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- The Great American Business Model
- The great national pastime isn't just a game ? it?s a hugely successful, $6 billion business that any company can learn a few tricks from. It?s tough to be a serious major league baseball fan these days without having at least a decent grasp of what the great American pastime...
- Articles 2008-07-14
- The Revenue Model: Why Baseball Is Booming
- Baseball has found increasingly inventive ways to ramp up revenue — from actually reducing the number of seats in stadiums to selling streaming video of baseball games online — hitting record highs for five consecutive years. ...
- Articles 2008-07-11
- MLB's Labor and R&D Formula
- MLB's basic labor structure, in place for more than 30 years now, keeps players from charging the full amount their skills would draw on the open market for at least six years, allowing savvy teams to get young talent on the cheap. ...
- Articles 2008-07-11
- MLB's Revenue-Sharing Formula
- MLB's revenue-sharing program prevents large-market teams, like the Yankees and Red Sox, from dominating the league every year. Here's how the program affects revenues, payroll, and the competitive balance of baseball. Identifying the Imbalance In 1999, a “blue ribbon” panel...
- Articles 2008-07-14
- The Great American Business Model
- The great national pastime isn't just a game — it's a hugely successful, $6 billion business that any company can learn a few tricks from. It's tough to be a serious major league baseball fan these days without having at least a decent grasp of what the great American pastime...
- Articles 2008-07-14
Additional Resources
- Baseball, The Great American Business Model: The Genesis
- Forget the notion of baseball as America’s Pastime — it’s also one of America’s savviest businesses. From its origins amid scandal to its modern-day experiments in online media and revenue sharing, here’s how the business of Major League Baseball evolved. Organizational Structure After the 1919...
- Articles 2008-07-14
- Baseball Inc.: The Genesis
- Forget the notion of baseball as America's Pastime — it's also one of America's savviest businesses. From its origins amid scandal to its modern-day experiments in online media and revenue sharing, here's how the business of Major League Baseball evolved. Organizational Structure After the 1919...
- Articles 2008-07-11
- MLB.TV: An Online Subscription Model That Works
- Whether you agree with it or not, one thing that's always been impressive about Major League Baseball is its almost authoritarian control of its content and brand. While other content providers have given the store away, MLB has actually made it difficult to consume its content except through official channels...
- Blog posts 2009-04-27
- Fliqz CEO Discusses State of Online Video Industry
- When a fellow named Adam Wilbur won Major League Baseball's promotional contest celebrating the 100th anniversary of the song, "Take Me Out to the Ballgame," last year, he got to lead the crowd at the All Star Game in Yankee Stadium in the singing ritual that occurs in...
- Blog posts 2009-08-21
- Quova Geo-Locates Web Visitors Without Tracking Behavior
- A recent national survey indicated that, by a large majority, Americans strongly object to behavioral targeting online. Which was good news for Quova, a company that provides geo-location data about IP addresses. Unlike behavioral targeting, which includes monitoring which web sites you've visited and even some of...
- Blog posts 2009-10-05
- WPP's Sir Martin To Olympic Committee: Embrace YouTube Or Lose Your Audience
- With the 2016 Olympic Games all squared away and set for Rio de Janeiro, members of the International Olympic Committee could get down to more serious business—such as how to handle the issue of online video. WPP Group CEO Sir Martin Sorrell had some very simple ideas for the...
- External links 2009-10-06
- If Apple Buys Twitter, Will It Set Up a Twitter Account?
- This Apple-buying-Twitter rumor is so delicious that it deserves a little virtual ink, even if, I suspect, it really isn't the best Twitter could do â€" and I'm not talking about the price. Other suitors, such as Microsoft, or Google, or Facebook, might be willing to pony...
- Blog posts 2009-05-05
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