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corporate strategy

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BNET Business Dictionary

Corporate Strategy
the direction an organization takes with the objective of achieving business success in the long term. A number of models such as Michael Porter's Five...
Corporate Strategy definition on BNET »

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How to Manage the Media
For too long, American CEOs have operated with a policy of benign neglect toward the media. But recent CEO downfalls and PR disasters prove that strategy no longer works. To survive in the current media environment, here's how smart chief execs are making PR part of corporate strategy. ...
Tags: CEO, Tom Mattia, Financial Result, Public Relations, Crash Course, Corporate Strategy, William Holstein, Corporate Communications, Wal-Mart Stores Inc., Media, Marketing
Articles 2008-03-28
IBM Global Study Sees New Role For R&D Leaders
Corporate StrategyCorporate Strategy
Tags: CORPORATE STRATEGY, IBM Corp., leader
Research articles 2006-11-01
IBM Makes Its Move Into Medical R&D
Corporate StrategyCorporate Strategy
Tags: Corporate Strategy, IBM Corp.
Research articles 2004-01-01
At Nokia temperament is a core competence
Corporate StrategyCorporate Strategy
Tags: Corporate Strategy, Nokia Corp.
Research articles 2003-07-01
Palladium and Hyatt Partner to Present Best Practices on Executing Corporate Strategy; Executive-Level Event at the Hyatt Regency O'Hare, Chicago, Illinois, September 28, 2005
CHICAGO -- Palladium Group, Inc., a leading professional services firm enabling clients to execute strategy, today announced it will present an executive seminar titled "Linking Day-to-Day Systems and Processes with Corporate Strategy" with its customer Hyatt International Corporation.
Tags: best practice, CORPORATE STRATEGY, Hyatt Hotels & Resorts, Palladium
Research articles 2005-09-20
Ben & Jerry's Ice Cream Cofounder Ben Cohen to Appear Live on ''Corporate Strategies with Tim Connolly'' Sunday, June 25, 2006 at 9:00 p.m. EST
HOUSTON -- Ben & Jerry's Ice Cream Cofounder Ben Cohen will appear live on "Corporate Strategies with Tim Connolly", Sunday, June 25, 2006 at 9:00 p.m. EST. Mr. Cohen will discuss his experience with innovative political advertising, grassroots PR campaigns, his new book coauthored with Mal Warwick, Values-Driven Business: How...
Tags: Ben & Jerry, Corporate Strategy, ICE CREAM
Research articles 2006-06-22
Waste Management Inc. Names Richard T. Felago Senior Vice President Business Development and Corporate Strategy and James E. Trevathan Senior Vice President Eastern Group
HOUSTON -- Waste Management Inc. (NYSE:WMI) today named Richard T. Felago Senior Vice President of Business Development and Corporate Strategy and James E. Trevathan Senior Vice President of its Eastern Group.
Tags: business development, CORPORATE STRATEGY, Waste Management Inc.
Research articles 2004-07-19
TPG mail, express, and logistics groups launch new corporate strategy.
The Dutch TPG Group introduced a new corporate strategy in 2003 to run its operations more as a single company. Although the individual businesses will continue to be managed within a divisional model, board members will have specific responsibilitie The Dutch TPG Group introduced a new...
Tags: corporate strategy, logistics, strategy, Texas Pacific Group
Research articles 2004-05-01
CNBC Mad Money Host Jim Cramer to Appear on "Corporate Strategies with Tim Connolly" Sunday, December 17, 2006 at 9:00 pm ET
HOUSTON -- CNBC Mad Money Host Jim Cramer will appear Sunday, December 17, 2006 on "Corporate Strategies with Tim Connolly". Mr. Cramer will talk about his new book JIM CRAMER'S MAD MONEY: Watch TV, Get Rich and how this book is about making you money. Jim is cofounder of TheStreet.com,...
Tags: CNBC, Corporate Strategy
Research articles 2006-12-13
Secure Computing Appoints T. Paul Thomas Senior Vice President, Marketing and Corporate Strategy
SAN JOSE, Calif. -- Secure Computing Corporation (NASDAQ:SCUR), the experts in securing connections between people, applications and networksTM, today announced that T. Paul Thomas has been appointed to the role of Senior Vice President, Marketing and Corporate Strategy. Mr. Thomas joins Secure Computing from Seclarity, Inc., a network security solution...
Tags: Corporate Strategy, marketing, Secure Computing Corp.
Research articles 2006-01-10
Personnel Changes at Infineon: Ulrich Pelzer Takes over Investor Relations, Dr. Erk Thorsten Heyen Becomes Head of Corporate Strategy and Mergers & Acquisitions, and Dominik Asam Moves to Siemens Financial Services
MUNICH, Germany -- Effective October 1, 2005, Ulrich Pelzer (32), previously Senior Analyst for semiconductors and semiconductor equipment at the investment bank Lehman Brothers in London, will assume responsibility for Investor Relations at Infineon Technologies AG. Also from September 1, Dr. Erk Thorsten Heyen (39), until recently head of the...
Tags: CORPORATE STRATEGY, financial service, Infineon Technologies AG, Investor, M&A, semiconductor, Siemens AG
Research articles 2005-07-25
EarthLink V.P. of Corporate Strategy Accepts Seat on Ambient Corporation Advisory Board; EarthLink Working with Ambient to Enhance Existing Pilot and Develop New Projects
NEWTON, Mass. -- Ambient Corporation (OTCBB: ABTG), a leader in Power Line Communications PLC technology, announced today that Stephen Howe, Vice President of Corporate Strategy at EarthLink, (NASDAQ: ELNK) one of the nation's leading Internet service providers ISP, has accepted a seat on Ambient's Advisory Board.
Tags: advisory board, Corporate Strategy, EarthLink Inc.
Research articles 2004-06-29
Veridien President Shelley Fenton to Appear on 'Corporate Strategies with Tim Connolly' Aug. 1 at 9:15 p.m
HOUSTON -- Shelley Fenton, president of Veridien Corp. VRDE, will appear live on "Corporate Strategies with Tim Connolly" this Sunday night, Aug. 1, at 9:15 p.m. EDT. Veridien's focus is on anti-infectives -- killing bacteria, mold, mildew and viruses -- through its ViraguardR product line of proprietary, alcohol-based liquid and...
Tags: Corporate Strategy
Research articles 2004-07-30

