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- Category crowding could spell death for some business mags; Growth demands from publishers, rise of online rivals may cause shakeout.(News)
- Byline: NAT IVES nives@adage.com Most of the attention to Conde Nast's Portfolio so far has wondered about its effect on the old-guard business magazines: Forbes, Fortune and BusinessWeek. In reality, Portfolio or no Portfolio, the market trends we can already observe...
- Research articles 2007-05-21
- Chicago Tribune Marketing Column.
- By Jim Kirk, Chicago Tribune Knight Ridder/Tribune Business News Jun. 8--Advertising monolith General Motors may be considering big changes in where it places its money. Frustrated that it can't get from magazines the information it wants on how effective its...
- Research articles 2001-06-08
- Media News.(Brief Article)
- Imagine Media's `Fuse' goes out Just days after its premiere issue was polybagged along with Business 2.0, Fuse has been shut down by Imagine Media Inc. Fuse was to have been bundled with two more issues of Business 2.0 before launching ...
- Research articles 2000-12-18
- Top Net magazines lose dot-com bucks in advertiser shift.(Brief Article)
- Some dot-com and technology advertisers are bowing out of Internet behemoths Business 2.0, Fast Company, The Industry Standard, Red Herring and Upside -- just as the phone book-size publications vie for dominance based in part on their ad-page count. Citing ad dilution, high rates...
- Research articles 2000-06-26
- Marketing 100 index by brand.
- S-2 50 States Quarters Philip N. Diehl S-16 Absolut Carl Horton S-36 American Girl Place Anne Maddox S-12 Ameritrade Anne Nelson S-28 Anna Kournikova Phil de Picciotto ...
- Research articles 2000-06-26
- NORTHWEST AIRLINES: Northwest Airlines ranked #1 airline on the Internet by Business 2.0 Magazine.
- M2 PRESSWIRE-12 May 1999-NORTHWEST AIRLINES: Northwest Airlines ranked #1 airline on the Internet by Business 2.0 Magazine C1994-99 M2 COMMUNICATIONS LTD RDATE:110599 MINNEAPOLIS/ST. PAUL -- Northwest Airlines is the leader among U.S. airlines and one of the country's top e-commerce performers,...
- Research articles 1999-05-12
- Imagine Media's Digital Division Renamed to `Business and Computing'; Business and Computing Division Houses Top Magazines and Networks
- BRISBANE, Calif.--BUSINESS WIRE--Dec. 3, 1998--Imagine Media's Digital Division has been renamed Business and Computing. The new name reflects Imagine's commitment to serving two important market spaces and more accurately reflects the division's composition. The Business and Computing Division is home to three magazines: MaximumPC, the leading magazine for savvy...
- Research articles 1998-12-03
- Travelers Advisory
- "American Express stock has turned around, but there may be less to the company's strategy than meets the eye. A third issue haunting American Express' credit-card and travel business is its cyclically. The company relies heavily on corporate T&E business, which means that it can be whipsawed by sudden cutbacks...
- White papers
Additional Resources
- Business 2.0 Launches Multimedia Marketing Campaign
- SAN FRANCISCO -- Business 2.0 magazine (www.business2.com) has launched a nationwide multimedia marketing campaign, on the heels of the publication's recent rate base increase and record-year of advertising revenue growth. The multi-tiered initiative involves direct marketing, an electronic and print campaign, as well as an airport diorama creative campaign targeted...
- Research articles 2004-12-16
- Business 2.0 Announces New Marketing Manager; Joy Daniels of Leadership Network Joins Growing Team
- BRISBANE, Calif.--BUSINESS WIRE--Oct. 15, 1998--To accommodate rapid growth and an increasing number of advertisers, Business 2.0, Imagine Media's monthly magazine of business in the Internet Age, Thursday announced the appointment of Joy Daniels as the publication's Marketing Manager.
- Research articles 1998-10-15
- One of Business 2.0's 'Five to Watch'; Paco Vinoly Joins Roundarch to Head All Creative Services
- Business Editors/High-Tech Writers CHICAGO--BUSINESS WIRE--Sept. 27, 2000 Leading e-Business Consultancy Appoints Creative Talent to Bring Interactive Design and Brand Building Services to Clients Roundarch, an e-business consulting firm that fuses brand marketing, strategy and technology, today announced the appointment of Paco Vinoly to Vice President, Creative...
- Research articles 2000-09-27
- Webcast: Small Business 2.0: Building a Strong Foundation
- The explosion of small businesses is changing the economic landscape as more and more people decide to work for themselves. Many of these people are now working out of small or home offices and suddenly find themselves responsible for everything from production and operations to sales and marketing. ...
- Webcasts 2008-09-18
- WebTrends Marketing Lab Uses Microsoft Silverlight to Deliver a Valuable Combination for Measuring the Effectiveness of Web 2.0-based Marketing
- PORTLAND, Ore. -- WebTrends Inc., a leading provider of consumer-centric analytics and marketing intelligence solutions, today announced the ability for organizations to deliver and measure entertaining online experiences using Microsoft Silverlight and WebTrends Marketing Lab. This combination helps companies improve performance against business goals by integrating the WebTrends solutions suite...
- Research articles 2007-11-07
- What Is Web 2.0?
- Ask a dozen tech pundits to describe Web 2.0 and you're likely to get two dozen explanations as to what it is. Why It Matters Now In 1984, Sun Microsystems co-founder John Gage coined the phrase "the network is the computer" to describe his vision for the future...
- Articles 2007-05-15
- Education Lags in Online Marketing
- U.S. News & World Report lists 1,370 business schools in the U.S. Many of them offer traditional business, management, finance, and marketing related courses -- but a surprising number lack a curriculum that includes online marketing. Fewer offer the most basic courses in search engine marketing. ...
- Blog posts 2008-02-28
- NuEdge Systems Launches NuEdge Suite 2.0
- Business/Technology Editors MILWAUKEE--BUSINESS WIRE--May 20, 2002 Industry's First Fully Integrated Marketing Automation and Business Intelligence Solution Speeds Time-to-Revenue from Marketing Initiatives NuEdge Systems, a leading provider of marketing automation solutions, today announced the immediate availability of NuEdge Suite 2.0, a major innovation that brings together...
- Research articles 2002-05-20
- Mashable's Weekly Guide to Social Media Conferences and Events
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-19
- CoreData Inc. Announces European Marketing and Distribution Agreement for RemoteWorx 2.0
- PHOENIX--BUSINESS WIRE--Sept. 9, 1997-- London based Genesis International is poised for deployment of RemoteWorx campaign throughout Europe and Latin America CoreData Inc., an innovative software company specializing in "byte-level change detection" technology Tuesday announced that it has...
- Research articles 1997-09-09
- Live Post: Sales 2.0 Conference in Chicago
- Today I’m posting a “running update†of everything that happens at the Sales 2.0 Conference in Chicago. This conference sponsored by one of my publishers SellingPower features real-life customer stories about how they use the latest technology. It will probably be worth your time to check this...
- Blog posts 2009-09-10
- Invisible Marketing: What Every Organization Needs to Know in the Era of Blogs, Social Networks and Web 2.0
- The evolution of technology has caused a fundamental power shift in consumer behavior. Thus, businesses that wish to maintain their competitive edge must rethink the way they market in general, and re-align their marketing organizations so that they are more closely connected to - if not completely intertwined with -...
- White papers 2006-04-14
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