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commercials

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Bill Robinson: Democratic Advertising
Bill Robinson has launched a production venture that combines user-generated new media with television. Saysme.tv allows users to sponsor political ads for air in their local markets at a competitive cost. Robinson discusses his new venture and the de-localization of advertising and entertainment.
Tags: politics, television, new media, advertising, Bill Robinson, Saysme.tv, sayeme.tv, Venture, Advertisement, commercials
Videos 2008-03-08

Additional Resources

MARKETWATCH.COM AIRS FULL-FORMAT SPOTS.(full-format TV commercials )
CBS MarketWatch.com is now "airing" full-format TV commercials on its site. The commercials are optional for viewers, who need to click on them to see them, ... CBS MarketWatch.com is now "airing" full-format TV commercials on its site. The commercials are optional for viewers,...
Tags: TV
Research articles 2001-08-20
TiVo saves commercials: DVR giant helps viewers search for ads.(TECHNOLOGY)(Interview)
Last week, TiVo unveiled plans for a product that allows subscribers to search for specifically targeted commercials placed on their DVRs. TiVo has offered long-form commercials for years, but the new service will enable viewers to actively search Last week, TiVo unveiled plans...
Tags: advertisement, digital video recorder, TiVo Inc.
Research articles 2005-12-05
Air Force to launch new recruiting commercials.
M2 PRESSWIRE-5 November 2001-US DOD: Air Force to launch new recruiting commercials C1994-2001 M2 COMMUNICATIONS LTD RDATE:02112001 The Air Force announced today that it will launch its third year of paid television advertising with two new, 30-second commercials set to ...
Tags: advertisement, Air Force, recruiting, TV
Research articles 2001-11-05
Videotron Ltee: Simultaneous Substitution of Super Bowl Commercials Requested by Broadcasters, not Cable Operators.
MONTREAL, QUEBEC, Jan 29, 2004 CCNMatthews via COMTEX Many of the commercials seen during Canadian broadcasts of the 38th Super Bowl, to be played in Houston on Sunday, February 1, will be Canadian, not American. The US network's commercials will be replaced by the...
Tags: Videotron
Research articles 2004-01-29
Videotron Ltee: Simultaneous Substitution of Super Bowl Commercials Requested by Broadcasters, not Cable Operators.
MONTREAL, QUEBEC, Jan 30, 2004 CCNMatthews via COMTEX Many of the commercials seen during Canadian broadcasts of the 38th Super Bowl, to be played in Houston on Sunday, February 1, will be Canadian, not American. The US network's commercials will be replaced by the...
Tags: Videotron
Research articles 2004-01-30
Natural Harmony Foods (Pink Sheets: NHYF) Produces TV Commercials to Support Retail Launch of SoyLean(R) Products
Natural Harmony Foods, Inc. (OTC: NHYF), a producer and marketer of unique, natural protein foods, announced today that it has completed the production of two 30-second television commercials to support the retail launch of the company's SoyLean® brand products. The commercials leverage and promote the tagline "SoyLean: real natural...
Tags: Harmony Foods Corp.
Research articles 2005-08-02
McD's brings back the heart in latest round of commercials.(Brief Article)
The emotion is back. Without changing the tagline or its overall ad strategy, McDonald's Corp. is attempting to evoke a more feel-good connection with consumers in its latest batch of commercials, much the way past advertising did. Oak Brook-based The emotion is back....
Tags: advertisement, McDonald's Corp.
Research articles 1999-11-22
The FCC last week fined two more TV stations for exceeding limits on commercials during children's TV programming. (Federal Communications Commission)(Brief Article)
The FCC last week fined two more TV stations for exceeding limits on commercials during ... The FCC last week fined two more TV stations for exceeding limits on commercials during children's TV programing. The commission fined WBFFTV Baltimore $10,000 and KCOP TV Los...
Tags: FCC, programming, TV
Research articles 1997-02-17
Dole: broadcasters 'bullying Congress': Senator majority leader criticizes NAB's 'TV tax' commercials.(Robert Dole; National Association of Broadcasters)
Senator majority leader criticizes NAB's 'TV tax' commercials Senate Majority Leader Bob Dole (R-Kan.) blasted the National Association of Broadcasters last week for attempting to strong-arm Congress and deceive viewers with its anti-spectrum auc Senator majority leader criticizes NAB's 'TV tax' ...