Additional Resources

Community outreach through corporate social responsibility: corporate social responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of their stakeholders and society at large. The Young Expedition Project may be one way for companies to achieve this
[ILLUSTRATION OMITTED] CORPORATE social responsibility CSR is a concept that frequently overlaps with similar approaches such as corporate sustainability, corporate sustainable development, corporate responsibility, and corporate citizenship. While CSR does not have a universal definition, many see it as the private sector's way of integrating the economic, social,...
Articles 2008-12-01
Ian Hames Joins ebrary as VP of International Sales
PALO ALTO, Calif. -- ebrary[R], a leading provider of e-content services and technology, today announced that industry veteran Ian Hames has joined the company as Vice President of International Sales. With nearly 20 years of sales experience in the publishing sector - half of which were spent in the online...
Articles 2008-10-08
Research and Markets: Sara Lee Corporation: Strategic Corporate Assessment - Strategy, SWOT Analysis and 5-Year Financial Insights with In-Depth Company Profile
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/54d09c/sara_lee_corporati) has announced the addition of the "Sara Lee Corporation: Strategic Corporate Assessment - Strategy, SWOT Analysis and 5-year Financial Insights with In-depth Company Profile" company profile to their offering. Sara Lee is in the process of becoming an integrated company that...
Articles 2008-10-08
EV Rental Cars, LLC Announces New Vice President of Operations
EV Transportation, Inc. (OTCBB: EVTP),owner of EV Rental Cars, LLC, today announced the appointment of PaulChristensen as Vice President of Operations. Christensen has over 30 years of rental car industry experience in SeniorManagement positions. His unique combined experience in corporate,franchise, and independent operations brings great management depth to theblue chip...
Articles 2008-10-08
Research and Markets: Gain an in-Depth Insight into the Colgate-Palmolive Company: Providing Valuable Data on Strategy, a Swot Analysis and 5-Year Financial Insights
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/336c69/colgatepalmolive) has announced the addition of the "Colgate-Palmolive Company : Strategic Corporate Assessment - Strategy, SWOT Analysis and 5-year Financial Insights with In-depth Company Profile" companyprofile to their offering. Colgate-Palmolive Companys Colgate strategy is to grow its business by continuously introducing innovative...
Articles 2008-10-08
IBM Fuels Benzina With New Information System
IBM (NYSE: IBM) today announced itwas selected to deliver a state-of-the-art information system for Benzinaand Benzina Plus petrol station network. The delivery and implementationwill be managed by IBM Global Business Services and its consultants will beresponsible for project management to fulfill all customer requirements. This information system under the new...
Articles 2008-10-08
Mortgage Lender Residential Finance Corp. Appoints Obiora Egbuna as VP of Sales to Lead Expansion Initiative
With proven track record in managing rapid expansion, Egbuna to develop home mortgage lender's production team to 550 in 3-year planned expansion COLUMBUS, Ohio -- Residential Finance Corporation RFC, a nationwide home mortgage lender, is pleased to announce the appointment of Obiora Egbuna as vice president of sales....
Articles 2008-10-08
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