Resources

11 Resources for

business book brief

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BNET Resources

Personality Not Included by Rohit Bhargava |Book Brief
You've spent years developing a brand that's strong and recognizable, isn't that enough? Author and social media advisor, Rohit Bhargava, doesn't think so! In his book, "Personality Not Included," Bhargava professes that faceless corporations are a thing of the past. In this Book Brief he provides tips on...
Tags: Branding, Investment, Marketing, Finance, business book brief, personality, office, business
Videos 2008-09-24
The Carrot Principle by Chester Elton |Book Brief
In the Carrot Principle, author Chester Elton draws on one of the most in-depth management studies ever conducted to definitively show that the key to getting the most out of your employees is frequent and effective recognition. Good managers become great, Elton argues, when they use power of positive recognition...
Tags: Recognition, Elton |Book, Operational Planning, Financial Accounting, Business Operations, Finance, Chester Elton, The Carrot Principle, Reward, Leadership, Management, Carrot Culture, Business Book Brief
Videos 2009-06-23
Hit the Ground Running by Jason Jennings |Book Brief
Business expert and author Jason Jennings interviewed the country's top ten performing CEOs for his book, "Hit the Ground Running". He explains how Smuckers' CEOs Tim and Richard Smucker reap what they sow by always treating customers the way they would want to be treated; how Staples' CEO Ron Sargent...
Tags: CEO, Jennings, Strategy, Management, Business Book Brief, CEOs, best practices, leadership
Videos 2009-03-10
Making It All Work by David Allen | Book Brief
So much to do, so little time! Time management and productivity guru, David Allen takes his bestselling book, Getting Things Done, to new heights with Making It All Work. In this video, he illustrates how to gain control of your to-do list and offers tips for finding focus...
Tags: Time Management, Corporate Communications, Productivity, Marketing, Business Book Brief, David Allen
Videos 2009-02-10
Saving the World at Work by Tim Sanders |Book Brief
Author Tim Sanders wants to recruit you to become a "Saver Soldier" in what he calls the "Responsibility Revolution." Translated to plain English: Sanders believes that we're in an era of corporate sustainability and that we all have the power to make a positive difference within our company and...
Tags: business book brief, corporate, sustainability, consumers
Videos 2009-01-26
The Knack by Norm Brodsky & Bo Burlingham |Book Brief
In the Knack, veteran entrepreneur Norm Brodsky, the man behind Inc.'s popular Street Smarts column, and Inc. editor-at-large Bo Burlingham, team up to offer some practical hands-on advice to anyone starting or building a business. In this video Norm Brodsky explains the importance of having a life plan, why...
Tags: Entrepreneurship, Sales Strategy, Corporate Communications, Team Management, Sales Force Management, Management, Sales, Marketing, Business Book Brief, entrepreneur, business, profits
Videos 2009-01-06
Buy.ology by Martin Lindstrom |Book Brief
In order to understand the effects of branding on the mind, branding expert and author Martin Lindstorm conducted the world's largest neuromarketing study. In this video he shares his discoveries about why we seem to be immune to cigarette health warnings, why we squeeze a lime into a bottle...
Tags: Cigarette, Branding, Marketing, brand, selling, buying, consumers, Business Book Brief, advertising
Videos 2008-12-18
Reality Check by Guy Kawasaki |Book Brief
Guy Kawasaki has long been a popular and respected author, blogger, entrepreneur and venture capitalist. His latest book, "Reality Check," is chock full of advice for any business person looking to outsmart, out-manage, and out-market the competition.
Tags: Venture Capital, Entrepreneurship, Blogging, Investment, Finance, Financing Startups, Management, Internet, Guy Kawasaki, business book brief, venture capital, marketing, management, competition, startups, small business
Videos 2008-10-27
Four Secrets to Liking Your Work by Ed Muzio, Deborah J. Fisher, & Erv Thomas | Book Brief
Unhappy at work? You're not alone. Studies suggest that 7 out of 10 people are dissatisfied with their jobs and often want to quit. In "Four Secrets to Liking Your Work," author Ed Muzio suggests that quitting may not be the answer. Instead, he offers tips on how to enjoy...
Tags: Job, Recruitment & Selection, Leadership, Human Resources, Workforce Management, Management, business book brief, work, secrets, job, quitting, behavior, motivation, tasks
Videos 2008-10-16
Globality by Harold Sirkin, James Hemerling, and Arindam Bhattacharya |Book Brief
According to author James Hemerling, the growth of companies in developing world nations isn't just a wave— it's a tsunami. In "Globality," Hemerling argues that established companies need to adopt the challengers' business models in order to survive and thrive.
Tags: Tsunami, Strategy, Management, business book brief, globality, global market, business, competition
Videos 2008-09-26
The Catalyst by Jeanne Liedtka, Robert Rosen & Robert Wiltbank |Book Brief
In "The Catalyst," Jeanne Liedtka and her coauthors studied middle managers who have sparked incredible growth in organizations that are often working against them. By being open to new opportunities, drawing on a repertoire of experience, and moving fast—a catalyst's secret weapon— these entrepreneurial leaders achieved extraordinary results. Learn how...
Tags: Cisco Catalyst, Catalyst, Entrepreneurship, Management, Business Book Brief, manager, corporate, growth, change, entrepreneur, leader, sales
Videos 2009-07-13

