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channel seven

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Sporting News Steps Up to the Branding Plate
Sporting News Steps Up to the Branding Plate: Company Takes a Swing With Banners and Co-Sponsorships All sports properties live in a hyper-competitive online world. A world where even the titanic Sports Illustrated brand name doesn't carry its big newsstand stick into the batter's box. Sporting...
Tags: TVs, Channel Seven, branding, Internet-site, brand name, TV, brand, advertisement
Case studies 2003-01-01
PR's Trickle-Down Theory
The next time you talk to your customers, ask them what they value about your company. Don't be surprised if you get a number of varied responses. After all, this is the "One-to-One" Age, where everything is customized specifically for every potential customer — well, just about everything. ...
Tags: Channel Seven, public relations
White papers 1999-04-15
"Do Your PR People Know What's Being Said About You on the Net?
"Do you know what the 60+ million people on the Internet are saying about your company, product, services or executives? If you are a public relations pro, a corporate, financial, or brand manager, what you don't know could be your undoing. " ...
Tags: Channel Seven, public relations, brand, financial, Internet
White papers 1999-01-04
Preaching to the Masses:Consumer PR for High-Tech Clients
PR professionals representing technology clients face a unique challenge when it comes to gaining press in the consumer media. Though accessible, consumer outlets such as morning talk shows, lifestyle columns and magazine features are miles away from the familiar terrain of trade and business press. " ...
Tags: Channel Seven, public relations
White papers 1998-07-08

Additional Resources

Club Med Announces Crazy Signs Dance Contest
In celebration of Mini Club Med's new theme song" Dance in the Sun ,"Club Med invites children to choreograph their own official Club Med dance.The contest launches today via Club Med's YouTubechannel and Facebook page . The winning choreographers willenjoy a seven-night all-inclusive family vacation to Club...
Articles 2008-07-14
Faris Kermani
The Seven Wonders of the Muslim World Monday to Friday 7.50pm Channel 4 The idea for The Seven Wonders of the Muslim World came to the director Faris Kermani when he was saying his prayers at Regent's Park Mosque one evening. "I finished and thought: 'What I'm...
Articles 2008-07-13
Obama a fashion icon? Hardly, say his daughters
To the casual eye Barack Obama may look like one of the most polished political operators in a generation - but that's not what his children think. Malia, aged 10, and Sasha, seven, have cut loose on what they think of their dad's dress sense. In an...
Articles 2008-07-10
Acxiom® Corporation Acquires Database Marketing Solutions Division from ChoicePoint
LITTLE ROCK, Ark. -- Acxiom([R]) Corporation (Nasdaq: ACXM), a global interactive marketing services company, today announced the acquisition of the Database Marketing Solutions division of ChoicePoint Precision Marketing LLC, a subsidiary of ChoicePoint Inc. With the purchase, Acxiom adds seven clients from multiple industries - including banking, insurance...
Articles 2008-07-09
Of the Seven Wedding Guest Sins, "The No-Show" is Worst According to WeddingChannel.com
WeddingChannel.com Polls Reveal Top Wedding Don'ts LOS ANGELES -- Nearly half of brides-to-be polled by WeddingChannel.com admit to committing wedding etiquette gaffes. Now that they're engaged, they want their guests to know how to behave. To wipe out wedding manner mishaps, WeddingChannel.com (www.weddingchannel.com), the number one wedding website...
Articles 2008-07-08
RCN "Connects Customers to Something More" … More High Definition! Company Adds 7 New HD Channels & HD Video on Demand
RCN PA Also Adds Two New Honors as Local Magazine Readers Name It 'Best Cable TV Company' & 'Best Internet Service Provider' in the Lehigh Valley HERNDON, Va. -- RCN Corporation (NASDAQ: RCNI), a leading provider of digital television, data, and voice services to residential, business and commercial/carrier...
Articles 2008-07-02
Main Line News in Brief
Professionals recognized for community service Psychologist Margaret Ann Price and Channel 10 medical producer Kathie McDermott have received Greater Philadelphia Community Service Awards from Caron Treatment Centers. Price, whose practice is in Bryn Mawr, received the Healthcare Professional Award in the physician category. McDermott, of Havertown, received the Community Leadership...
Articles 2008-06-29
Firefighters battle forest fire on Athens outskirts
ATHENS AFP — Firefighters battled a major fire Wednesday on Mount Hymettus on the outskirts of Athens that burned through one of the Greek capital's last forests but posed no threat to homes. "We are trying to contain the fire, a very difficult blaze which moved with incredible...
Articles 2008-06-25
FREE Dora Little Star book
WE'VE got another amazing kids giveaway for all our readers. Today you can use our exclusive voucher to send off for Little Star, an unmissable Dora the Explorer book. Your children can read the adventures of Dora, an adventurous seven-year-old girl who speaks English and Spanish...
Articles 2008-06-22
FREE Dora book to pick up
WE'VE got another amazing kids giveaway for all our readers. Today you can use our exclusive voucher to pick up Little Star, an unmissable Dora the Explorer book, absolutely FREE. Just pop along to your nearest Woolworths and you can collect YOUR free copy. ...
Articles 2008-06-22
FREE Dora Little Star book
WE'VE got another amazing kids giveaway for all our readers. Today you can use our exclusive voucher to send off for Little Star, an unmissable Dora the Explorer book. Your children can read the adventures of Dora, an adventurous seven-year-old girl who speaks English and Spanish...
Articles 2008-06-22
Captain Calamity to declare independence
LONDON AFP — A tiny isle off the coast of Britain's northern-most island chain is to declare independence, claiming it had never been legally part of the country anyway, the Shetland News said Thursday. Forvik island's only resident, Stuart Hill, said his new territory off the west coast...
Articles 2008-06-19
Frontier Airlines adds seven channels to DIRECTV
AIRLINE INDUSTRY INFORMATION-C1997-2008 M2 COMMUNICATIONS LTD Frontier Airlines has upgraded the channel lineup on its DIRECTV in-flight entertainment service. The airline has added seven new networks: MTV, CBS, FOX, USA, Comedy Central, ESPNU and the CW. The 24-channel lineup is available in all of...
Articles 2008-06-12
Mediaplex Research Reveals 70% of Conversion Events Influenced by Multiple Channels Prior to Converting
Path to Conversion Findings Underscore the Importance of Tracking and Analyzing All Channels and How They Work Together to Drive Optimal Results WESTLAKE VILLAGE, Calif. -- ValueClick, Inc.'s (Nasdaq: VCLK) technology division, Mediaplex, today announced that its Path to Conversion findings show the significant influence of channels such...
Articles 2008-06-11
Frontier Airlines Debuts Upgraded DIRECTV® Lineup
MTV, CBS, and FOX three of seven new channels now available DENVER, June 11 /PRNewswire/ -- The view just got a little better for Frontier Airlines customers. Today the airline announced it has upgraded its DIRECTVR channel lineup to include seven popular new networks. The 24-channel...
Articles 2008-06-11
Element 21 Announces Launch of Marketing Campaign on the Golf Channel
Element 21 Golf Company (OTCBB: ETGF) (FRANKFURT: BJQ), the leading manufacturer of advanced Scandium Alloy golf and fishingequipment, announced today that in addition to the launch of itsinfomercial on the Golf Channel, it is also launching a marketing 30scommercial campaign on the Golf Channel in seven leading golf markets.Initial broadcast...
Articles 2008-06-09
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