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11 Resources for

business book brief

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Personality Not Included by Rohit Bhargava |Book Brief: You've spent years developing a brand that's strong and recognizable, isn't that enough? Author and social media advisor, Rohit Bhargava, doesn't think so! In his book, "Personality Not Included," Bhargava professes that faceless corporations are a thing of the past. In this Book Brief he provides tips on...; Tags: Branding, Investment, Marketing, Finance, business book brief, personality, office, business; Videos 2008-09-24
The Carrot Principle by Chester Elton |Book Brief: In the Carrot Principle, author Chester Elton draws on one of the most in-depth management studies ever conducted to definitively show that the key to getting the most out of your employees is frequent and effective recognition. Good managers become great, Elton argues, when they use power of positive recognition...; Tags: Recognition, Elton |Book, Operational Planning, Financial Accounting, Business Operations, Finance, Chester Elton, The Carrot Principle, Reward, Leadership, Management, Carrot Culture, Business Book Brief; Videos 2009-06-23
Hit the Ground Running by Jason Jennings |Book Brief: Business expert and author Jason Jennings interviewed the country's top ten performing CEOs for his book, "Hit the Ground Running". He explains how Smuckers' CEOs Tim and Richard Smucker reap what they sow by always treating customers the way they would want to be treated; how Staples' CEO Ron Sargent...; Tags: CEO, Jennings, Strategy, Management, Business Book Brief, CEOs, best practices, leadership; Videos 2009-03-10
Making It All Work by David Allen | Book Brief: So much to do, so little time! Time management and productivity guru, David Allen takes his bestselling book, Getting Things Done, to new heights with Making It All Work. In this video, he illustrates how to gain control of your to-do list and offers tips for finding focus...; Tags: Time Management, Corporate Communications, Productivity, Marketing, Business Book Brief, David Allen; Videos 2009-02-10
Saving the World at Work by Tim Sanders |Book Brief: Author Tim Sanders wants to recruit you to become a "Saver Soldier" in what he calls the "Responsibility Revolution." Translated to plain English: Sanders believes that we're in an era of corporate sustainability and that we all have the power to make a positive difference within our company and...; Tags: business book brief, corporate, sustainability, consumers; Videos 2009-01-26

The Knack by Norm Brodsky & Bo Burlingham |Book Brief: In the Knack, veteran entrepreneur Norm Brodsky, the man behind Inc.'s popular Street Smarts column, and Inc. editor-at-large Bo Burlingham, team up to offer some practical hands-on advice to anyone starting or building a business. In this video Norm Brodsky explains the importance of having a life plan, why...; Tags: Entrepreneurship, Sales Strategy, Corporate Communications, Team Management, Sales Force Management, Management, Sales, Marketing, Business Book Brief, entrepreneur, business, profits; Videos 2009-01-06
Buy.ology by Martin Lindstrom |Book Brief: In order to understand the effects of branding on the mind, branding expert and author Martin Lindstorm conducted the world's largest neuromarketing study. In this video he shares his discoveries about why we seem to be immune to cigarette health warnings, why we squeeze a lime into a bottle...; Tags: Cigarette, Branding, Marketing, brand, selling, buying, consumers, Business Book Brief, advertising; Videos 2008-12-18
Reality Check by Guy Kawasaki |Book Brief: Guy Kawasaki has long been a popular and respected author, blogger, entrepreneur and venture capitalist. His latest book, "Reality Check," is chock full of advice for any business person looking to outsmart, out-manage, and out-market the competition.; Tags: Venture Capital, Entrepreneurship, Blogging, Investment, Finance, Financing Startups, Management, Internet, Guy Kawasaki, business book brief, venture capital, marketing, management, competition, startups, small business; Videos 2008-10-27
Four Secrets to Liking Your Work by Ed Muzio, Deborah J. Fisher, & Erv Thomas | Book Brief: Unhappy at work? You're not alone. Studies suggest that 7 out of 10 people are dissatisfied with their jobs and often want to quit. In "Four Secrets to Liking Your Work," author Ed Muzio suggests that quitting may not be the answer. Instead, he offers tips on how to enjoy...; Tags: Job, Recruitment & Selection, Leadership, Human Resources, Workforce Management, Management, business book brief, work, secrets, job, quitting, behavior, motivation, tasks; Videos 2008-10-16
Globality by Harold Sirkin, James Hemerling, and Arindam Bhattacharya |Book Brief: According to author James Hemerling, the growth of companies in developing world nations isn't just a wave— it's a tsunami. In "Globality," Hemerling argues that established companies need to adopt the challengers' business models in order to survive and thrive.; Tags: Tsunami, Strategy, Management, business book brief, globality, global market, business, competition; Videos 2008-09-26
The Catalyst by Jeanne Liedtka, Robert Rosen & Robert Wiltbank |Book Brief: In "The Catalyst," Jeanne Liedtka and her coauthors studied middle managers who have sparked incredible growth in organizations that are often working against them. By being open to new opportunities, drawing on a repertoire of experience, and moving fast—a catalyst's secret weapon— these entrepreneurial leaders achieved extraordinary results. Learn how...; Tags: Cisco Catalyst, Catalyst, Entrepreneurship, Management, Business Book Brief, manager, corporate, growth, change, entrepreneur, leader, sales; Videos 2009-07-13

