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	<title><![CDATA[cost savings and marketing Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/cost+savings+and+marketing.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to cost savings and marketing]]></description>
	<s:counts start="0" returned="12" found="12" />
	<language>en-us</language>
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		<title><![CDATA[Coca-Cola Hellenic Bottling Company S.A. Q3 2009 Earnings Call Transcript]]></title>
		<link><![CDATA[http://www.bnet.com/2462-13071_23-362595.html]]></link>
		<description><![CDATA[ Question-and-Answer SessionOperator Operator Instructions. Your first question comes from Lauren Torres of HSBC. Please ask your question. Lauren Torres &#8211; HSBC Hi, everyone. My question is regarding the outlook for next year to the extent that you can talk about it. This year you've been successful with respect to...]]></description>
		<s:doctype><![CDATA[Earnings calls]]></s:doctype>
		<pubDate>Sat, 07 Nov 2009 18:00:28 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/call+transcript.html"><![CDATA[Call Transcript]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/earnings.html"><![CDATA[Earnings]]></category>
		<category domain="http://resources.bnet.com/topic/pricing+strategy.html"><![CDATA[Pricing Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/coca-cola+hellenic+bottling+company+s.a..html"><![CDATA[Coca-Cola Hellenic Bottling Company S.A.]]></category>
		<category domain="http://resources.bnet.com/topic/pricing+opportunity.html"><![CDATA[Pricing Opportunity]]></category>
		<category domain="http://resources.bnet.com/topic/pricing.html"><![CDATA[Pricing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/operational+planning.html"><![CDATA[Operational Planning]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/seeking+alpha.html"><![CDATA[Seeking Alpha]]></category>
	</item>
	<item>
		<title><![CDATA[Relocation Program Oversight: Compliance Audits Provide Cost Savings Opportunities]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=1115643]]></link>
		<description><![CDATA[Many HR executives put a lot of trust in their relocation suppliers and those suppliers work hard to earn that trust. However, no relocation invoice is immune to errors - errors that can mount alarmingly... The cost and complexity of employee relocations continues to grow even as companies struggle to...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 01 Jun 2009 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/compliance.html"><![CDATA[Compliance]]></category>
		<category domain="http://resources.bnet.com/topic/supplier.html"><![CDATA[Supplier]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/relocation.html"><![CDATA[Relocation]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Sprint Nextel Corporation Q4 2008 Earnings Call Transcript]]></title>
		<link><![CDATA[http://www.bnet.com/2462-14061_23-270907.html]]></link>
		<description><![CDATA[ Question-and-Answer SessionOperator Operator Instructions Your first question comes from David Barden &#8211; Bank of America Securities David Barden &#8211; Bank of America Securities You talked about a 20% year over year annualized costs savings by year end that would be around $2 billion, $1.2 billion from the labor and...]]></description>
		<s:doctype><![CDATA[Earnings calls]]></s:doctype>
		<pubDate>Thu, 19 Feb 2009 10:58:43 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/bank+of+america+corp..html"><![CDATA[Bank Of America Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/security.html"><![CDATA[Security]]></category>
		<category domain="http://resources.bnet.com/topic/sprint+nextel+corp..html"><![CDATA[Sprint Nextel Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/call+transcript.html"><![CDATA[Call Transcript]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/earnings.html"><![CDATA[Earnings]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+effort.html"><![CDATA[Marketing Effort]]></category>
		<category domain="http://resources.bnet.com/topic/managed+hosting.html"><![CDATA[Managed Hosting]]></category>
		<category domain="http://resources.bnet.com/topic/outsourcing.html"><![CDATA[Outsourcing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/it+operations.html"><![CDATA[It Operations]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">BAC</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">S</category>
		<category domain="tickers">BAC,S</category>
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		<title><![CDATA[HP Responds on R&D Spending Observations]]></title>
		<link><![CDATA[http://industry.bnet.com/technology/1000637/hp-responds-on-r-spending-observations/]]></link>
		<description><![CDATA[Shortly after posting about HP's latest 10-k, I received an email from an HP internal PR person who wanted to talk about "a few points" with me. Apparently the company didn't like my take on its declining R&D spending and wanted to spin it as not being a decrease at...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 22 Dec 2008 03:00:27 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/revenue.html"><![CDATA[Revenue]]></category>
