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- May Traffic Data: Twitter Falters, Bing Soars
- Compete submits: May’s data is here and it’s hot! It was a big month and the data shows some tell-tale signs that Twitter’s days of monster growth are waning, Microsoft’s $100 million marketing budget for Bing may be paying off, and the sour economy is not negatively impacting summer...
- External links 2009-06-15
- Amazon: Kindle Ads Drive Interest, Search Delivers Results
- Compete submits: Amazon’s AMZN sheer size (65 million unique visitors in April) gives it a powerful soapbox from which it can pitch virtually anything to its captive audience. Many of the tens of millions of U.S. consumers that visit its homepage each month have undoubtedly noticed the site’s ongoing,...
- External links 2009-06-01
- eBay: Out with the New, In with the Old
- Compete submits: At web giant eBay EBAY, it’s out with the new and in with the old both in terms of corporate strategy and product mix. After trying in vain to remake itself as an online “retailer” of fixed-priced items to rival the likes of Amazon.com AMZN and Walmart...
- External links 2009-03-17
- Facebook vs. MySpace: Battle of the Social Network Giants
- Compete submits: Earlier this month, Compete reported that Facebook overtook MySpace in Unique Visitors trafficking to the site: Sure, this was a symbolic takeover, but it should have come as no surprise to anyone closely monitoring the two social giants over the past year. by Compete
- External links 2009-02-26
- Summer Movie Blockbusters Go Big on MySpace
- Compete submits: The summer movie blockbuster season is just about here, with major new releases set to hit theaters in the next couple weeks. Studies show that advertising support can break or make a blockbuster in the lead up to opening night. On the web, movie advertisers...
- External links 2009-06-18
- Twitter Overtakes Google as Leading Search Engine for 'Iran+Election'
- Compete submits: Last week’s craze over Twitter and Iran was the height of media buzzdom. Democracy + social media + possible election fraud = PR Gold. The State Department asking Twitter to delay server maintenance? A former National Security Advisor honcho suggesting Twitter should get the Nobel Prize?! That’s...
- External links 2009-06-25
- Making Sense of Non-Clickthrough Web Ads
- Compete submits: Is online advertising a good vehicle for reaching brand advertising goals? Judged by their actions, more and more advertisers are voting “yes.” During the past several months, we’ve observed a gradual but decisive stride from an ambivalent stance toward a full embrace of online media...
- External links 2009-10-23
- Microsoft: Browsers for Food
- Compete submits: It’s well known that Microsoft’s MSFT ten year old Internet Explorer 6 is still widely used by late (late, late) adopters and those that are held at the mercy of lethargic Corporate IT departments. by Compete
- External links 2009-10-20
- Walmart: A Growing Giant (II)
- Compete submits: Last week we looked at how retail king Walmart WMT has used online display advertising to drive growth in site visitors at a faster rate than its rivals. So far this year, Walmart has run several prominent display campaigns on high reach placements like the homepages of...
- External links 2009-10-06
- Walmart: A Growing Giant
- Compete submits: When it comes to brick and mortar retailers, Walmart WMT is clearly the market leader just by its sheer size. In fact, Walmart’s dominance transfers online where it received 33M visitors in August which was 10% more than the next closest brick and mortar rival, Target TGT....
- External links 2009-09-28
- Netflix Dominates Online Movie Rental Business
- Compete submits: I’ve am a long-time member of Blockbuster’s BBI online rental program and have been shouting from my soapbox that its in-store exchange policy makes the Blockbuster program a better alternative than Netflix NFLX. My argument took a hit recently when I was welcomed by a sign on...
- External links 2009-07-22
- Bing Is Big, Circuit City Is Back
- Compete submits: June is Big for Bing Traffic to Bing.com continues to skyrocket. The site garnered 50 million unique visitors UVs in June, its first full month live. As a result, more and more people are gaining interest and taking the time to learn more about what...
- External links 2009-07-15
- AOL Seeks to Replicate TMZ?s Success
- Compete submits: TMZ, which first broke the story of Michael Jackson’s death, continued to out-reach celebrity gossip rags in covering the superstar’s funereal final curtain Tuesday. TMZ was acquired as part of Jason Calcanis’ Weblogs, Inc. for $25M by AOL/Time Warner in October, 2005....
- External links 2009-07-08
- ProFlowers.com Comes Up Smellin? Like Roses
- Compete submits: The days leading up to Valentine’s Day are some of the busiest for online floral retailers (only Mother’s Day is busier). Big money is required to remain competitive in this market. Both 1800-Flowers.com FLWS and ProFlowers.com appeared on the homepage of Yahoo! YHOO the week prior to...
- External links 2009-02-25
- American Express Open Forum Leverages Social Media
- Compete submits: It is undeniable that social media is an increasingly pervasive medium for interacting with friends and family; evidenced by the fact that Facebook and MySpace are the eighth and tenth most visited sites on the entire web. What is less clear, however, is how effective social media...
- External links 2009-02-12
- How Did Walmart.com Execute Such a Fantastic Black Friday?
- Compete submits: Where were you on Black Friday? If you were online, there is a pretty decent chance that you were looking for a sweet deal or two, and where better to find a deal than walmart.com WMT? Well, you weren’t alone. Nearly 7% of all U.S. Internet users...
- External links 2008-12-11
- Credit Karma Uses Ad Model to Provide Free Credit Information
- Compete submits: According to the 2007 Online Banking Report, approximately one in three US adult consumers monitors or checks their credit score in some form or another. A search on Google GOOG shows a competitive landscape with dozens of affiliates offering virtually the same product. Each site has “FREE”...
- External links 2008-11-25
- YouTube Ranks as Third Largest Search Engine
- Compete submits: With Google’s GOOG announcement last week that it would begin showing sponsored results for video searches on YouTube, a lot of advertisers and producers have begun to consider a new opportunity to tap into the web’s largest pool of online videos and viewers. YouTube has long...
- External links 2008-11-23
- What's the Value of an Ad on Google's Home Page?
- Compete submits: What would you give for one day of Google eyeballs? What would it be worth to you to have one single ad running on Google’s oh so sparse and much hailed homepage? My guess, that for better or worse, many an online marketing department would be more...
- External links 2008-11-19
- Are Consumers Satisfied With Online Banking?
- Compete submits: It is undeniable that consumers are increasingly living their lives online. From buying a book, to viewing a photo, to posting a tweet through the use of Twitter, individuals are turning to the internet for a myriad of reasons. Financial services is certainly not immune to this...
- External links 2008-11-15
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