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- Vibrant Media Honors Ask, Microsoft, New Line and Unilever at First Annual Awards Competition for Contextual Advertising
- NEW YORK -- Vibrant Media, the world leading video and contextual advertising network, presented the Vibrant Awards for creative and strategic use of in-text and contextual video advertising tonight in Manhattan. Ask.com took the Gold for its skillful use of contextual advertising incorporating a dynamic API feed. New Line Cinema...
- Research articles 2008-06-13
- Understanding the Basics of Web Marketing
- Internet marketing is about giving—rather than getting—attention; and anyone working online should think about harnessing this potent tool, given what it can do for a business. A complement to traditional marketing, Internet marketing supports and enhances a company's overall message by providing comprehensive information about a particular product or service,...
- Articles 2007-10-29
- Openwave Announces New Contextual Advertising Solution
- End-to-End Solution Designed to Help Operators Capture Value From Targeted Advertising
- Research articles 2008-02-11
- Marchex Announces Contextual Advertising Pacts with TheStreet.com and Line56 Media
- SEATTLE & NEW YORK -- Marchex, Inc. (NASDAQ:MCHX) (NASDAQ:MCHXP), in conjunction with its subsidiary IndustryBrains, today announced that it has signed separate contextual advertising agreements with TheStreet.com, a leading provider of financial commentary, analysis, research, news and ratings, and Line56.com, a leading source of global news and analysis on e-business...
- Research articles 2006-10-12
- Quigo Chosen to Provide Sponsored Link Contextual Advertising for Slate
- Quigo, a pioneer and leading provider of site and content-targeted, auction-based, online advertising will be the exclusive provider for sponsored link contextual advertising for Slate, a daily online magazine owned by The Washington Post Company. Under the terms of the agreement, Slate will deploy Quigo's AdSonar platform across the...
- Research articles 2007-10-09
- ContextWeb Launches White Label Version of Contextual Advertising Solution and Announces Agreement with HighBeam™ Research
- NEW YORK -- Advertisers Can Now Buy Ad Inventory on Site-Specific Basis; Web Publishers Able to Monetize Inventories More Effectively
- Research articles 2005-11-07
- Google colonizes yet another medium: radio; Acquisition of dMarc likely to bring contextual advertising to platform.
- Byline: ABBEY KLAASSEN Byline: ABBEY KLAASSEN
- Research articles 2006-01-23
- IndustryBrains Announces Contextual Advertising Pact with ECT and Renews Relationship with The Motley Fool
- NEW YORK -- IndustryBrains, a leader in monetizing vertical and brand-name Web sites through site-specific contextual advertising solutions and a subsidiary of Marchex, Inc. (NASDAQ:MCHX) (NASDAQ:MCHXP), today announced a contextual advertising agreement with ECT News NetworkTM, one of the largest e-business and technology news publishers in the United States. In...
- Research articles 2006-05-05
- ESPN, Quigo Reach Exclusive Agreement for Sponsored Link Contextual Advertising on ESPN.com
- ESPN.com, the Web's leading online sports destination with an average of more than 17 million fans each month, and Quigo, a leading provider of targeted, pay-for-performance advertising, announced an agreement today that will launch a new approach for ESPN.com sponsored link advertising. The agreement, which will go into effect this...
- Research articles 2006-09-07
- Ad network LucidMedia raises USD8.8m
- Virginia-based advertising network LucidMedia has raised USD8.8m in Series C funding from Lake Street Capital, RLI Partners, Melton Investments and Redleaf Group. Founded in 1999, the firm provides a contextual advertising platform for advertisers and publishers. by Jeremy Collum
- Articles 2008-12-05
- Harnessing The Power Of Contextual Advertising Networks
- This paper explains about delivering truly effective contextual Pay-Per-Click ads. As the Pay-Per-Click Ad market continues to mature, the ways in which the ad channel is perceived and used also evolve. There are two particular areas that are currently major talking points: firstly, how Pay-Per-Click is being increasingly used as...
- White papers 2007-08-21
- Contextual Advertising and Site Monetisation
- Contextual advertising, a form of site monetisation, which works by putting third party advertising on a web site and pays one a cost-per-click for every visitor who responds to it, is an increasingly popular part of the Internet marketing mix. The advantage of site monetisation, whether contextual advertising, exit traffic...
