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competitive intelligence

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BNET Business Dictionary

Competitive Intelligence: data gathered to improve an organization's competitive capacity. Competitive intelligence may include, for example, information about competitors' plans, activities, or products, and may sometimes be...; Competitive Intelligence definition on BNET »

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Pharma Readies for competitive intelligence Confab: Belt up your trenchcoat and grab your false-bottomed sample case: Big Pharma's spies have called a conclave, and most of them won't even have to leave New Jersey. The occasion is the Pharma CI Conference & Exhibition, a meeting planned for September in Iselin, N.J., that...; Tags: Tools & Techniques, Marketing research, David Hamilton, pharmaceutical company, competitive intelligence; Blog posts 2008-03-25
How to Gather Competitive Research: To formulate an effective corporate strategy, it's essential to understand two basic questions: What is your company doing, and what are your competitors doing? Establish the Strategic Problem Goal: Define your question before you begin the search for answers. Developing a competitive strategy...; Tags: Marketing research, Jane Hodges, SWOT analysis, R&D, competitive strategy, intellectual property protection, competitive intelligence, mail-order, marketing, sales, absence, intellectual property, analysis, acquisition, partnership, supplier, technique, financial, strategy; Articles 2007-03-28
Part 2: Low Marks for Managing Innovation: Part 2: Low Marks for Managing InnovationIdea Submission Should Be Normal Part of Strategic PlanningCorporate ideas are frequently lost in cyberspace because few companies have identified the proper workflow for processing ideas. The right solution for most companies is to have a well-designed corporate planning structure that includes one corporate...; Tags: Tools & Techniques, Strategy, Marketing research, Leadership, Corporate Idea, Part 2, Managing, competitive intelligence, senior leader; Discussion threads 2007-11-06
Strategy at Its Best: Does your company's game plan need an update? Our top downloaded strategy articles can help you increase your tactical wisdom. The Seven Deadly Sins of Strategy Source: Strategic Decisions Group What strategic sins is your company making? Are you in danger of...; Tags: Marketing Research, Tools & Techniques, Marketing, Management, BNET Staff, strategy, strategic analysis, SWOT, Michael Porter, Five Forces, competitive analysis, competitive intelligence, market research, SWOT analysis, Porter Five Forces, Top 5; Articles 2007-03-15
Thou Shalt Not Steal Thy Competitor's Secrets: Thou Shalt Not Steal Thy Competitor's SecretsCompetitor's SecretsVery clear explanation on the issueHow to do it the legal way?I really enjoyed this article as it explains in plain English how not to go about getting your competitors info.Now what is missing are the right ways to go about it. That...; Tags: Business ethics, Tools & Techniques, Marketing research, Strategy, Industrial Espionage, Now-What, Shalt, competitive intelligence, analysis, ethics; Discussion threads 2007-04-05

