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company reputation

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Vanno Releases Company Reputation Widget
When we last checked in on Vanno, the San Francisco-based start-up that has built a web-based index for measuring corporate reputations, my focus was on its model of providing a social evaluation platform where users can collectively and quantitatively build an authoritative index of company reputations. Vanno...
Tags: Reputation, Vanno, Company Reputation, Sales Channel, Financial Services, Channel Management, Sales, Marketing, David Weir
Blog posts 2009-03-03

Additional Resources

Vanno Launches Company Reputation Index
When you think about it, a corporation's reputation, like an individual's, is extremely vulnerable. There are so many variables at play -- earnings reports, stock price variations, product lines, brands, customer satisfaction, employee satisfaction, community involvement, product liability lawsuits, regulatory battles, global investments, and many more  -- that it is...
Tags: General Motors Corp., Vanno, Venture Capital, Investment, Financial Accounting, Channel Management, Finance, Financing Startups, Marketing, David Weir
Blog posts 2008-11-13
Medtronic Named a Global Top Company for Leaders by Hewitt Associates
MINNEAPOLIS -- Medtronic, Inc., (NYSE:MDT) has been named to the 2007 list of Global Top Companies for Leaders. Sponsored by global human resources services company Hewitt Associates, in partnership with The RBL Group and FORTUNE magazine, the Global Top Companies for Leaders were selected and ranked based on criteria including...
Tags: Hewitt Associates LLC, leader, Medtronic Inc.
Research articles 2007-09-19
How to Know If Your Corporate Reputation Needs Fixing
When you're in PR, it's easy to get lost in the day-to-day dramas, crises and opportunities, and to lose sight of big picture. The name for that big picture is "reputation management." Essentially, reputation management is everything you do over the long-term to protect, enhance and burnish...
Tags: Corporate Communications, Marketing, Public Relations, Marketing Research, Harris Interactive, Reputation, Jon Greer
Blog posts 2008-07-08
Protect Your Online Reputation
Protect Your Online ReputationSorry about poor formattingOh goodness...sorry about the terrible formatting I did on my earlier reply. I will try once again to make for easier reading. If it doesn't work, I won't try again. Why, oh why, doesn't BNET offer a preview before?!There is a website reputation management...
Tags: WOT
Discussion threads 2008-04-02
Marchex Announces Reputation Management Beta Release
Marchex applies proprietary local search technology to help solve the challenge of understanding, monitoring and improving online presence for cost-conscious companies. Local search and performance advertising company Marchex, Inc. announced the launch of the beta version of Reputation Management, an online marketing product aimed at small to medium-size businesses SMBs....
Tags: Local Search, Small And Medium Business
News items 2009-10-13
Protect Your Online Reputation
In the real world, managing your reputation should be paramount. Showing up on time, being helpful to colleagues, and taking the occasional shower increase the reputation points you can leverage in any number of ways, including career advancement. Many of us spend a lot of time, if...
Tags: Sean Silverthorne, Career, Internet, Online Communications, Web 2.0, Professional Development, Blogging, Wiki, Reputation
Blog posts 2008-03-31
CipherTrust Introduces Industry's First Multi-Identity Reputation System; TrustedSource Message Reputation Provides Unprecedented Accuracy and Protection to Combat Image Spam and Other Zombie-based Threats
ATLANTA -- CipherTrust, Inc., the leader in messaging security, today announced TrustedSourceTM Message Reputation, the latest enhancement to the Company's global reputation engine. The addition makes CipherTrustR the first company to offer reputation tracking across multiple identities, including IP-, URL- and message-based reputation. Approximately one-third of CipherTrust's customers have been...
Research articles 2006-08-14
How to Protect Your Reputation Online
Like it or not, anyone can say anything about you online, where your boss, clients, and colleagues can all see it. Don't leave your reputation in the hands of an ex-spouse or disgruntled former employee. Take control yourself. ...
Tags: Google Inc., Facebook, Brand, Search Engine, Network, Twitter Inc., LinkedIn, Blog, Site, Blogging, Social Networking, Internet, Online Communications, Marketing, Advertising & Promotion, Online Reputation, Web, SEO, Career, BNET Crash Course, Jon Bernstein
Articles 2009-10-06
Kellogg's Diermeier: Managing Reputation Is Managing Risk
Kellogg's Daniel Diermeier is a leading researcher on how businesses can best navigate the "social environment" of governments, stakeholders, and interest groups. In the last two weeks, he's discussed how businesses interact with interest groups and crisis management; now we'll dive into how companies can best manage their...