- White papers 2005-05-11
Additional Resources
- IndustryBrains Renews and Expands Contextual Advertising Agreement with The Motley Fool, Adds National Golf Network
- SEATTLE & NEW YORK -- IndustryBrains, the founder of site-specific contextual advertising and a wholly owned subsidiary of Marchex, Inc. (NASDAQ:MCHX) (NASDAQ:MCHXP), today announced that it has renewed and expanded its contextual advertising agreement with The Motley Fool, a leading investment advisory services company in IndustryBrains' Business & Finance vertical,...
- Research articles 2007-07-10
- Marchex Signs Contextual Advertising Agreements with Four Premium Vertical Publishers Including Computer Shopper
- SEATTLE & NEW YORK -- Marchex, Inc. (NASDAQ:MCHX) (NASDAQ:MCHXP), in conjunction with its IndustryBrains subsidiary, today announced that it has signed contextual advertising agreements with four online publishers, including Computer Shopper, Engineering.com, Wall Street Reporter, and SitePoint. Under the agreements, Marchex will provide its contextual advertising solutions to selected areas...
- Research articles 2007-04-25
- IDG and Quigo Launch First Contextual Advertising Marketplace Across IT Web Sites
- BOSTON -- International Data Group IDG, the world's leading producer of technology Web sites, magazines, and newspapers, is now offering contextual advertising services on six of its US Web sites. Using Quigo's AdSonar platform, IDG's TechWords program is the first keyword-targeted, auction-based, pay-per-click advertising marketplace in an IT-focused content network....
- Research articles 2006-05-04
- META Group predicts commercial search market to reach $5 billion over next two years More providers jumping on contextual advertising bandwagon, as revenues rise.
- M2 PRESSWIRE-28 October 2003-META GROUP: META Group predicts commercial search market to reach $5 billion over next two years More providers jumping on contextual advertising bandwagon, as revenues riseC1994-2003 M2 COMMUNICATIONS LTD RDATE:10272003 Fleet, Hampshire -- According to META Group, Inc....
- Research articles 2003-10-28
- ContextWeb and InfoSpace To Launch Contextual Graphical Advertising Product; Added to InfoSpace's Search and Directory Offers, Graphical Ad Product is ''Plug and Play'' with No Publisher Integration Required
- NEW YORK -- ContextWeb, Inc. announced today it will collaborate with InfoSpace, Inc. (NASDAQ:INSP) on a contextual graphical advertising product offering that will be offered by InfoSpace to Web publishers through its search and directory sales group. InfoSpace is a provider of Web search, directory and mobile products. ContextWeb is...
- Research articles 2006-05-15
- IDG and Quigo Launch 'Contextual' Ad Services Across IT Web Sites
- Wireless News 05-04-2006 IDG and Quigo Launch 'Contextual' Ad Services Across IT Web Sites WIRELESS NEWS-May 4, 2006-IDG and Quigo Launch 'Contextual' Ad Services Across IT Web Sites C2006 10Meters - http:// www.10meters.com International Data Group...
- Research articles 2006-05-04
- Investor's Business Daily® Selects IndustryBrains as Exclusive Provider of Site-Specific Contextual Pay-Per-Click Advertising
- NEW YORK -- IndustryBrains, a leader in monetizing vertical and brand-name Web sites through site-specific contextual advertising solutions and a subsidiary of Marchex, Inc. (NASDAQ:MCHX) (NASDAQ:MCHXP), today announced that it has signed an exclusive agreement with Investor's Business DailyR to become the sole provider of pay-per-click PPC advertising listings on...
- Research articles 2005-08-23
- HighBeam Research Selects ContextWeb; ContextWeb to Serve HighBeam Research Users with Highly Relevant Contextual Ads
- NEW YORK -- ContextWeb, a leading provider of high-precision, real-time contextual advertising solutions, today announced an agreement with HighBeamTM Research, Inc., operator of an online research engine for individuals (www.highbeam.com) that fills the gap between free search engines and high-end information services. Under the terms of the agreement, ContextWeb will...
- Research articles 2005-06-06
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