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- How Consumers Are Using the Web in Home Improvement Projects
- Compete submits: I think Macgyver is the ultimate handyman. The way he is able to fix, create, or build whatever it is he needs under nearly any circumstances is amazing. by Compete
- External links 2009-10-26
- Target vs. Wal-Mart: Online Conversion Battle Heats Up
- Compete submits: For several months, retailers have been reporting declining in-store sales but increasing online sales. So what does the all important e-commerce space look like for two of the largest retailers? Last month, Wal-Mart WMT attracted more visitors than Target TGT to its website and...
- External links 2009-06-16
- May Traffic Data: Twitter Falters, Bing Soars
- Compete submits: May’s data is here and it’s hot! It was a big month and the data shows some tell-tale signs that Twitter’s days of monster growth are waning, Microsoft’s $100 million marketing budget for Bing may be paying off, and the sour economy is not negatively impacting summer...
- External links 2009-06-15
- Amazon: Kindle Ads Drive Interest, Search Delivers Results
- Compete submits: Amazon’s AMZN sheer size (65 million unique visitors in April) gives it a powerful soapbox from which it can pitch virtually anything to its captive audience. Many of the tens of millions of U.S. consumers that visit its homepage each month have undoubtedly noticed the site’s ongoing,...
- External links 2009-06-01
- Do Online Strategies Drive Tire Prospects?
- Compete submits: While the economy begins to show some signs of a recovery, including modest gains in consumer confidence, the auto industry continues to struggle as sales remain at historic lows. As more and more car and truck owners opt to keep their vehicles longer than originally planned, the...
- External links 2009-05-13
- Bank of America Leads in Online Banking Using Incentives
- Compete submits: Online banking is an effective way for banking institutions to deliver multiple services in a low cost channel. By increasing online banking usage and moving customers to use bill pay and paperless statements, banks not only reduce servicing expenses, but also increase the switching costs for customers...
- External links 2009-04-22
- Is the Love Affair with the iPhone Over?
- Compete submits: For the past two years, consumers and the media alike have ‘ooh’ed and ‘ahh’ed over the iPhone. And rightfully so. The sleek design, unique interface and ease of use were characteristics not frequently seen in the US cell phone market before 2007, and drew significant traffic to...
- External links 2009-04-09
- Why Isn't McDonald's Targeting the Fish Crowd During Lent?
- Compete submits: Why would McDonald’s MCD not use filetofish.com to capitalize on its most ignored sandwich the one time of year 23.9% of the US population is compelled to consume it at least once a week lent? Where is the website counterpart to the viral Arnold phenom that is...
- External links 2009-04-02
- How iPhone Use Differs from Other Smartphones
- Compete submits: Almost everywhere I turn, I see an iPhone: at work, on the soccer field, on the street. My boyfriend and Mom both have them. Clearly these devices appeal to a lot of people, and we’ve heard the iPhone described as “more than just a phone” by owners....
- External links 2009-03-31
- Does Palm's Pre Have a Chance Against the iPhone?
- Compete submits: The Smartphone market is an increasingly crowded place. After Apple’s AAPL success with the iPhone from 2007 onward, more companies, from GPS manufacturer Garmin GRMN to PC manufacturers like Acer and Asustek, are throwing their hats in the ring. In January at the Consumer Electronics...
- External links 2009-03-24
- Exploring Blackberry App World
- Compete submits: The application store rush is definitely on. Since the success of the iPhone’s App Store, Nokia NOK, the Google Android Market, and the Microsoft Skymarket have all followed suit. Even PC manufacturer Acer has said they are looking into the viability of an application store...
- External links 2009-03-19
- eBay: Out with the New, In with the Old
- Compete submits: At web giant eBay EBAY, it’s out with the new and in with the old both in terms of corporate strategy and product mix. After trying in vain to remake itself as an online “retailer” of fixed-priced items to rival the likes of Amazon.com AMZN and Walmart...
- External links 2009-03-17
- Super Bowl Movie Ad Scorecard
- Compete submits: Several movies made the roughly $3 million investment to advertise at the Super Bowl this year and now with a full month gone since the Steelers became world champions, it’s a good time to see just what they got for their money. The ten movie...
- External links 2009-03-10
- How Did Hyundai Increase Sales in January?
- Compete submits: In a dark and dreary automotive market, Hyundai (HYMLF.PK) found a bright spot in January. Hyundai sales stepped on the accelerator and increased 14% year-over-year to 24,512 units. This sales improvement resulted in a staggering 1.6ppts increase in market share. Given total market sales were down 37%...
- External links 2009-03-03
- Facebook vs. MySpace: Battle of the Social Network Giants
- Compete submits: Earlier this month, Compete reported that Facebook overtook MySpace in Unique Visitors trafficking to the site: Sure, this was a symbolic takeover, but it should have come as no surprise to anyone closely monitoring the two social giants over the past year. by Compete
- External links 2009-02-26
- Summer Movie Blockbusters Go Big on MySpace
- Compete submits: The summer movie blockbuster season is just about here, with major new releases set to hit theaters in the next couple weeks. Studies show that advertising support can break or make a blockbuster in the lead up to opening night. On the web, movie advertisers...
- External links 2009-06-18
- Twitter Overtakes Google as Leading Search Engine for 'Iran+Election'
- Compete submits: Last week’s craze over Twitter and Iran was the height of media buzzdom. Democracy + social media + possible election fraud = PR Gold. The State Department asking Twitter to delay server maintenance? A former National Security Advisor honcho suggesting Twitter should get the Nobel Prize?! That’s...
- External links 2009-06-25
- Making Sense of Non-Clickthrough Web Ads
- Compete submits: Is online advertising a good vehicle for reaching brand advertising goals? Judged by their actions, more and more advertisers are voting “yes.” During the past several months, we’ve observed a gradual but decisive stride from an ambivalent stance toward a full embrace of online media...
- External links 2009-10-23
- Microsoft: Browsers for Food
- Compete submits: It’s well known that Microsoft’s MSFT ten year old Internet Explorer 6 is still widely used by late (late, late) adopters and those that are held at the mercy of lethargic Corporate IT departments. by Compete
- External links 2009-10-20
- Zune HD: Still Not an iPod Killer
- Compete submits: Hopes were high when Microsoft MSFT introduced the Zune in 2006. As the first MP3 player to feature WiFi and an FM radio, the Zune stood out by allowing owners to share music wirelessly with other Zune users. The concept never took off, and Zune adoption...
- External links 2009-10-16
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