How to Gather Competitive Research: How to Gather Competitive ResearchVery good introduction to the subjectJane does a really good introduction to the subject. After reading this you will not be "the" expert, but will not a great deal to begin your search in a legal and ethical way.Congratulations!!Best regards,Lic Adrian AlvarezFounding Partner Midas ConsultingYour Competitive...; Tags: Tools & Techniques, Strategy, Marketing research, Forces Analysis, Gather Competitive Research, Competitive Research, competitive intelligence; Discussion threads 2007-04-03
Profiling Your Competitors: Profiling Your CompetitorsInvisible CompetitionYou might also want to read Ken Fox's article in the September-October 2006 issue of "Competitive Intelligence" magazine (page 41), the official publication of SCIP, entitled" "Invisible Competition: Think Differently."Mystery shopping and strategic planningSmall businesses can benefit from this, as they often can be more responsive than...; Tags: Tools & Techniques, Strategy, Marketing research, Strategic planning, competitive intelligence; Discussion threads 2007-03-08
Thou Shalt Not Steal Thy Competitor's Secrets: There's a right way and a wrong way to conduct corporate research. As companies like Hewlett Packard, Procter & Gamble, and SAP have learned, doing it the wrong way can be costly — and embarrassing. Pretexting What It Is: Approaching a source for...; Tags: Jane Hodges, competitive intelligence, pretexting, Procter & Gamble Co., identity, Hewlett-Packard Co., researcher, agreement, litigation, technique, analysis, team, phone; Articles 2007-03-28
competitive intelligence on a Shoestring: Does the following scenario sound familiar? A person has an idea for a product or service, and is reasonably certain the market for the product exists, so now the person wants to check out the competition. But the person is in startup mode or has very limited financial resources. So...; Tags: Tools & Techniques, Entrepreneur.com Inc., competitive intelligence, financial; White papers 2005-08-26
Achieving Synergy Between competitive intelligence and Market Research: According to the Encarta World English Dictionary, synergy is: "The working together of two or more things, people, or organizations, especially when the result is greater than the sum of their individual effects or capabilities." There are other definitions ofcourse. And they all go back to the concept of synergism,...; Tags: Tools & Techniques, Marketing research, Strategy, competitive intelligence, salvation, market research; White papers 2005-02-22
Competitive Analysis: Ready When They Are: Competitive analysis is a vital function at a company, especially in the fast changing software industry. Yet it is an activity that is often neglected or haphazard. Usually, gathering competitive intelligence doesn't fall squarely in the camp of one department. In fact, like product management itself, ultimate responsibility for competitive...; Tags: Tools & Techniques, Marketing research, Strategy, Pragmatic Marketing Inc., competitive intelligence, analysis, software; White papers 2004-01-01
Gathering competitive intelligence: It's important to complete a competitive analysis during the start-up phase of one's new business, about the time the person putting together the marketing plan. In fact, if a person gets underway without performing a competitive analysis, the person runs the risk of creating marketing tools and product or service...; Tags: Tools & Techniques, Marketing research, Strategy, Entrepreneur.com Inc., competitive intelligence, analysis, marketing; White papers 2004-09-07
The Natural Alliance Between New Product Development and competitive intelligence: The intersection of New Product Development (NPD) and Competitive Intelligence (CI) affects many areas of effectiveness of market and competitive strategy. Ranging from understanding the markets into which new products will be sold to determining which products have commercial potential; CI offers NPD the chance to more effectively and efficiently...; Tags: Tools & Techniques, Product marketing, Strategy, Marketing research, competitive intelligence, New Product Development, competitive strategy, product development, alliance; White papers 2004-04-01
How Competitive Is Your Law Firm? competitive intelligence For The Legal Industry: From the executive summary: ‘Competitive Intelligence (CI) is the practice of examining the external competitive environment-direct rivals, clients, economic/regulatory matters, and more-to support the development of more resilient, robust strategy and tactics. The intelligence outcome is meaningful, actionable, and provides an insight about change and future developments and their implications...; Tags: Tools & Techniques, Marketing research, competitive intelligence, decision-making, environment, industry, strategy; White papers 2003-01-02
Entrepreneurial Intelligence: Best Practices in Strategic competitive intelligence Development: Competitive intelligence (CI) as we know it is dead. It has been and will continue to be a failed concept. This is because competition in business is likewise a dead animal; those CI functions that continue to focus so narrowly on competitors will continu; Tags: Tools & Techniques, Marketing research, Strategy, competitive intelligence, entrepreneurial, best practice; White papers 2003-01-01
What is competitive intelligence?: This article discusses about Competitive Intelligence. The question it tries to address is how does competitive intelligence fit into the strategic planning process? How does competitive intelligence fit into the strategic planning process? In short, CI is the purposeful and coordinated monitoring of competitor(s), wherever and whoever they may be,...; Tags: Tools & Techniques, Marketing research, Aurora Worldwide Development Corp., competitive intelligence, Strategic Planning, monitoring, strategy, tool; White papers 2003-01-01
competitive intelligence Workflow: The Self-Service Continuum from Ad Hoc Research to Environmental Scanning: This article discusses about Environmental scanning which is one of the strategic planning process. It is usually the next phase of development for the sophomore competitive intelligence unit. This process involves regular, ongoing monitoring of direct competitors and their initiatives, to avoid surprises, as well as latent competitors. Environmental scanning...; Tags: Tools & Techniques, Strategy, Marketing research, Aurora Worldwide Development Corp., competitive intelligence, self-service, monitoring, Strategic Planning, knowledge management, advertisement, analysis; White papers 2003-01-01
The "New Economy": Effective competitive intelligence is Now More Important Than Ever: It is estimated that competitive forces will be much stronger for organizations when slower-growing markets mean less to go around for everybody. Market intelligence and competitive strategy as a cornerstone business discipline will become more important; Tags: Marketing research, Tools & Techniques, Strategy, competitive intelligence, competitive strategy; White papers 2003-01-01
An Introduction to Knowledge Management as a Framework for competitive intelligence: This article discusses about Knowledge Management. One of the most compelling reasons to use Knowledge Management (KM) is that of Competitive Intelligence (CI). This discussion illustrates findings from a leading CI firm with regard to how CI is best implemented within a KM framework. It examines, how KM can become...; Tags: Strategy, Business intelligence, Tools & Techniques, Marketing research, Aurora Worldwide Development Corp., competitive intelligence, knowledge management, knowledge, Intranet, knowledge base, asset, security; White papers 2003-01-01
Analyzing Competitive Forces Using Michael Porter’s ' Five Forces' Analysis: The Porter’s Five Forces Analysis is used to assess the external environment of the organization and strategize accordingly. This analysis is conducted on the basis of five forces. They are threat of new competitors, bargaining power of suppliers, bargaining power of customers, threat of substitute products, and rivalry among existing...; Tags: analysis, supplier, environment; White papers 2003-01-01