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- PR On A Shoestring - Pay Per Hit Can Work For You
- The challenge facing small business owners who want to be ambitious during the recession is how to maximise the exposure they get without committing unnecessary funds. The good news for them is that PR practitioners are starting to look creatively at how they can boost their own cash flow and...
- White papers 2009-01-01
- 5 Easy Ways To Generate PR Stories For Your Business
- Free publicity is a valuable credible way to promote your business. And the hardest thing about getting it is coming up with a great idea in the first place. See, you won't get publicity without a great story idea that catches the attention of journalists. They are the ones who...
- White papers 2009-01-01
- Top PR Tips And Advice For Small Businesses
- As a new business, attracting customers who will buy your product or service is paramount. There are many different ways that you can go about this, but if you have the time to invest in applying your own publicity-getting skills, PR will return some excellent results for your business -...
- White papers 2009-01-01
- Telemarketing - Cost Effective Or Just Plain Costly?
- Successful telemarketing requires good communications between the telemarketing company and the client through both the good times and the bad. It also requires a new vibrant way of approaching telemarketing to be a success and with cost effectiveness at the forefront of any campaign; it must ultimately demonstrate measurable results.
- White papers 2009-01-01
- Sales Promotions - Alternatives To Price Cutting
- Increasingly, companies of all sizes, and especially brands and those with a defined image, are aware that price cutting can have disastrous long term effects on both the general public's perception of the brand and on company profits. This paper explains how you can win more business by using sales...
- White papers 2009-01-01
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