Resources

4 Resources for

consumer credit and marketing

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BNET Resources

Consumers and Credit Disclosures: Credit Cards and Credit Insurance
This paper concludes that evaluating the direct effects of disclosure legislation like Truth in Lending on either consumer behavior or the functioning of the credit marketplace is never a simple matter because there are always competing explanations for observed phenomena. From consumer surveys over time, however, it seems likely that...
Tags: Disclosure, FDIC, Credit Insurance, Credit Card, Consumer Credit, Survey, Marketing Research, Marketing
White papers 2003-01-01
Tech Roundup: Killings Over Firing, Consumer Credit Slashed, Ubuntu for ARM, More
Fired employee allegedly kills three at fomer employer SiPort; consumers face slashed credit card limits; Microsoft tries to position Xbox 360 as social network gateway; people start tiring of standalone instant messaging apps; and Canonical plans on ARM version of Ubuntu. by Erik Sherman
Tags: Firing, Ubuntu, ARM, Credit Card, IM, Consumer Credit, Social Networking, Instant Messaging, Sales Channel, Financial Services, Online Communications, Marketing, Advertising & Promotion, Internet, Sales, Erik Sherman, Network
Blog posts 2008-11-17
Consumer Credit Counseling Services: Should You Use Them?
More and more people are turning to credit counselors to help them get out from under a mountain of debt. Some consumers are finding out the hard way, however, that not all credit counselors are created equal. One so called "Non-profit" counseling agency pockets a person's first month's check, which...
Tags: Agency, Consumer Credit, Person, Advertising & Promotion, Marketing
White papers
Consumer Credit Scoring: Do Situational Circumstances Matter?
Although credit history scoring offers benefits to lenders and borrowers, failure to consider situational circumstances raises important statistical issues that may affect the ability of scoring systems to accurately quantify an individual's credit risk. Evidence from a national sample of credit reporting agency records suggests that failure to consider measures...
Tags: Agency, Credit History, Consumer Credit, Bank For International Settlements, Advertising & Promotion, Marketing
White papers 2004-01-01

