Byline: JULIE JARGON Parents are saying "no'' to sugary kids' cereal like Fruity Pebbles while stocking up on healthy brands for themselves. Just as Kraft Foods Inc. is seeing a rise in demand from adults for Honey Bunches of Oats and a...
The bakery and cereals market seems to be unaffected by the low-carb diet craze--see Atkins--, which has lost its massive appeal to consumers. According to market analyst Datamonitor, the US and European markets for bakery & cereals saw encouragi The bakery and cereals market seems to...
The cereals market has enjoyed steady growth in the last year, rising 4.1% to 1.24bn [pounds sterling]. This was helped considerably by the nation's ever-increasing appetite for better-for-you offerings. The hot cereals sector continues to be the k The cereals market has enjoyed steady...
General Mills Inc., Minneapolis, cited store brand cereals as the beneficiaries of a 4.3 percent price increase on cereals taken by the firm last year. In reporting that U.S. sales of Big G cereals ... General Mills Inc., Minneapolis, cited store brand cereals as the...
New moms today are feeding young children nearly identical foods for breakfast (cold cereal, glass of milk, fruit juice, eggs fruit, toast, waffles, pancakes hot cereal and bacon) as moms did two decades ago, according to the 22nd Annual Eating Patte New moms today are feeding...
The development of organic and natural cereals is giving food retailers even more reasons to expand their range of private label cold cereals in the breakfast foods category. Cold cereal commands a pretty good chunk of all private label breakfast foo The development of organic and...
In response to changing consumer needs, General Mills is offering reduced-sugar versions of its most popular kids' cereals including Reduced Sugar Trix. The reduced sugar version contains 75 percent less sugar than regular versions. The reduced sugar In response to changing consumer needs, General Mills is...
Ready-to-eat cereals account for 94% of the breakfast cereals market and are bought by 95% of the GB population. This year expenditure on the sector has increased by 3%, while volume has remained static. The growth has been driven by impressive per Ready-to-eat cereals...
Weetabix is boosting its Alpen brand by adding a premium tier called Groove to its cereal bars and new upmarket flavours to the boxed cereals range. Set to hit shelves in June and aimed at women, Groove comes in Sassy Strawberry, Lively Lemon and...
General Mills, Minneapolis, is trying again to get a cereal product into the snack aisle--this time with Chex Morning Mix Cereal. The concept has been seen before: cereal packaged in individual packets in a multi-packet box. The three flavors (Honey Nut, Cinnamon, and Fruit Nut) are promoted as being for...
Would you pay $26.75 to let your kids roam around inside a cereal commercial for an hour? Would you pay $26.75 to let your kids roam around inside a cereal commercial for an hour?
The Weetabix Food Company has teamed up with Disney Consumer Products to sell two new cereals. Star Force, based on the Power Rangers characters, contains multigrain caramel-flavoured stars. Princess Stars feature Disney Princess characters and comes The Weetabix Food Company has teamed up with Disney Consumer...
As expected, Kellogg will roll out regionally its Smart Start Soy Protein cereal beginning in February. The cereal, billed as first soy-based cereal introduced by a leading brand manufacturer, is made of lightly sweetened rice and whole wheat flakes with crunchy soy granola clusters. Packaged in a 13.5-ounce box, the...
General Mills, Minneapolis, MN, will launch a nutritious cereal targeted at women and a new brand of cereal bars this fall to attempt to buoy its position in the highly competitive cereal and snack bar categories, according to Advertising Age. General Mills, Minneapolis, MN,...
Kellogg recently added a new cereal to its Kellogg's Fruit Harvest line, Banana Berry. The new cereal contains nine essential vitamins and minerals and features crispy rice and whole-wheat flakes alongside real bananas, strawberries and raspberries. Kellogg recently added a new cereal to its Kellogg's...
Oats is the word in the cereals market at the moment, with Quaker poised to bring out a range of premium oat-based mueslis and rival Nestle adding an oat option to its Cheerios stable. Both players are spending 5.5m [pounds sterling] on backing the ...
Reduced-sugar Trix and Cinnamon Toast Crunch cereals from GENERAL MILLS BAKERIES & FOODSERVICE contain just two grams of sugar per serving, 75 percent less than the original versions. Cereals are ... Reduced-sugar Trix and Cinnamon Toast Crunch cereals from GENERAL MILLS BAKERIES &...
Reduced-sugar Trix and Cinnamon Toast Crunch cereals from GENERAL MILLS BAKERIES & FOODSERVICE contain just two grams of sugar per serving, 75 percent less than the original versions. Cereals are ... Reduced-sugar Trix and Cinnamon Toast Crunch cereals from GENERAL MILLS BAKERIES &...
General Mills is cranking out a nutritional advertising blitz for its children's cereals, while at the same time preparing to launch its first organic cereal. General Mills is cranking out a nutritional advertising blitz for its children's cereals, while at the same time preparing...
Cereal Partners has chosen Disney/Pixar's Monsters Inc as the theme for its first licensed cereal range. The wholewheat, rice and brown sugar cereal sports innovative 3D packaging by Ocean Design. It features Mike, Sulley and Boo, the main chara Cereal Partners...
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