crm and predictive analytics

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SAS Largest CRM Predictive Analytics Vendor; Leading Analyst Firm Distinguishes between Core Analytics and Predictive Analytics; SAS Delivers Both via Customer Intelligence Solutions Built on Enterprise Intelligence Platform

CARY, N.C. -- Leading IT market research and advisory firm IDC has recognized SAS as the largest predictive analytics vendor in CRM per its most recent study "Worldwide CRM Analytic Applications 2004 Vendor Shares: Strength and Churn"(IDC # 33866, August 2005). In its study, which presents market sizing and market...

Tags: analytics, CRM, customer intelligence, International Data Corp., predictive analytics, SAS Institute

Research articles 2005-09-14

Extraprise Teams with SPSS Inc. to Bring Predictive Analytics to CRM Deployments

Business Editors/High-Tech Writers

Tags: CRM, predictive analytics, SPSS Inc.

Research articles 2003-02-24

Shaping The Future: Predictive Analytics Deliver The Promise Of CRM

Customer Relationship Management CRM promises to improve business effectiveness, profitability, market share, growth, and attainment of other business goals. While many CRM projects have created more efficient processes for customer collaboration, the ultimate goal of lowering costs, increasing revenue and profitability is yet to be fully realized. With the ability...

Tags: Predictive Analytics, Analysis, CRM, Contact Solutions, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software

White papers 2003-01-01

Additional Resources

Microsoft's CRM Analytics

Microsoft has announced the availability of Microsoft Dynamics CRM Analytics Foundation, what company officials call "a new way of using business intelligence tools from Microsoft that "enable comprehensive analysis and management of customer-facing processes, including business scorecard management, ad-hoc analyses of aggregated customer information, predictive analytics, enhanced reporting and more."

Tags: analytics, Microsoft Corp., Microsoft CRM

Research articles 2007-03-01

Analyzing business turnaround.(Insight: CRM TRENDS AND NEWS ANALYSIS)(Brief article)

Companies that embrace predictive analytics can gain a competitive edge, according to Tom Davenport, professor of information management at Babson College. Davenport, who's written and coauthored several books on knowledge and information management, Companies that embrace predictive analytics can gain a competitive edge, according to...

Tags: CRM, Davenport Co., information management

Research articles 2007-01-01

Analyze This

Analyze ThisI agree: More specifics are needed.Michael, Maybe I'm guilty of assuming most companies are already using relatively sophisticated analytical methods, since most of the people I interact with do so. But I no longer need to hear general observations about data-mining -- Finikiotis was just stating the obvious when...

Tags: data mining, marketing, business intelligence, analytics

Discussion threads 2008-06-26

SPSS' New Data Mining Product Will Significantly Boost CRM, Marketing & Fraud Detection; Enables Greater Productivity & Cost Efficiency

CHICAGO -- SPSS Inc. (NASDAQ:SPSS), a leading worldwide provider of predictive analytics software, today unveiled its new data mining workbench, ClementineR 10, that will provide a substantial boost for customer relations management CRM, marketing, fraud detection and revenue assurance applications.

Tags: CRM, data mining, marketing, SPSS Inc.

Research articles 2006-01-16