Tags: advertisement, broadcaster, tax, TV, U.S. Congress
Research articles 1996-04-22
Celebrity endorsements. (Hot Spots).(most effective commercials and celebrities discussed)(Brief Article)
Major celebrities accounted for 11 of the top 20 most-effective commercials in 2002, if you include GEOFFREY THE TALKING GIRAFFE, the TOYS R US pitchman. Excluding Geoffrey--who was featured in three of the top four ads-celebrities who actually bre Major celebrities accounted for 11...
Tags: advertisement, celebrity, Toys R Us Inc.
Research articles 2003-01-06
Home shopping network launches infomercial unit: anticipates large buys for long-form commercials; no plans to feature infomercials on HSN. (HSN Direct)
Anticipates large buys for long-form commercials; no plans to feature infomercials on HSN Home Shopping Network plans to tap into the $400 million-per-year infomercial business with the launch of HSN Direct, a division to produce long-form co Anticipates...
Tags: Home Shopping Network, infomercial
Research articles 1994-07-18
Madonna may soon materialize on Reebok's TV commercials. (athletic shoe endorsement)
Madonna may soon materialize on Reebok's TV commercials Madonna may soon materialize on Reebok's TV commercials
Tags: Reebok International Ltd., TV
Research articles 1990-05-14
Nextel to launch new commercials. (Business).
RESTON, Va.--Nextel Communications Inc. is set to release a new set of TV commercials featuring what it calls four celebrities in true-to-life scenarios from their personal and business lives using the carrier's Direct Conned service. The campaign RESTON, Va.--Nextel Communications Inc. is set...
Tags: Nextel Communications Inc., TV
Research articles 2003-01-13
Regis Corp.'s Supercuts hair-care chain next week will break three humorous, guy-oriented TV commercials carrying the theme line "We know how it is." (New Campaigns).(Brief Article)
Regis Corp.'s SUPERCUTS hair-care chain next week will break three humorous, guy-oriented TV commercials carrying the theme line "We know how it is." One spot will feature NASCAR driver KERRY EARNHARDT ... Regis Corp.'s SUPERCUTS hair-care chain next week will break three humorous,...
Tags: Regis Corp., TV
Research articles 2003-04-14
ATMs being designed to show commercials. (Industry News: Marketing Strategies).(Bank of America)(Brief Article)
Bank of America ATMs soon will be featuring commercials on their screens. While consumers are waiting for cash to pop out of the slot, Bank of America plans to occupy their time by promoting television shows and other products. The ads are just seven Bank of...
Tags: Bank of America Corp., ATM, marketing, marketing strategy
Research articles 2002-10-01
FCC fines.(WBFS-TV Miami, FL, and WJXT(TV) Jacksonville, FL, fined for violating limits on children's programing commercials)(Washington Watch)(Brief Article)
Two more TV stations this month received FCC fines for violating limits on commercials during children's programing. The FCC sent $10,000 notices of apparent liability to WBFS-TV Miami and WJXTTV Jacksonville, Fla. The FCC also has fined a group Two more TV stations...
Tags: FCC, TV
Research articles 1997-04-21
Klegg Set to Broadcast Five 30 Second Commercials During "The Contender" Following NFL Pro Bowl on ESPN
Klegg Electronics, Inc., (OTC: KLGE) is pleased to announce Klegg Electronics will be making a national broadcast appearance on ESPN's "The Contender." During this special event Klegg will run five 30 second commercials which will market their worlds smallest color display MP3 player known as the "Klegg Mini." In these...
Tags: ESPN, NFL
Research articles 2006-02-10
TV commercials are over the edge. (Looking Inside).(various business and industry briefs)
There is no dead air. The entire TV industry has now reached complete overload where commercials dominate the viewing, rather than the program itself, which is now considered "content" in the industry. An NFL football game is composed of There is no dead...
Tags: game, Praxair Inc., TV
Research articles 2003-01-20
Library of Congress to Get Old Coca-Cola TV Commercials.(Knight Ridder/Tribune Business News)
Nov. 29--ATLANTA--Coca-Cola Co. is handing over copies of its 20,000 old TV commercials for preservation at the Library of Congress. Nov. 29--ATLANTA--Coca-Cola Co. is handing over copies of its 20,000 old TV commercials for preservation at the Library of Congress.
Tags: Coca-Cola Co., The Library of Congress
Research articles 2000-11-28
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