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Smartcards: Enabling "Hi-Tech/hi-Touch" Interactivity in Direct Marketing Campaigns: Businesses are constantly seeking creative, innovative ways to develop their brand image, and the arrival of powerful, cost-competitive chip-based cards opens a whole new range of marketing options. Companies can now benefit from this personalized, intelligent technology to implement easily customized, interactive programs which provide tangible benefits to both the...; Tags: Smart Card, Direct Marketing, BrightCard, Smart Cards, Authentication/Encryption, Sales Channel, Digital Security, Marketing Research, Advertising & Promotion, Benefits, Security, Sales, Marketing, Human Resources; White papers 2004-10-01

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Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry Joint Strike Fighter Built on 50 Year Old Equipment

Joint Strike Fighter Built on 50 Year Old Equipment

Because of the decision to accelerate the JSF production Alcoa Aluminum will have to invest over a hundred million dollars in refurbishing a twenty-five ton press used to make structural components for the F-35. This was built in the Fifties and illustrates how industrial base investments are critical even when they were made five decades ago.
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Hang onto this essential checklist, so you’ll know what to do when the time comes.