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	<title><![CDATA[click fraud Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/click+fraud.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to click fraud]]></description>
	<s:counts start="0" returned="20" found="23" />
	<language>en-us</language>
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		<title><![CDATA[Facebook's Click Fraud Scandal Grows with Second Lawsuit]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10003454/facebooks-click-fraud-scandal-grows-with-second-lawsuit/]]></link>
		<description><![CDATA[Reading this morning about a second Facebook click-fraud suit should leave anyone interested in the social network's monetization model queasy. What this complaint, from the software company Unified ECM, and one from earlier this month, alleges, is that Facebook is charging advertisers for "non-existent, fraudulent or invalid clicks." (As many...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 29 Jul 2009 16:15:06 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/facebook.html"><![CDATA[Facebook]]></category>
		<category domain="http://resources.bnet.com/topic/lawsuit.html"><![CDATA[Lawsuit]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
		<category domain="http://resources.bnet.com/topic/advertiser.html"><![CDATA[Advertiser]]></category>
		<category domain="http://resources.bnet.com/topic/rootzoo.html"><![CDATA[RootZoo]]></category>
		<category domain="http://resources.bnet.com/topic/catharine+p.+taylor.html"><![CDATA[Catharine P. Taylor]]></category>
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	<item>
		<title><![CDATA[Facebook Accused of Advertising Click Fraud in Class-Action Suit]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10003189/facebook-accused-of-advertising-click-fraud-in-class-action-suit/]]></link>
		<description><![CDATA[Facebook is accused of advertising click fraud in a federal class-action lawsuit filed in California. The suit comes after June reports on TechCrunch that click fraud was rampant on Facebook.    The lead plaintiff in the suit is Unified ECM, a maker of content management software in Beverly...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 28 Jul 2009 14:47:39 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/facebook.html"><![CDATA[Facebook]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
		<category domain="http://resources.bnet.com/topic/class+action.html"><![CDATA[Class Action]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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	<item>
		<title><![CDATA[Click Fraud: A Double Threat]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=346887]]></link>
		<description><![CDATA[In recent months click fraud has taken an insidious turn, expanding from a marketer's nightmare to one that threatens anyone unlucky enough to click on the wrong search ad or land on a compromised web page. Fraudsters now embed malicious programs right into landing pages, banners and PPC ads delivered...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 29 Jan 2008 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[Brand]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
		<category domain="http://resources.bnet.com/topic/imedia+communications.html"><![CDATA[iMedia Communications]]></category>
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	</item>
	<item>
		<title><![CDATA[Costly clicks; Local firms find Web ads carry risk of fraud.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5251/is_200701/ai_n20123714]]></link>
		<description><![CDATA[Byline: Bill Shea    When David Zoldowski checked the numbers on his Yahoo search engine  advertising account one morning this past June, he was stunned.    In seven days, he'd been charged $8,500, including a stretch  that saw him billed $100 every thr ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 22 Jan 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertiser.html"><![CDATA[advertiser]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/online+advertising.html"><![CDATA[online advertising]]></category>
		<category domain="http://resources.bnet.com/topic/pay-per-click+advertising.html"><![CDATA[pay-per-click advertising]]></category>
		<category domain="http://resources.bnet.com/topic/search+engine.html"><![CDATA[search engine]]></category>
		<category domain="http://resources.bnet.com/topic/yahoo%2521+inc..html"><![CDATA[Yahoo! Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">YHOO</category>
		<category domain="tickers">GOOG,YHOO</category>
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	<item>
		<title><![CDATA[Former eBay Trust & Safety Expert to Represent Click Forensics and 2,500 Members of the Click Fraud Network on the IAB Click Measurement Working Group; Click Forensics Names Kevin Embree to Board of Advisors]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_Sept_13/ai_n26984381]]></link>
		<description><![CDATA[SAN ANTONIO -- Click ForensicsTM, LLC, which runs the search advertising industry's largest independent click fraud reporting service -- the Click Fraud NetworkTM (www.JoinTheNetwork.com), today announced that Kevin Embree, former head of Anti-Phishing Industry Initiatives for eBay, Inc., has joined the Click Forensics board of advisors. In his new advisory...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 13 Sep 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advisor.html"><![CDATA[advisor]]></category>
		<category domain="http://resources.bnet.com/topic/board.html"><![CDATA[board]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/ebay+inc..html"><![CDATA[eBay Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/interactive+advertising+bureau.html"><![CDATA[Interactive Advertising Bureau]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">EBAY</category>
		<category domain="tickers">EBAY</category>
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	<item>
		<title><![CDATA[Google claims click fraud audits flawed; Internal study on accuracy causes an uproar at search conference.(News)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200608/ai_n25861046]]></link>
		<description><![CDATA[Byline: CAROL KROL    Byline: CAROL KROL  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Aug 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/audit.html"><![CDATA[audit]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Outsell, Inc. Pegs Click Fraud as $1.3 Billion Problem that Threatens Business Models of Google, Others]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_July_5/ai_n26915641]]></link>
		<description><![CDATA[BURLINGAME, Calif. -- Study Shows 27% of Advertisers Slowing or Stopping Pay-Per-Click Ads Due to Fraudulent Billings]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 05 Jul 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
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	<item>
		<title><![CDATA[How many clicks does a click fraud make? As invalid click percentage projections oscillate, it is important to stay focused on fraud identification and filtration.(Insight)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4349/is_200606/ai_n18991781]]></link>
		<description><![CDATA[In early March 2006 Google agreed to pay advertisers $90 million in  response to an Arkansas lawsuit alleging that the search engine giant  was charging them for Web clicks not generated by legitimate users. This  high-profile settlement, along with a n  In early March 2006 Google...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 01 Jun 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/search+engine.html"><![CDATA[search engine]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Click fraud hounds Google]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qn4179/is_20060508/ai_n16482838]]></link>
