24

  Ford, GM and Chrysler have a point when they tell Congress that the credit crisis is largely to blame for their sorry state. Why, even Toyota is losing money in the U.S. market. by Jim Henry

  Tags: Toyota Motor Corp., Toyota iQ, Sales Strategy, Sales Force Management, Branding, Financial Accounting, Investment, Sales, Marketing, Finance, Jim Henry

• Some Cars Still Sell: The Few; The Loud; The Tiny

  BNET - 2008-11-05

  U.S. sales for only five out of more than 40 automotive brands actually improved in October, while the rest of the market was in free-fall. How'd they do it? by Jim Henry

  Tags: Audi AG, Brand, Branding, Car, Jim Henry, Marketing, Mini, Rolls-Royce, Sales, Sales Force Management, Sales Strategy, Scion, Smart, Toyota Motor Corp., U.S.

• Quality of new cars improves again in industrywide survey

  - 2008-06-05

  DETROIT -- The quality of new cars improved across the industry this year, with Porsche, Honda, Toyota, General Motors and Ford among the automakers leading the pack, the marketing and consulting company J.D. Power and Associates said Wednesday. Porsche was the top brand in J.D. Power's annual ranking...

  Tags: brand, Branding, car, MARKETING, survey, Toyota Motor Corp.

• In pursuit of comfort

  - 2008-05-16

  LET'S GET SOME FACTS ABOUT Malaysia's luxury car market right. Firstly, the local market size is not large, but at an estimated fewer than 10,000 annually (and relatively recession-proof as some would believe it), it is big in terms of value. Secondly, the fight for the biggest piece...

  Tags: BMW AG, brand, Branding, car, Ferrari, Malaysia, MARKETING, SALES, Toyota Motor Corp.

• Q1 Local Auto Sales Drop Outpaces National Decline

  - 2008-05-05

  Four Auto Dealers Make List of Top Internet Sellers; LA Sunset Tan Eyes OC for Franchisees MARKETPLACE A decline in first-quarter auto registrations was expected. Even so, it wasn't pretty. Auto registrations, a barometer of new auto sales, were down nearly 20% in the quarter from a year...

  Tags: Branding, Honda Motor Co., MARKETING, sales, Toyota Motor Corp.

• Acxiom Corp. Review in Progress.

  - 2008-03-19

  M2 PRESSWIRE-19 March 2008-The Maybach Journal: Acxiom Corp. Review in ProgressC1994-2008 M2 COMMUNICATIONS LTD RDATE:19032008 MaybachFinancial.com is one of the fastest growing independent and unbiased research firms in the world. Investors wanting to know the truth about investing and how to...

  Tags: Acxiom Corp., brand, Branding, investor, MARKETING, Toyota Motor Corp.

• Ray Brandt Automotive in N.O. credits auto offerings for gains

  - 2008-03-17

  Ray Brandt was able to keep revenues accelerating even as the post-Katrina slowdown put the brakes on earnings for many competitors. The president and owner of Ray Brandt Automotive reported revenue increased 7.8 percent last year from roughly $350.6 million in 2006 to $377.8 million in 2007. ...

  Tags: brand, Branding, dealership, FINANCE, Investment, MARKETING, Nissan Motor Co. Ltd., Toyota Motor Corp.

• Reverse gear: Chinese auto assembly plant backing out of Tijuana

  - 2008-02-25

  A proposed $300 million auto assembly plant in Tijuana that would churn out Chinese brand cars and trucks is headed elsewhere in Mexico. The U.S.-based partner company declined to say where, but it is believed to be in the Mexican state of Coahuila, on the border of Texas. "We...

  Tags: Branding, Manufacturing, MARKETING, Mexico, Toyota Motor Corp.