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- Pepsi's Nonsensical Logo Redesign Document: $1 Million for This?
- Pepsi paid $1 million for its new logo (even though it looks a lot like other brands' logos), but the details of exactly how Arnell Group justified that astonishing fee have remained hidden -- until now. AgencySpy obtained a fantastic PDF of a work-in-progress document from Arnell...
- Blog posts 2009-02-10
Additional Resources
- W Hotels Worldwide Makes Debut in South America with the Unveiling of W Santiago
- W Hotels Worldwide Makes Debut in South America with the Unveiling of W Santiago W Hotels Worldwide today unveils its first ever hotel in South America, W Santiago and The Residences at W Santiago. The W brand's 33rd hotel, W Santiago is the cornerstone of a larger, mixed-use complex, Isidora...
- News items 2009-08-22
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