BNET Industries

Last Fiscal Year Sales:$65.5M
  • Public
  • US
Dow Jones Description

Founded in 1980, Natrol has established itself as a global leader in the dietary supplement industry. Natrol manufactures and distributes premium-quality nutritional supplements, herbal teas and sports nutrition products under the Natrol , Laci Le Beau , Medical Research Institute (MRI) and Prolab brands, respectively. Natrol markets approximately 50 product categories with more than 500 stock-keeping units (SKU's) designed to meet a wide range of consumer needs. The products are available in thousands of retail drug, health food and mass market stores, as well as gyms, catalogs and the Internet. Our innovative formulas are backed by science and the latest research to ensure that our products help customers achieve optimal health and well-being. All Natrol products are based on "Quality Uncompromised" a philosophy that encompasses everything we do, from product development in our state-of-the-art quality assurance laboratory to the manufacturing practices we follow. Our high standards have consistently earned us an "A" rating from the National Nutritional Foods Association (Natural Products Association) a designation achieved by fewer than 10% of the nation's nutrition companies. Almost all Natrol products are regulated by the 1994 Dietary Supplement Health and Education Act. Natrol also provides unique nutraceutical ingredients and contract manufacturing services to a variety of nutritional product manufacturers through its Essentially Pure Ingredients (EPI) division...

Director of the Company
Dennis Deconcini
Number of Employees 251
Contact Information

21411 Prairie St

Chatsworth, California 91311-5829

natrol.com

(818) 739-6000

NAICS Code All Other Miscellaneous Food Manufacturing: 311999

Recent Events

  • NatrolR Introduces New Immune Boost+

    11/24/09 - Product Announcement - View Story

  • NPIWatch - June 15, 2009

    6/16/09 - Product Announcement - View Story

  • Natrol Adds New Carb InterceptR Sprinkles "To Go!", Launching at Expo West Trade Show, to...

    2/26/09 - Product Announcement - View Story

  • Natrol Adds New Carb Intercept® Sprinkles "To Go!", Launching at Expo West Trade Show, to...

    2/26/09 - Product Announcement - View Story

  • Natrol Adds New Carb Intercept Sprinkles "To Go!", Launching at Expo West Trade Show, to...

    2/26/09 - Product Announcement - View Story

  • Natrol Adds New Carb Intercept® Sprinkles “To Go!â€?, Launching at Expo West Trade Show, to...

    2/26/09 - Product Announcement - View Story

  • Natrol Supplements Help Consumers De-Stress, Digest, And Rest During the Hectic Holidays

    11/13/08 - Product Announcement - View Story

  • Natrol Announces Launch of Cogniceutical Brand Products Called BrainspeedTM With Innovative Online Validation

    5/20/08 - Product Announcement - View Story

  • Natrol's New ''Quest'' Helps Solve Dietary Supplement Puzzle

    4/16/08 - Product Announcement - View Story

  • Plethico Pharmaceuticals Limited Completes Acquisition of Natrol, Inc.

    12/28/07 - Merger / Acquisition - View Story

  • Natrol, Inc. Agreed To Be Acquired by India's Plethico Pharmaceuticals Limited

    11/19/07 - Merger / Acquisition - View Story

  • Natrol Enters Strategic Alliance With Gener8Xion Entertainment

    11/19/07 - Joint Venture / Alliance - View Story

  • Natrol Announces MRI Product Line Extension

    9/17/07 - Product Announcement - View Story

  • Natrol Reports Second Quarter Results

    8/14/07 - Financial Announcement - View Story

  • Natrol Hires Chris Kurjanowicz as Vice President of Marketing

    5/16/07 - Mgmt. Change - Entering - View Story

  • Natrol Reports First Quarter Fiscal 2007 Results

    5/14/07 - Financial Announcement - View Story

  • Natrol Launches Line of Lemon-Flavored Omega-3 Fish Oils as Great-Tasting, Pure, Potent Products for Heart...

    4/11/07 - Product Announcement - View Story

  • Natrol Reports Fourth Quarter and Fiscal 2006 Results

    4/02/07 - Financial Announcement - View Story

News & Analysis

compliance and natrol inc. - All News and Analysis

Decision Makers

Name (plus bio) Position
Dennis Deconcini Director of the Company
Amy Fitzpatrick
Craig Cameron Chief Executive Officer
Mo Patel Chief Executive Officer
Wayne Bos President, Chief Executive Officer and Director
Dennis Jolicoeur Chief Financial Officer
Gary De Mello COO
Harun Simbirdi Chief Operating Officer
Chris Kurjanowicz Vice President of Marketing
Dennis Griffin Vice President, Quality Control & Quality Assurance
Dr Michael Yatcilla Vice President of Research & Development
Jenia Khudagulyan Vice President of Manufacturing and Logistics
Marc Meyers Vice President, Technology & Prod Dev
NADennis M. Griffin Vice President, Quality Control & Quality Assurance
Patrick McCullough Vice President, Retail Sales
Peter Leighton Vice President, Marketing & Product Dev
Steven Spitz Vice President and General Counsel
Bob Mauser Director, Comm
Chris Green Designer and Art Director
Richard Iannone Manager, Sales
Heather Ricco Web Master
Jeff Long Webmaster
John Bruce Webmaster
Loida C Rubio Secretary