		<category domain="http://resources.bnet.com/topic/hewlett-packard+co..html"><![CDATA[Hewlett-Packard Co.]]></category>
		<category domain="http://resources.bnet.com/topic/r%2526d.html"><![CDATA[R&D]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/es.html"><![CDATA[ES]]></category>
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		<category domain="http://resources.bnet.com/topic/erik+sherman.html"><![CDATA[Erik Sherman]]></category>
		<category domain="http://resources.bnet.com/topic/erik+sherman.html"><![CDATA[Erik Sherman]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">HPQ</category>
		<category domain="tickers">HPQ</category>
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		<title><![CDATA[HNI Corp. Q3 2008 Earnings Call Transcript]]></title>
		<link><![CDATA[http://www.bnet.com/2462-14049_23-242017.html]]></link>
		<description><![CDATA[ Question-and-Answer SessionOperator Thank you. Operator Instructions First question from the line of Matt McCall with BB&T Capital Markets. Matt McCall - BB&T Capital Markets Thank you.  Stan Askren Good morning, Matt. Matt McCall - BB&T Capital Markets Kurt, first on the guidance you said to look at 1.6...]]></description>
		<s:doctype><![CDATA[Earnings calls]]></s:doctype>
		<pubDate>Thu, 16 Oct 2008 13:35:17 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/savings.html"><![CDATA[Savings]]></category>
		<category domain="http://resources.bnet.com/topic/call+transcript.html"><![CDATA[Call Transcript]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/earnings.html"><![CDATA[Earnings]]></category>
		<category domain="http://resources.bnet.com/topic/pricing+strategy.html"><![CDATA[Pricing Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/hni+corp..html"><![CDATA[HNI Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/pricing.html"><![CDATA[Pricing]]></category>
		<category domain="http://resources.bnet.com/topic/supply+chain.html"><![CDATA[Supply Chain]]></category>
		<category domain="http://resources.bnet.com/topic/currency+%2526+foreign+exchange.html"><![CDATA[Currency & Foreign Exchange]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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		<category domain="http://resources.bnet.com/topic/savings.html"><![CDATA[Savings]]></category>
		<category domain="http://resources.bnet.com/topic/call+transcript.html"><![CDATA[Call Transcript]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/earnings.html"><![CDATA[Earnings]]></category>
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		<category domain="http://resources.bnet.com/topic/supply+chain.html"><![CDATA[Supply Chain]]></category>
		<category domain="http://resources.bnet.com/topic/currency+%2526+foreign+exchange.html"><![CDATA[Currency & Foreign Exchange]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[Finance]]></category>
		<category domain="http://resources.bnet.com/topic/seeking+alpha.html"><![CDATA[Seeking Alpha]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">HNI</category>
		<category domain="tickers">HNI</category>
	</item>
	<item>
		<title><![CDATA[The Future Automotive Enterprise: Transformational Platforms for Growth and Cost Reduction]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=147947]]></link>
		<description><![CDATA[When an automotive manufacturer develops a new vehicle platform, the ability to sell it to several target markets and use it across a range of brands is generally a chief consideration. Platform reusability, commonality and scalability allow companies to harness cost savings while still providing room for brand differentiation. Today's...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 28 Jul 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[Brand]]></category>
		<category domain="http://resources.bnet.com/topic/capgemini.html"><![CDATA[Capgemini]]></category>
		<category domain="http://resources.bnet.com/topic/cost+reduction.html"><![CDATA[Cost Reduction]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Getty Images Launches Its Latest Innovation: Getty Images Media Manager; On-Demand Digital Asset Management Service Delivers Greater Brand Control and Cost Savings]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_May_4/ai_n13670140]]></link>
		<description><![CDATA[SEATTLE -- Getty Images, Inc. (NYSE: GYI) today announces the launch of Getty Images Media Manager, a digital asset management service for marketing professionals that improves brand consistency and produces dramatic savings over the course of an entire marketing lifecycle.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 04 May 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[brand]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[cost savings]]></category>
		<category domain="http://resources.bnet.com/topic/getty+images.html"><![CDATA[Getty Images]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/on-demand.html"><![CDATA[on-demand]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GYI</category>
		<category domain="tickers">GYI</category>
	</item>
	<item>
		<title><![CDATA[Companies Miss Out on Cost Savings When Relocating Employees]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=51859]]></link>
