comScore Media Metrix

News & Analysis

comscore media metrix and tvs - All News and Analysis

• Bad news is good for some.

  - 2001-10-31

  Nov 1, 2001 The Australian ABIX via COMTEX -- All Australian media outlets increased their audiences in the wake of the 11 September 2001 terrorist attacks on the US. The war against terrorism in Afghanistan is the first global conflict to occur in the...

  Tags: comScore Media Metrix, Government, INTERNET, MARKETING, media, TVs

• Tulsa dealer gets JFK Jr. plane

  - 2000-09-12

  CALDWELL, N.J. AP -- Tulsa used-car dealer Jonathan Knoerdel received a bargain, by analysts' standards, in winning the auction for the first airplane owned by John F. Kennedy Jr. The tragedies that have befallen the Kennedy family may have helped keep down bids, officials said. Auctioneers on Saturday...

  Tags: Associated Press, cabin, comScore Media Metrix, Farm, HARDWARE, HDTV, Hitachi Ltd., Napster Inc., Storage, TVs

• Fast Stats - Industry Trend or Event

  - 2000-09-04

  INTERACTIVE TV PROTECTING PRIVACY B-TO-B ONLINE ADS LOW-INCOME ACCESS CALIFORNIA INCOME NET TRADING TRACKING TIVO: Nielsen Media Research will start measuring TiVo usage among existing panel members. TiVo lets TV viewers store and edit broadcast and cable programming. Nielsen also plans to set up...

  Tags: B2B, comScore Media Metrix, E-business/E-commerce, INTERNET, Napster Inc., TiVo Inc., TVs

• Simultaneous Use of PC and Television Growing Rapidly

  - 1999-07-12

  NEW YORK--BUSINESS WIRE--July 12, 1999-- Growing evidence of consumer multitasking in PC Households Simultaneous use of PCs and television sets grew by 1.8 million households over the last six months, evidence of an increase in consumer multitasking according to Media Metrix, the pioneer and leader in Internet and...

  Tags: comScore Media Metrix, Desktops, HARDWARE, PC, TVs

• Internet ad buys - what reach and frequency do they deliver?

  - 1998-01-01

  The bulk of the formulas for R/F in the media industry have been developed for magazines (Metheringham, 1964; Simmons, 1978; Agostini 1961 and 1962). For magazines, reach estimates need to be based on individual magazines rather than by type of magazine, or total GRPs delivered. Television...

  Tags: comScore Media Metrix, INTERNET, PC, PRODUCTIVITY, technique, TVs

• Half Of U.S. Internet Users Have A Television And PC In The Same Room, Reports comScore Media Metrix

  - 1970-01-01

  comScore Networks, Inc., the standard in Internet behavioral measurement, today reported that the lines between television and Internet media continue to blur, creating a major opportunity to reach consumers via simultaneous media delivery and interactivity.According to comScore Media Metrix, a division of comScore Networks, 48 percent of Internet users regularly...

  Tags: comScore Media Metrix, ComScore Networks Inc., INTERNET, PC, TVs