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- Racist Remarks from a Client: Confront or Ignore?
- A recent blog post over in BNET1 about how job candidate interviewees are flunking etiquette 101 - answering cell phones, bringing children along, using profanity - was, shall we say, humorously disturbing. But this bad behavior has a simple solution: don't hire the person. But poor etiquette...
- Blog posts 2008-05-02
- Linda Koopersmith : A Pioneer In Professional Design
- Linda Koopersmith established The Beverly Hills Organizer in 1989. Since that time, she has gone from organizer to high profile designer for both homes and offices, with thousands of clients on her roster. Koopersmith talks about meeting diverse client needs and her experience in pioneering her field.
- Videos 2008-04-01
- Bob Charney: Saving Clients Money
- Bob Charney is President of Mosaic Marketing Communications and works with such clients as Zenith Consumer Electronics and International House of Pancakes. Charney provides clients with top-tier, competitively priced marketing through co-op reimbursement and a low-overhead business structure.
- Videos 2008-03-08
- Katzenbach Partners Profile, Pt. 2: How Collaboration Helped the Company and its Clients Grow
- Just as young consultants are drawn to Katzenbach Partners by the promise of a larger and more fluid role, big-name clients like Aetna and Pfizer come to the firm knowing that they too will be joining forces to attack the challenge at hand. “We have a...
- Blog posts 2007-12-10
- How to Shop for a PR Agency
- I've been in and around PR agencies for years and I'm struck by two conflicting pieces of information: I know some very talented agency PR people, and I know a lot of lousy, over-priced agencies. Make no mistake: the PR agency business is tough. The client demands...
- Blog posts 2007-11-29
- Ken Sunshine's Secrets to Expanding Your Client Base
- Ken Sunshine is one of the superstars of PR. His client roster includes celebrities such as Ben Affleck, Barbra Streisand, Jon Bon Jovi, Leonardo DiCaprio, Michael Moore, and Justin Timberlake and non-profits like the Natural Resources Defense Council, Calvary Hospital, and the New York Organ Donor Network. ...
- Blog posts 2007-11-20
- Managing Expectations
- Expectations can be both a blessing and a curse! When you meet people's expectations, they're generally very grateful—a blessing. If you fail to meet those expectations, they may tell everyone about their disappointment, and be slow to offer forgiveness—a curse.Take this example: You're considering buying some expensive goods and you...
- Articles 2007-11-12
- Finding Freelance Work
- Freelancers depend upon their ingenuity and their networks to build and maintain a work pipeline. Often, a person pursues a freelance career because he has a particular skill that one client—maybe a past employer—finds valuable. However, an arrangement that depends on a relationship with one client doesn't offer long-term security....
- Articles 2007-11-08
- What Works In the Product Review Process
- Previously Matt Sarrel described some of the common ways that companies participating in product reviews tend to irritate the reviewer. Today he's back with more pointers about what works in the product review process: Be polite and respectful of the reviewer and his/her time. All magazines are...
- Blog posts 2007-10-15
- Should PR Pros Leave Comments on Client Stories?
- The Tech PR Gems blog ran an interesting post earlier this week that discusses the practice of PR folks commenting on their own clients' stories. As the author notes, it's a fuzzy area that makes a lot of folks nervous: "In talking about engaging bloggers in PR, we...
- Blog posts 2007-10-12
- PR Firm / Client Collaboration Break-Downs
- Yesterday's rant covered some of the common characteristics of underperforming PR firms (from the frustrated client's point of view). As kstarrpr from Larkin Communications commented, sometimes PR firms do indeed "[e]xpect the internal manger [on the client side] to do the heavy lifting with the agency's duties...
- Blog posts 2007-09-18
- Case Study: Bain Looks Inside a Japanese Automaker
- How do the pros gather competitive research? Follow along as some of the industry's best corporate sleuths track down the information their client needs to compete. Month One: Getting to Know the Client Gottfredson and company embarked on their three-month investigation, but before turning to the...
- Articles 2007-04-02
- WPP's Sorrell: Client Budgets Are "Ludicrous"; Nobody Believes Agencies Who Say "Keep Advertising in a Recession"
- WPP chief Martin Sorrell is in Davos, thinking big thoughts. Wearing a jaunty blue-and-white scarf to protect himself from the snow, he was stopped in a corridor by CNBC reporter Becky Quick wearing the tightest sweater ever seen on TV. In a three-minute interview, he said some...
- Blog posts 2009-01-28
- Do We Really Need Recruitment Agencies? | BTalk Australia
- (14min 21) What benefits do recruitment agencies provide? With the advent of online job-sites can't you do the job yourself and save a fortune on agency commissions. In today's BTalk Australia Phil Dobbie talks to Kelly McGowan, a director of recruitment site sixfigures.com.au. She says agencies still...
- Blog posts 2009-01-19
- Virtusa Corporation F3Q 2009 (Qtr End 12/31/08) Earnings Call Transcript
- Question-and-Answer SessionOperator Thank you. Operator instructions Our first question comes from John Maietta with Needham & Company. John Maietta – Needham & Company Thanks very much. It sounds like you are saying maybe a little bit of pricing pressure, maybe a little bit of elongated decision-making cycles. But it...
- Earnings calls 2009-01-28
- What Is A Headhunter
- A headhunter is someone who recruits people on behalf of a company or corporation, usually a person who works on contingency contracts. Generally they may or may not work for an agency, but most of them have many clients and act as a third party representative. Headhunters can act alone...
- White papers 2008-01-01
- Sales Tips for a Downturn | BTalk Australia
- (14min 40) Sales coach David Penglase says economic hard-times will showcase great sales people and expose the ordinary. On today's BTalk Australia he gives Phil Dobbie five points to consider when selling in an economic downturn. And being the salesman he is there's a couple of bonus tips for good...
- Blog posts 2009-02-02
- Signature Bank Q4 2008 Earnings Call Transcript
- Question-and-Answer SessionOperator Operator instructions Our first comes from Dave Rochester with FBR, go-ahead please. Dave Rochester – FBR Hey guys good morning. Joseph DePaolo Dave, good morning. Eric Howell Good morning, Dave. Dave Rochester – FBR Great quarter. It was really good to see the core deposit growth come...
- Earnings calls 2009-02-10
- Collaborate with Clients Using Getsignoff
- Just like that kid you knew in third grade that liked to put staples in his hair, designers and photographers have special needs. For the creative types among us, though, those special needs are less about using safety scissors and more related to getting feedback and approval from their clients....
- Blog posts 2009-02-16
- Sales Secrets of a $$$$ Call Girl
- A while back, I was flying the New York to Boston shuttle, and ended up sitting next to a woman who introduced herself as the CEO of a specialty clothing firm. Late thirties, attractive, and clearly competent. Anyway, we start talking sales technique and she tells me, just as we're...
- Blog posts 2009-02-18
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