		<description><![CDATA[An online survey conducted by Prudential Relocation found that most of the nearly 300 corporations surveyed miss opportunities to save money and reduce hassle when relocating employees. Most respondents indicated that Lump Sum relocation programs, which are becoming increasingly popular as a way to control costs, should be blended into...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 26 Aug 2003 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/employee.html"><![CDATA[Employee]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/smartpros.html"><![CDATA[SmartPros]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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	<item>
		<title><![CDATA[Supply Chain Management: Leveraging the Supply Market for Substantial Cost Savings]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=143111]]></link>
		<description><![CDATA[Most companies today have gone through multiple rounds of cost cutting. Senior executives now face very difficult decisions about how to further reduce costs, without negatively impacting operations. Strategic Sourcing is a proven solution, which, as part of a comprehensive 'Spend Management' strategy, can improve the bottom line. It helps...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Thu, 20 Mar 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/supply+chain.html"><![CDATA[Supply Chain]]></category>
		<category domain="http://resources.bnet.com/topic/supplier+relationship+management.html"><![CDATA[Supplier Relationship Management]]></category>
		<category domain="http://resources.bnet.com/topic/supplier+relationship.html"><![CDATA[Supplier Relationship]]></category>
		<category domain="http://resources.bnet.com/topic/supplier.html"><![CDATA[Supplier]]></category>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/scm.html"><![CDATA[SCM]]></category>
		<category domain="http://resources.bnet.com/topic/bearingpoint+inc..html"><![CDATA[BearingPoint Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/purchasing+%2526+procurement.html"><![CDATA[Purchasing & Procurement]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/data+management.html"><![CDATA[Data Management]]></category>
		<category domain="http://resources.bnet.com/topic/business+operations.html"><![CDATA[Business Operations]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">BE</category>
		<category domain="tickers">BE</category>
	</item>
	<item>
		<title><![CDATA[Leveraging the Supply Market for Substantial Cost Savings]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=131706]]></link>
		<description><![CDATA[Most companies today have gone through multiple rounds of cost cutting. Senior executives now face very difficult decisions about how to reduce costs further without negatively impacting operations or service levels. ?Spend management÷ strategies are one way to improve and impact the bottom line. Among these, strategic sourcing is a...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sat, 01 Mar 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/strategic+sourcing.html"><![CDATA[Strategic Sourcing]]></category>
		<category domain="http://resources.bnet.com/topic/bearingpoint+inc..html"><![CDATA[BearingPoint Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">BE</category>
		<category domain="tickers">BE</category>
	</item>
	<item>
		<title><![CDATA[Evaluating the Cost Savings of Bringing Email Marketing In-House]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=57338]]></link>
		<description><![CDATA[This white paper is intended for decision making who are considering moving their email marketing activities in-house. It also applies to those who are about to launch new email marketing efforts and are weighing the pros and cons of inhouse vs. outsourced. In-house means managing email marketing campaigns from inside...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 01 Jan 2003 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[Cost Savings]]></category>
		<category domain="http://resources.bnet.com/topic/email+marketing.html"><![CDATA[Email Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/online+communications.html"><![CDATA[Online Communications]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Grass Valley Group. (Central Casting).(VP of marketing, Mike Cronk)(Brief Article)(Interview)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5053/is_200202/ai_n18350616]]></link>
		<description><![CDATA[Mike Cronk       VP of Marketing       What is your company's involvement in centralcasting  operations?       Grass Valley Group is a supplier of practical, economical real-time  solutions for shared storage, media access, remote...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 11 Feb 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/cost+savings.html"><![CDATA[cost savings]]></category>
		<category domain="http://resources.bnet.com/topic/grass+valley+group.html"><![CDATA[Grass Valley Group]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/technology.html"><![CDATA[technology]]></category>
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