Board of Directors

Name (plus bio) Position
Peter Gil Board of Directors
Elliott Balbert Founder and Executive Chairman
James R. Peters Chairman of the Audit Committee
Thomas L Doorley Chairman of the Compensation Committee
Denni De Concini Board of Directors
Gordon F. Brunner Board of Directors
Ralph Simon Board Member

Organization Position Status
Deconcini McDonald Yetwin & Lacy Partner Current
Natrol, Inc. Director of the Company Current
Natrol, Inc. Chairman of the Governance and Nominating Committee Current
The Regents Board of Directors Current
Corrections Corporation of America Board of Directors Current
National Center for Missing and Exploited Children Board of Directors Current
Ceramic Protection Corporation Board of Directors Current
Larex Inc Director Current
Natrol, Inc. Board of Directors Former
The University of Arizona L.L.B. Former

Organization Position Status
Natrol, Inc. Current
American Dietetic Association Co Board of Directors Current
American Dietetic Association Co Member Current
The University of Tennessee Master's Degree In Nutrition Former
The University of Tennessee Bachelor's Degree In Foods Former
Carson-Newman College Bachelor's Degree In Foods Former

Organization Position Status
Natrol, Inc. Chief Executive Officer Current
Telstra Corporation Limited Current
NCR Corporation Current
Natrol, Inc. Chief Operating Officer Current

Organization Position Status
Natrol, Inc. Chief Executive Officer Current

Organization Position Status
Natrol, Inc. President, Chief Executive Officer and Director Current
Ansett Flight Simulator Centre Director Current
World Economic Forum Member Current
Tomorrow Inc. CEO Former
Sausage Software, LLC CEO Former
Sausage Software, LLC Director Former
Symex, Inc Director Former
Natrol, Inc. Board of Directors Former
Tomorrow Inc. Director Former

Dennis R. Jolicoeur , Chief Financial Officer, Treasurer and Executive Vice President. Mr. Jolicoeur has served in his current positions since July 1996. Mr. Jolicoeur served as a member of Natrol's Board of Directors from 1996 until 2006. From 1993 to 1996, Mr. Jolicoeur was a principal of Gardiner & Rauen, Inc., an investment banking firm. Prior to 1993, Mr. Jolicoeur operated several businesses, mostly in the printing and publishing industries.

Organization Position Status
Natrol, Inc. Chief Financial Officer Current
Natrol, Inc. Board of Directors Current
Truck Lighthouse President Former
The Lighthouse Press, Inc. President Former
The Lighthouse Press, Inc. Founder Former
Gardiner & Rauen, Inc Principal Former

Organization Position Status
Natrol, Inc. COO Current

Organization Position Status
Natrol, Inc. Chief Operating Officer Current

Organization Position Status
Natrol, Inc. Vice President of Marketing Current
One Accord Partner Former
Pfizer Inc. Brand Manager Former
Reckitt & Colman Former
New York University Former

Organization Position Status
Natrol, Inc. Vice President, Quality Control & Quality Assurance Current
Natrol, Inc. outside Director Former
Natrol, Inc. Senior Executive Former
Natrol, Inc. Board of Directors Former

Organization Position Status
Herbalife International, Inc. Former
Natrol, Inc. Vice President of Research & Development Current
Shaklee Corporation Former
Stanford University Ph.D. Former
Stanford University M.S. Former
University of Delaware Bachelor's Degree In Chemical Engineering Former

Organization Position Status
Natrol, Inc. Vice President of Manufacturing and Logistics Current
Q&A, Inc. Former
Fda.Com Former

Organization Position Status
Natrol, Inc. Vice President, Technology & Prod Dev Current
Balchem Corporation Former

Organization Position Status
Natrol, Inc. Vice President, Quality Control & Quality Assurance Current

Organization Position Status
Natrol, Inc. Vice President, Retail Sales Current

Organization Position Status
Natrol, Inc. Vice President, Marketing & Product Dev Current

Steven Spitz, Vice President and General Counsel, joined the Company in November 2003. Prior to joining the Company, Mr. Spitz was a partner at Riordan & McKinzie and later at Bingham McCutchen's Los Angeles office, where he focused primarily on litigation matters, including intellectual property disputes, unfair competition matters, complex litigation and general business disputes. While at both law firms, Mr. Spitz served as outside counsel to the Company from 2001 to 2003. Mr. Spitz is a graduate of the Columbia University School of Law.

