Should You Start Issuing Social Media Releases?Nothing but a cheap PR stunt by SHIFTI have never had a reporter, blogger, or Facebook user request one of these. It's a cheap PR stunt concocted by SHIFT Communications. There is no demand for this, and it makes the whole profession look like...
SCREW CAP or cork? After last year's success with the 2001 Jackson Estate and Lawson's Dry Hills sauvignon blancs, Tesco's latest contribution to the ongoing debate is to move a large number of wines over to screw cap for its Wine Festival 2002, which kicks off on Wednesday. "Screw caps...
The electronic newsletter Media Unspun is coming from the same folks who produced Media Grok, a now-defunct spin-off of the equally defunct Industry Standard, both published by Standard Media International. That editorial team includes Deborah Asbrand, Michaela Cavallaro, Keith Dawson, Jen Muehlbauer, David Sims, copy editor...
Articles 2002-01-31
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