Additional Resources

Upstarts by Donna Fenn | Book Brief
Members of Generation Y have often been described as spoiled, entitled, even narcissistic. But they are proving to be highly entrepreneurial and successful. Born between 1977 and 1997, Gen Ys 77 million strong. "Upstarts" author Donna Fenn explains how they are creating start-ups at an unprecedented rate and have...
Tags: Generation Y, Entrepreneurship, Management, Book Brief - Donna Fenn - Upstarts
Videos 2010-03-08
Gen Y: Defining the Future of Entrepreneurship
Today's twentysomethings have a passion for starting their own businesses like no generation before them. In this BNET Book Brief video, Upstarts author Donna Fenn explains Generation Y's radically different approach to business -- and why it's working. by BNET Staff
Tags: Generation Y, Entrepreneurship, Donna Fenn, Upstarts, BNET Staff
Blog posts 2010-03-10
China Distance Education Holdings Limited F1Q10 (Qtr End 12/31/09) Earnings Call Transcript
Question-and-Answer SessionOperator Operator Instructions We’ll pause for a brief moment to compile the Q&A roaster. Your first question comes from the line of Mark Marostica of Piper Jaffray. Mark Skitovich – Piper Jaffray Thank you. It’s actually Mark Skitovich. I’m just curious where the strength in the program that...
Tags: Revenue, U.S. Bancorp Piper Jaffray Inc., Earnings, Call Transcript, Sales Strategy, Real Estate, Sales Force Management, Training And Certification, Operational Accounting, Training And Development, Workforce Management, Sales, Business Operations, Finance, Human Resources, Seeking Alpha
Earnings calls 2010-03-02
Influential GM Critic Tried to Fire Rick Wagoner from GM CEO Post
Veteran Corporate Finance Whiz Led Efforts to Oust Former GM CEO Rick Wagoner, Merge GM with Nissan/Renault, and Thwart the Culture of Denial at GM. Jerry York, the former Chrysler finance executive who teamed up with Las Vegas investor Kirk Kerkorian in 1995 in a failed attempt to take over...
Tags: Chrysler LLC, General Motors Corp., Renault, Nissan Motor Co. Ltd.
News items 2010-03-18
Weekend Reading: Rework, by Fried and Hansson
This week we've got a book hot off the presses for your weekly dose of entrepreneurial reading as 37signals founders Jason Fried and David Heinemeier Hansson are back with their second book in four months. Released earlier this month, Rework , a no-nonsense rethinking...
Tags: Business, Entrepreneurial, Seth Godin, 37Signals
News items 2010-03-19
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