Additional Resources

IBS Targets Growing Market for Specialist Retail Chains; Joint Venture With Expert and Graphium
Business Editors STOCKHOLM, Sweden--BUSINESS WIRE--Nov. 23, 2000 IBS has entered into a joint venture together with the Expert Group and Graphium in the fast-growing business area one-to-one marketing. The three companies have formed a new company, IDKonsult i Sverige AB, to develop and market one-to-one marketing concepts for...
Tags: Ibs Software
Research articles 2000-11-23
Yahoo Adds New Privacy Tool for Users, Just as FTC Privacy Hearings Start Today (and MicroHoo Regulatory Approval Is Pending) [BoomTown]
Yahoo announced a new consumer tool this morning, called "Ad Interest Manager." BoomTown is going to ignore the could-it-be-duller name for the feature, which–Yahoo YHOO said in a press release you can see below–gives users a "central place where Yahoo! visitors can see a concise summary of their online activity...
Tags: Advertisement, Yahoo! Inc., FTC
News items 2009-12-07
Research Note: Consumer Addressability and Customized Pricing
The increasing availability of customer information is giving many firms the ability to reach and customize price and other marketing efforts to the tastes of the individual consumer. This ability is labeled as consumer addressability. Consumer addressability through sophisticated databases is particularly important for direct-marketing firms, catalog retailers such as...
Tags: Pricing Strategy, Consumer Addressability, Marketing Research, Retail, Marketing
White papers 2002-08-09
Will Merchants and Consumers Get Relief From Soaring Credit Card Fees?
Kathy and Warren Miller run a mom-and-pop grocery store in tiny Elmore, Vt. pictured at left, and soaring credit card fees are strangling it. In congressional testimony on Thursday, she said they make only two cents whenever a customer pays for a 99 cent bag of potato...
Tags: Bank, Visa Inc., Financial, Fee, Credit Card, MasterCard International, Financial Services, Sales Channel, Sales, Alain Sherter
Blog posts 2009-10-12
Consumer Groups Slam Behavioral Tracking
A group of ten consumer groups on Tuesday called on Congress to enact meaningful privacy legislation, and slammed industry efforts as totally inadequate. The groups are most concerned about behavioral tracking, a technique used by Internet companies to serve up more targeted ads or results based on your Web browsing...
Tags: U.S. Congress
News items 2009-09-02
Using Your Web Site to Gather Consumer Data
If your business has a Web site, you can collect very useful data on consumers—either directly, by asking them for information, or indirectly, by analyzing their behavior while on your site. If you treat consumers fairly, respect their privacy, and analyze the resulting data properly, you can use your findings...
Tags: consumer, data, Web site, Web site development, Internet
Articles 2007-04-20
First Data and Donnelley Marketing Launch Credit Card Marketing Packages
OMAHA, Neb.--BUSINESS WIRE--Aug. 1, 1996--First Data InfoSource, a leading information management company, and Donnelley Marketing, Inc., a leader in consumer information services, have joined forces to launch a series of solution-based packages to help credit card issuers increase the effectiveness of cardholder marketing programs.
Tags: credit card, First Data Corp.
Research articles 1996-08-01
Chevron unveils Consumer Gift Card.(MARKETING STRATEGIES: INDUSTRY NEWS)(Brief Article)
San Ramon, Calif.-based Chevron's Credit Card Enterprises has launched its Chevron and Texaco Consumer Gift Card program at retail locations across the United States. Designed to build customer loyalty and ... San Ramon, Calif.-based Chevron's Credit Card Enterprises has launched its Chevron and...
Tags: Chevron Corp., gift card, marketing, strategy
Research articles 2005-09-01
CallWave Names Adrian van Haaften as Chief Marketing Officer
SANTA BARBARA -- CallWave, Inc. (Nasdaq:CALL), a leading provider of VoIP applications, today announced the appointment of Adrian van Haaften as Chief Marketing Officer, effective immediately. Van Haaften brings extensive consumer marketing and branding experience and was most recently Vice President Strategic Partnerships at MyPoints, a leading loyalty rewards marketer,...
Research articles 2005-02-22
infoUSA Appoints A. Jain as Chief Operating Officer and Chief Financial Officer, businessCreditUSA.com
Business Editors, High-Tech Writers OMAHA, Neb.--BUSINESS WIRE--Jan. 25, 2000 infoUSA (NASDAQ: IUSA), www.infoUSA.com, the leading provider of proprietary business and consumer databases, data marketing services and Internet marketing solutions today announced the appointment of Arvind Jain as COO and CFO of its new Internet subsidiary, businessCreditUSA.com. businessCreditUSA.com is...
Tags: infoUSA, INTERNET, MARKETING, Nasdaq Stock Market Inc., Portals
Research articles 2000-01-25
WebTrends Invites HBX Analytics Customers to Move to WebTrends Marketing Lab 2
PORTLAND, Ore. -- WebTrends Inc., a leading provider of consumer-centric analytics and marketing intelligence solutions, today announced the "Move to ML2" programa for current HBX Analytics customers who may be uncertain about future support for their existing investment. Under the program, WebTrends is offering current HBX Analytics customers up to...
Tags: WebTrends Corp.
Research articles 2007-08-21
Equifax Not Getting the Credit They Deserve
Paul Price submits: Equifax Inc. (NYSE:EFX) Jun. 7, 2009: $26.13 52-week range: $19.38 (Nov. 21, 2008) - $37.29 (Aug. 18, 2008) Dividend = $0.04 quarterly = 0.61% current yield Equifax Inc. collects, organizes, and manages various financial, demographic, employment, and marketing information primarily in the United States, Canada, the United...
Tags: Financial, Paul Price, Equifax
External links 2009-06-09
Intersections Inc. and Carlson Marketing Group Launch French Consumer Credit Monitoring Services in Canada
CHANTILLY, Va. & TORONTO -- Alerte creditMC Now Available to French-Speaking Consumers
Tags: Carlson Marketing Group
Research articles 2004-11-24
GE Consumer Finance Forms Specialty Retail Group; Division Dedicated to Mid-size Retail Credit Programs
STAMFORD, Conn. -- GE Consumer Finance-Americas announced today it has established the Specialty Retail Group to support the unique financing and marketing needs of growing, mid-size retailers.
Tags: finance, General Electric Co.
Research articles 2004-10-14
Moody's Assigns Ba3 Rating to infoUSA Credit Facility and Confirms Corporate Family Rating and Outlook
OMAHA, Neb. -- infoUSAR (Nasdaq:IUSA), the leading provider of proprietary business and consumer databases and sales and marketing solutions, today announced that Moody's Investors Services has assigned a Ba3 rating with a stable outlook to the company's recently completed $275 million credit facility. In conjunction with the new rating, Moody's...
Tags: Microsoft Outlook, Moody's Corp.
Research articles 2006-04-22
NextCard and E-Commerce Exchange Team up to Offer Web Merchants the Ability to Market and Accept Credit Cards on the Web
Business Editors/High-Tech Writers SAN FRANCISCO--BUSINESS WIRE--March 9, 2000 NextCard (Nasdaq:NXCD), the leading issuer of consumer credit on the Internet, and E-Commerce Exchange (www.ecx.com), a leading internet payment service provider, today announced a reciprocal marketing agreement to reach the 40,000 NextCard Affiliates and 30,000 E-Commerce Exchange ECX Merchants and...
Tags: E-Commerce Exchange Inc.
Research articles 2000-03-09
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