Tags: Food, Financial, Regulation, Kellogg, Financial Accounting, Finance, Jeremy Dann
Blog posts 2009-05-13
What Value Your Reputation?
Why does reputation influence financial health? Firstly, it has the power to create value for a company. The benefits of a strong reputation include the ability to attract customers, employees and investment, to motivate employees and suppliers, and to differentiate the company from its competitors. A strong reputation also helps...
Tags: Reputation, MORI, Performance Management, Business Intelligence, Balanced Scorecard, Human Resources, Workforce Management, Enterprise Software, Software, Data Management, Marketing, Marketing Research
White papers 2004-04-01
How to Manage Your Online Reputation
Worried about your company getting flogged in the blogosphere? Hey, it happens -- look no further than consumer-watchdog site The Consumerist for some chilling examples of companies taking a serious reputation-beating. Marketing guru and book author Andy Beal offers 10 tactics for saving and improving and your company's online reputation. For...
Tags: Reputation, Blogging, Channel Management, Web Site Development, Internet, Marketing, Rick Broida
Blog posts 2008-03-14
Building BP's Reputation: Tooting Your Own Horn 2001-2002
Corporate reputation: why is it important? How is a reputation created? What is a corporate reputation or a corporate political reputation anyway? And, why might public relations executives care about corporate reputation? Fombrun (1996) suggests that "a corporate reputation is the perceptual representation of a company's past actions and future...
Tags: BP Plc
Research articles 2004-12-01
Disney Earns Top Spot for Best Reputation in the News, Delahaye Index Shows
NORWALK, Conn., Nov. 18 /U.S. Newswire/ -- The Walt Disney Company (NYSE: DIS) earned the top spot once again for holding the best reputation among America's largest companies, according to Delahaye's most recent Media Reputation Index, a quarterly assessNORWALK, Conn., Nov. 18 /U.S. Newswire/ -- The Walt Disney Company (NYSE:...
Tags: Disney Corp.
Research articles 2003-11-18
Aldi Boosting Reputation with Refurished Private Labels
Aldi is reconfiguring its private label line up, streamlining the number of the own brands it operates to boost their reputation and the reputation of the store. And it’s doing so just in time to open its 1,000th U.S. Aldi store, which debuted two days ago in...
Tags: U.S., Brand, Aldi, Fit & Active, Branding, Marketing, Mike Duff
Blog posts 2009-03-25
Toyota, Google, Lead List of Top 10 Companies by Reputation
The Reputation Institute, a New York-based corporate reputation consultancy, has released its list of the world's "most reputable" companies. The Reputation Institute surveyed 600 companies in 27 countries and rated each according to its RepTrak reputation methodology. The 60,000 people who participated in the study answered questions about a company's...
Tags: U.S., Google Inc., Toyota Motor Corp., Business Ethics, Leadership, Management, Michael Mattis
Blog posts 2008-11-05
Disney Earns Top Spot for Best Reputation in the News, Delahaye Index Shows; Media Reputations of Merrill Lynch, Citigroup, Goldman Advance with Positive Coverage
Entertainment Editors/Business Editors NORWALK, Conn.--BUSINESS WIRE--Nov. 18, 2003 The Walt Disney Company (NYSE: DIS) earned the top spot once again for holding the best reputation among America's largest companies, according to Delahaye's most recent Media Reputation Index, a quarterly assessment of how news affects corporate reputation. This marks...
Tags: Citigroup Inc., Disney Corp., FINANCE, financial, MARKETING, MEDIA, Merrill Lynch & Co. Inc.
Research articles 2003-11-18
Managing your reputation through search results
(Cross-posted on the Webmaster Central Blog ) A few years ago I couldn't wait to get married. Because I was in love, yeah, but more importantly, so that I could take my husband's name and people would stop getting that ridiculous picture from college as a top result when...
Tags: Google Inc., Site, Search Result
News items 2009-10-16
RUG RETAILER SUES TO PROTECT NAME; ABC CARPET & HOME BATTLING COMPANY TO KEEP ITS REPUTATION
NEW YORK-What's in a name? Plenty, especially if a business has been building its reputation for more than 100 years and another company begins using a nearly identical name and advertises that it is "selling out to the bare walls." Acc NEW...
Tags: ABC Inc.
Research articles 1998-06-29
How's Your Online Reputation
Have you searched on your company's name or product on Google, Yahoo! or MSN lately? If not, it's time to do so. In today's business world your online reputation is just as crucial to your success as any other marketing strategy that you deploy. Online Reputation Management or ORM, is...
Tags: Name, American Express Co., Blogging, Channel Management, Marketing Research, Internet, Marketing
White papers 2008-12-15
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