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	<title><![CDATA[company leader Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to company leader]]></description>
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		<title><![CDATA[Is Chevron, Shell's Twittering an Innovation Indicator?]]></title>
		<link><![CDATA[http://industry.bnet.com/energy/10001306/is-chevron-shells-twittering-an-innovation-indicator/]]></link>
		<description><![CDATA[Big Oil's embrace of social mediaÂ falls somewhere between a limp handshake and a bear hug. So I was intriguedÂ byÂ Shell's announcement thatÂ it will use Twitter toÂ publish hurricane updates for the upcoming storm season. Shell's not the only one riding the Twitter bandwagon. Chevron, for example, has a new media adviser, whose...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 21 May 2009 17:41:21 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/twitter.html"><![CDATA[Twitter]]></category>
		<category domain="http://resources.bnet.com/topic/chevron+corp..html"><![CDATA[Chevron Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/company+leader.html"><![CDATA[Company Leader]]></category>
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		<category domain="http://resources.bnet.com/topic/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://resources.bnet.com/topic/kirsten+korosec.html"><![CDATA[Kirsten Korosec]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CVX</category>
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		<title><![CDATA[Deep Talent, Vast Distances: Realizing the full value of global knowledge workers]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=395097]]></link>
		<description><![CDATA[Company leaders are often quick to acknowledge, even revere, the importance of human capital in their organizations. "Our growth depends on people" and similar sound bites echo through many CEO speeches and litter corporate homepages like the last refrain in a many-versed ballad. Yet, catchphrases and buzzwords offer little clarity...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 17 Jul 2008 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/talent.html"><![CDATA[Talent]]></category>
		<category domain="http://resources.bnet.com/topic/deloitte+llp.html"><![CDATA[Deloitte LLP]]></category>
		<category domain="http://resources.bnet.com/topic/knowledge.html"><![CDATA[Knowledge]]></category>
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