Additional Resources

BNET Book Brief: The No Asshole Rule: BNET Book Brief: The No Asshole RuleExcellent videoVery creative, entertaining and full of good information. This was web video at its best.RE: BNET Book Brief: The No ******* RuleThe video presentation was informative and enlightening. I will purchased the book.RE: BNET Book Brief: The No ******* RuleYeas there are those...; Tags: BNET Book Brief; Discussion threads 2007-09-28
No Man's Land by Doug Tatum |Book Brief: No Man's Land by Doug Tatum |Book BriefRE: No Man's Land by Doug Tatum |Book Briefi think it will be very good to read this book...especially for those who go into foreign investmentMissing the point?Maybe I'm missing the point, but did he just say that "once you've relized the other...; Tags: Doug, Doug Tatum |Book, Doug Tatum |Book Brief; Discussion threads 2008-06-03
Transparency by Warren Bennis, Daniel Goleman, James O'Toole |Book Brief: Transparency by Warren Bennis, Daniel Goleman, James O'Toole |Book BriefRE: Transparency by Warren Bennis, Daniel Goleman, James O'Toole |Book Brief"Transparency" appears to be a very timely book given our currrent financial crisis. Blame has been placed on the Republican administration and the CEOs of the failing corporations. While it will...; Tags: Leadership, Warren Bennis, Daniel Goleman, transparency; Discussion threads 2008-10-07
Click by Bill Tancer |Book Brief: Click by Bill Tancer |Book BriefRE: Click by Bill Tancer |Book BriefWhat business can ignore the statistics from people who study click behavior. I remember seeing my first "heat map" that showed the hot spots on web pages and the click patterns. I immediately made changes to some of my...; Tags: Channel management, Web; Discussion threads 2008-09-11
USC Marshall Prof, Zappos.com to Offer Free Download of Major Business Book: Professor Dave Logan of USC's Marshall School of Business has teamed with Zappos.com to make a free audio version of his groundbreaking 2008 business book "Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization" available exclusively at the online retailer. Since hitting bookstores last February, the...; Tags: Business School, Leadership, Management, Stacy Blackman; Blog posts 2008-11-04
The Nonverbal Advantage by Carol Kinsey Goman |Book Brief: The Nonverbal Advantage by Carol Kinsey Goman |Book BriefGood job on this!I've read things on nonverbal communication over the years, and much of it are things that are common sense or well known, but Ms. Goman has good insights and some new ones...I didn't realize the information about the business...; Tags: Carol Kinsey Goman |Book, Nonverbal Advantage; Discussion threads 2008-07-07
The Fed's latest Beige Book.(Brief Article): The Fed's latest Beige Book anecdotal business roundup finds consumer spending, manufacturing, and construction activity down slightly from the June report. Easing demand appears to be restraining price increases, and energy prices remain high but The Fed's latest Beige Book anecdotal business roundup...; Tags: Federal Reserve Board; Research articles 2000-09-21
Academic Toolbox, Costco take home top chamber honors.(The buzz: tips, rumors & miscellaneous pieces of business information)(Brief Article): Speciality book and supply stores Academic Toolbox and Encouraging Words took home the Chelan County Business of the Year award presented by the Wenatchee Valley Chamber of Commerce. East Wenatchee's large wholesaler Costco took home the same award f Speciality book and supply stores Academic Toolbox...; Tags: Costco Wholesale Corp.; Research articles 2005-03-01
The Back of the Napkin by Dan Roam |Book Brief: In his book, "The Back of the Napkin," author Dan Roam asserts that that everyone is born with a talent for visual thinking, but that we — especially in the business world — are never encouraged to develop it. In this video, Roam shows us how anyone with a...; Tags: Corporate Communications, Workforce Management, Marketing, Human Resources, Book Brief, Back of the Napkin, Business, Management; Videos 2008-04-10