		<description><![CDATA[By Michael Liedtke]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 08 May 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
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	<item>
		<title><![CDATA[Google settles, but fails to satisfy advertisers; With click fraud costing business $1 bil, buyers want more transparency.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200603/ai_n25577162]]></link>
		<description><![CDATA[Byline: KRIS OSER    Byline: KRIS OSER  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 13 Mar 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Tech Tools.(Click Forensics launches Click Fraud Network to control internet fraud)(HitDynamics acquired by Hitwise)(new tool added to WILink's Vcall)(Brief article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200603/ai_n25860784]]></link>
		<description><![CDATA[Companies offer new click fraud applications    Companies offer new click fraud applications  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 13 Mar 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://resources.bnet.com/topic/tool.html"><![CDATA[tool]]></category>
		<category domain="http://resources.bnet.com/topic/wilink+plc..html"><![CDATA[WILink Plc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Beyond Click Fraud]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=242146]]></link>
		<description><![CDATA[Click fraud is a term which has lately become so wrapped up with the fortunes of Google that it is best to begin this analysis with a generic definition that could apply across the board. Click fraud is first of all a Web or Internet-related phenomenon. It is a phenomenon...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Fri, 10 Mar 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
	</item>
	<item>
		<title><![CDATA[California ``Click Fraud'' Class Action against Google Will Go Forward Despite Announced Settlement in Similar Arkansas Case, Says Kabateck Brown Kellner and Chitwood Harley Harnes]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_March_10/ai_n26791275]]></link>
		<description><![CDATA[LOS ANGELES -- Attorneys representing plaintiffs in a Northern California "click fraud" class action against Google say the purported settlement announced Wednesday in a similar case between Google and click fraud victims may have little impact on their case. A hearing for nationwide class certification in AIT v. Google will...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 10 Mar 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/class+action.html"><![CDATA[class action]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Think Partnership Inc. to Complete Merger of Litmus Media, Developer of Real-Time Click Fraud Prevention and Order Abandonment Recovery Technologies]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_Feb_22/ai_n26769672]]></link>
		<description><![CDATA[NORTHBROOK, Ill. -- CGI Holding Corporation d/b/a Think Partnership Inc. (the "Company")(AMEX:THK) today announced that it has entered into an agreement to acquire Litmus Media, Inc., a Missouri corporation ("Litmus"), through a merger, with Litmus becoming a wholly owned subsidiary of the Company following the closing of the merger. Litmus...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 22 Feb 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/merger.html"><![CDATA[merger]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Click Defense Provides Update on Google Lawsuit]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_Dec_8/ai_n15925785]]></link>
		<description><![CDATA[FORT COLLINS, Colo. -- Click Defense, Inc. announced today that it is seeking leave to withdraw as a representative plaintiff in the class action it filed against Google, Inc. in the Northern District of California. Click Defense, Inc. is a provider of cutting edge click fraud technology that enables customers...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 08 Dec 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Stop Click Fraud]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=260909]]></link>
		<description><![CDATA[Online retailers beware: Click fraud - which occurs in pay-per-click online advertising and involves artificially inflating traffic statistics - may be a larger problem than one would think. Most PPC search engines have systems in place that identify click-fraud patterns and don't charge the advertiser for the fraudulent clicks. Google,...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 01 Dec 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/entrepreneur.com+inc..html"><![CDATA[Entrepreneur.com Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneurship.html"><![CDATA[Entrepreneurship]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
	</item>
	<item>
		<title><![CDATA[Click Fraud: Google v. Auctions Expert International]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5868/is_200511/ai_n23808486]]></link>
		<description><![CDATA[There is no such thing as a free lunch.There is no such thing as a free lunch.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 01 Nov 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[As Much as 29.5 Percent Click Fraud in Google's Pay-Per-Click Search Engine, Reports MarketingExperiments.com; New Research Published in The Marketing Experiments Journal Sheds Light on Growing Click Fraud Problem]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_August_2/ai_n14841500]]></link>
		<description><![CDATA[ATLANTIC BEACH, Fla. -- Research recently published in MarketingExperiments.com's online publication, The Marketing Experiments Journal, reveals up to 29.5 percent of paid search traffic may be fraudulent.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Aug 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
	<item>
		<title><![CDATA[Greenlight Launches Click Fraud Service.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5570/is_200505/ai_n24148594]]></link>
		<description><![CDATA[LONDON, May 12 /PRNewswire/ --     Search engine marketing agency,  Greenlight, has launched a Click Fraud service to deter people who have  no intention of buying, from clicking on sponsored links that lead to  advertisers having to pay for false leads  LONDON, May...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 12 May 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[click fraud]]></category>
		<category domain="http://resources.bnet.com/topic/greenlight.html"><![CDATA[Greenlight]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Using Web Analytics to Identify Possible Click Fraud]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=241969]]></link>
		<description><![CDATA[Click fraud has recently emerged as a topic of discussion and debate regarding the potential of undermining the pay-per-click revenue model that has made Google and Yahoo the financial success that they are today. At its essence, click fraud is the willful act of clicking on a search engine sponsored...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 05 Apr 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/search+engine.html"><![CDATA[Search Engine]]></category>
		<category domain="http://resources.bnet.com/topic/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://resources.bnet.com/topic/click+fraud.html"><![CDATA[Click Fraud]]></category>
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		<category domain="http://resources.bnet.com/topic/pay-per-click+advertising.html"><![CDATA[Pay-per-click Advertising]]></category>
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