<?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0" xmlns:s="http://resources.bnet.com/">
<channel>
	<title><![CDATA[corporate blogging Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/corporate+blogging.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to corporate blogging]]></description>
	<s:counts start="0" returned="7" found="7" />
	<language>en-us</language>
	<item>
		<title><![CDATA[Selling Corporate Blogging: Keep Quiet on ROI]]></title>
		<link><![CDATA[http://blogs.bnet.co.uk/sterling-performance/2009/10/12/selling-corporate-blogging-keep-quiet-on-roi/]]></link>
		<description><![CDATA[Getting the buy-in for a social media initiative, suchÂ as corporateÂ bloggingÂ oftenÂ requires some solid ROI calculation. Often, budget managers won't see the value of it, because it doesn't have an obvious link to a revenue stream.    It's uncommon for anyÂ commercial project to be given the green light withoutÂ translatingÂ the effort...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 12 Oct 2009 04:31:18 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/social+media.html"><![CDATA[Social Media]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[Corporate Blogging]]></category>
		<category domain="http://resources.bnet.com/topic/roi.html"><![CDATA[ROI]]></category>
		<category domain="http://resources.bnet.com/topic/roi%252ftco.html"><![CDATA[Roi/Tco]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://resources.bnet.com/topic/managerial+accounting.html"><![CDATA[Managerial Accounting]]></category>
		<category domain="http://resources.bnet.com/topic/online+communications.html"><![CDATA[Online Communications]]></category>
		<category domain="http://resources.bnet.com/topic/yann+gourvennec.html"><![CDATA[Yann Gourvennec]]></category>
	</item>
	<item>
		<title><![CDATA[Lessons Learned in Corporate Blogging]]></title>
		<link><![CDATA[http://www.bnet.com/5208-13543-0.html?forumID=1&threadID=2303&messageID=10453&start=0]]></link>
		<description><![CDATA[Lessons Learned in Corporate BloggingHire a professional writerWriting is skill that requires practice. Chances are that most of your employees will only be capable of writing corporate dreck (or worse, academic dreck) because that's all they've been writing since they got out of high school.While you might discover a "natural"...]]></description>
		<s:doctype><![CDATA[Discussion threads]]></s:doctype>
		<pubDate>Mon, 12 May 2008 09:09:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/blog.html"><![CDATA[blog]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[corporate blogging]]></category>
		<category domain="http://resources.bnet.com/topic/professional+writer.html"><![CDATA[professional writer]]></category>
	</item>
	<item>
		<title><![CDATA[Lessons Learned in Corporate Blogging]]></title>
		<link><![CDATA[http://blogs.bnet.com/pr/?p=213]]></link>
		<description><![CDATA[In brief:    	Lessons learned in corporate blogging from LinkedIn's corporate blogger, who also links to a post by a blogger at EMC Corp. about their lessons learned    Face it -- if you don't already have a corporate blogging program, you're probably going to have...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 09 May 2008 12:03:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/jon+greer.html"><![CDATA[Jon Greer]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[Corporate Blogging]]></category>
		<category domain="http://resources.bnet.com/topic/blogger.html"><![CDATA[Blogger]]></category>
		<category domain="http://resources.bnet.com/topic/blogging.html"><![CDATA[Blogging]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
	</item>
	<item>
		<title><![CDATA[Business Wire Presents Seminar on Corporate Blogging and Social Media Strategies Featuring U.S. PR Expert, Alan L. Weinkrantz]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2007_May_21/ai_n19155546]]></link>
		<description><![CDATA[TEL AVIV, Israel & SAN ANTONIO -- Business Wire today announced it will host a seminar for Israeli CEOs and VPs of Marketing featuring U.S. PR and Social Media expert, Alan L. Weinkrantz discussing the impact of blogs on the communications process. The seminar will be held on Sunday, 8...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 21 May 2007 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/business+wire.html"><![CDATA[Business Wire]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[corporate blogging]]></category>
		<category domain="http://resources.bnet.com/topic/social+media.html"><![CDATA[social media]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[iUpload Announces Second Webinar in Series Exploring Best Practices for Successful Corporate Blogging Initiatives]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_Sept_15/ai_n26987414]]></link>
		<description><![CDATA[BURLINGTON, Ontario -- iUpload, whose Customer Conversation System was recently ranked as the leader among corporate blogging platforms by Forrester Research, today announced the second webinar in its ongoing series designed to share best practices for successful enterprise blogging initiatives.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 15 Sep 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/best+practice.html"><![CDATA[best practice]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[corporate blogging]]></category>
		<category domain="http://resources.bnet.com/topic/webinar.html"><![CDATA[webinar]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[iUpload to Host Webinar Series Discussing Best Practices for Successful Corporate Blogging Initiatives]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_August_30/ai_n26972269]]></link>
		<description><![CDATA[BURLINGTON, Ontario -- iUpload, whose Customer Conversation System was recently ranked as the leader among corporate blogging platforms by Forrester Research, announced today that they will be conducting a webinar series to share insights on best practices for successful corporate blogging initiatives.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 30 Aug 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/best+practice.html"><![CDATA[best practice]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[corporate blogging]]></category>
		<category domain="http://resources.bnet.com/topic/webinar.html"><![CDATA[webinar]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[GOOGLE CHINA OPENS CORPORATE BLOGGING HOST]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5562/is_200602/ai_n22727938]]></link>
		<description><![CDATA[AsiaInfo Services    02-16-2006    Google China Opens Corporate Blogging Host    BEIJING, Feb 16, 2006 SinoCast via COMTEX -- Google China, the Chinese subsidiary of the world's top Internet search services provider, formally opened a Chinese blogging  AsiaInfo Services   ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 16 Feb 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/blog.html"><![CDATA[blog]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+blogging.html"><![CDATA[corporate blogging]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="tickers">GOOG</category>
	</item>
</channel>
</rss>