Organization Position Status
Natrol, Inc. Vice President and General Counsel Current
Bingham McCutchen Llp Partner Former
Columbia University Law School Former

Organization Position Status
Natrol, Inc. Director, Comm Current

Chris Green is a graphic/packaging designer and art director for Natrol, Inc., a nutritional products company. He also does freelance graphic design and advertising work. His clients include Mattel, Inc., DirecTV, Inc., Herbalife, Disney Stores, the Los Angeles Conservancy and more. Green is an active member of the Los Angeles Conservancy's Modern Committee (ModCom), a volunteer group formed in 1984 in response to the rapid destruction of a generation of postwar buildings. The Modern Committee works to educate the public about the native Los Angeles architecture styles of the Modernism era, with a goal of preserving what is left in the city. Chris Green has provided graphic design for a number of ModCom's materials, including book designs for the How Modern Was My Valley tour (2000) and Built by Becket: A Tribute to the Architectural Designs of Welton Becket & Associates (2003). Chris was born in Dallas, Texas in 1967 and received a Bachelor of Fine Arts from the University of North Texas. He relocated to Los Angeles in 1996 and attended the Art Center College of Design in Pasadena. Green lives in the Highland Park section of Los Angeles.

Organization Position Status
Dumb Angel Magazine Packaging Designer and Art Director for Natrol, Inc. Current
Natrol, Inc. Designer and Art Director Current
Los Angeles Conservancy Active Member Current
Natrol, Inc. Director Current
Dumb Angel Magazine Designer Former
Mattel, Inc. Former
Natrol, Inc. Packaging Designer Current
The DIRECTV Group, Inc. Former
University of North Texas Bachelor of Fine Arts Former
Art Center College of Design Former

Organization Position Status
Natrol, Inc. Director, Intl Sales Current
Natrol, Inc. Board of Directors Current

Organization Position Status
Natrol, Inc. Manager, Sales Current

Organization Position Status
Natrol, Inc. Web Master Current

Organization Position Status
Natrol, Inc. Webmaster Current

Organization Position Status
Natrol, Inc. Webmaster Current

Organization Position Status
Natrol, Inc. Founder and Executive Chairman Current
Vitamin Angels Board of Directors Current
Natrol, Inc. Chairman, President & CEO Former
Dsea President Former
Natrol, Inc. Board of Directors Former

James R. Peters joined the Board of Directors in July 2006, and currently serves as Chairman of the Audit Committee. During his distinguished 35-year career in the audit practice of Ernst & Young, he worked with public and private companies in diverse industries. Mr. Peters served as a faculty member of the Directors' Certification Program at the Anderson School of Business of the University of California, Los Angeles, and as Advisory Board member of the Entrepreneurial Studies Program of the University of Southern California. He has been a frequent speaker on entrepreneurship, mergers and acquisitions, and audit committee best practices.

Organization Position Status
Natrol, Inc. Chairman of the Audit Committee Current
A Division of Valueclick, Inc. Director Current
Mediaplex Director Current
National Association of Corporate Directors Board of Directors Current
Fziomed, Inc. Board of Directors Current
ValueClick, Inc. Director Current
University of Southern California Advisory Board Former
Natrol, Inc. Director Former

Organization Position Status
Sage Partners CEO Current
Sage Partners Co-Founder Current
Center for Leadership Renewal Senior Advisor Current
Natrol, Inc. Chairman of the Compensation Committee Current
Sage Partners Chairman Current
Stratbridge, Inc. Board Member Current
Touche Ross & Co. Founder Former
Touche Ross & Co. Managing Partner Former
Braxton Associates Co-Founder Current
Sage Partners Partner Former
Touche, Inc. Partner Former
Harvard Business Publishing Former
Columbia University MBA Former
The Pennsylvania State University B.S. In Chemical Engineering Former
Natrol, Inc. Board Member Former

Organization Position Status
Natrol, Inc. Board of Directors Current

Organization Position Status
Natrol, Inc. Board of Directors Current
Third Wave Technologies, Inc. Board of Directors Former
Xavier University M.B.A. degree Former
Procter & Gamble member Former

Organization Position Status
Natrol, Inc. Secretary Current

Organization Position Status
Natrol, Inc. Board Member Current
Smartpaper Networks Corporation Board of Directors Current
National Academy of Recording Arts and Sciences Board of Directors Current
National Academy of Recording Arts and Sciences Member Current
Capitol Records, Inc. Executive Vice President Former
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