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- CompUSA Cited for Effective Leverage of Customer Intelligence by AberdeenGroup; Online Retailer Utilized Bazaarvoice Word of Mouth Marketing Solution
- AUSTIN, Texas -- Bazaarvoice, a new company that helps online brands enlist their customers in building their businesses, today announced that Bazaarvoice customer CompUSA has received a prestigious AberdeenGroup Success Strategy Awards for its innovative use of on-site customer ratings and reviews. A case study detailing CompUSA's success with word...
- Research articles 2006-04-04
- AEGON Direct Marketing Services, Inc. selects SAS® as its marketing and BI platform; In Multi-Year Deal, SAS® Customer Intelligence Suite to Displace Existing Marketing Systems
- LAS VEGAS -- For any company engaged in marketing, it's important to understand customers and tailor the right products or services that appropriately fit their needs. For a company whose entire business is providing direct marketing services, accessing accurate and timely customer intelligence - and then targeting its marketing efforts...
- Research articles 2005-10-26
- SAS and C3i Deliver Customer Intelligence to Life Sciences Sales and Marketing
- Business Editors
- Research articles 2004-04-23
- New Desktop Solution, from Customer Intelligence Marketing, LLC, Provides Power of National Marketing Campaigns to Local Offices and Sales People; New Suite of Software Solutions Makes Marketing Materials Available and Customizable
- NEW YORK -- My Marketing Programs Online, developed by a team of innovative marketing, database, and creative professionals, delivers all the capabilities of a sophisticated marketing department directly to the computers of individuals within both corporate structures and small firms. A joint venture of PNT Marketing Services, a company known...
- Research articles 2006-05-19
- Advanced Marketing Automation for Banking: Maximizing Campaign Returns Through Customer Intelligence
- The secret to consistently beating both profitability goals and competitors in the banking industry may sound simple ù just understand the customers better and faster than anyone else, and then target them more effectively than anyone else. This white paper presents a solution to these challenges by discussing the evolution...
- White papers 2002-04-19
- Advanced Marketing Automation for Telecommunications: Maximizing Campaign Returns Through Customer Intelligence
- The secret to consistently beating both profitability goals and competitors in the telecommunications industry may sound simple - just understand the customers better and faster than anyone else, and then target them more effectively than anyone else. This white paper presents a solution to these challenges by discussing the evolution...
- White papers 2002-04-19
Additional Resources
- Sagent Delivers Customer Intelligence as eService Through Acquisition of Qualitative Marketing Software, Inc.; Acquisition Provides Real-time Customer Intelligence Over the Web
- MOUNTAIN VIEW, Calif.--BUSINESS WIRE--Dec. 13, 1999-- Sagent Technology, Inc. (Nasdaq:SGNT), a leading provider of real-time ebusiness intelligence solutions, announced today that it has acquired Qualitative Marketing Software, Inc. QMSoft, a privately held company that delivers real-time value-added customer information and Marketing eServices by hosting data on over 125 million...
- Research articles 1999-12-13
- Hong Kong Mobile Giant CSL Keen on SAS Customer Intelligence to Drive Actions
- CSL, a leading mobile multimedia services provider in Hong Kong, has strong brands and market preference as the key edge over its competitors. The company wanted to increase profitability in a saturated market. SAS provided CSL with a comprehensive business intelligence solution. SAS Customer Intelligence helped CSL to predict customer...
- Case studies
- Can Emotional Intelligence Improve Sales And Marketing Management?
- Center for Strategic Relations announces an audio tutorial on emotional intelligence in business. This program shares the definition of emotional intelligence and answers the question, "Can emotional intelligence improve sales and marketing management" The author outlines his "Emotional Roadmap" that shows listeners how to deal with emotions in selling to...
- White papers 2006-05-22
- Interelate raises $45 million in equity financing led by Great Hill Partners; Brings total financing for customer intelligence solutions provider to $75 million.
- M2 PRESSWIRE-12 March 2001-Interelate: Interelate raises $45 million in equity financing led by Great Hill Partners; Brings total financing for customer intelligence solutions provider to $75 million C1994-2001 M2 COMMUNICATIONS LTD RDATE:14032001 EDEN PRAIRIE, MN -- Interelate, Inc., the leading provider...
- Research articles 2001-03-12
- St. Petersburg Times Taps Marketing G2, Alterian to Boost Subscriptions; Marketing Database Also to Spur Product Development
- CHICAGO -- Seeking to grow its readership, better serve advertisers and expand its product offerings, the St. Petersburg Times has signed an agreement with Marketing G2 to develop and manage a marketing database. The database will be built on Marketing G2's Open Intelligence architecture and accessed through the Alterian Marketing...
- Research articles 2006-07-20
- LloydsTSB to Improve Customer Insight with Alterian
- BRISTOL, England -- Banking Group to Benefit from Faster Segmentation Analysis on Customers Alterian, (LSE:ALN) a global provider of database marketing and customer insight solutions, today announced that LloydsTSB Group plc has selected its software to deliver faster customer intelligence and exploit marketing opportunities more effectively. Replacing an...
- Research articles 2004-09-09
- Interelate Raises $45 Million in Equity Financing Led by Great Hill Partners; Brings Total Financing for Customer Intelligence Solutions Provider to $75 Million
- Business Editors & Technology Writers EDEN PRAIRIE, Minn.--BUSINESS WIRE--March 9, 2001 Interelate, Inc., the leading provider of comprehensive customer intelligence solutions and Web-based marketing infrastructure, today announced its fourth round of funding in which it raised $45 million. Interelate plans to use these funds to expand its business...
- Research articles 2001-03-09
- Retail Ventures, Inc. Doubles Data Warehouse Capacity and Extends Use of Teradata CRM; Business Growth, Value Realized from Teradata Drives Significant Upgrade Order
- DAYTON, Ohio -- Retail Ventures, Inc., a diversified retailer that operates DSW Inc., Filene's Basement and Value City Department Stores, LLC, has completed the first-phase implementation of a Teradata Warehouse and customer relationship management CRM solution from Teradata, a division of NCR (NYSE:NCR). Its successful implementation has led to an...
- Research articles 2006-04-19
- NetGenesis and Digitas Announce Strategic Alliance to Develop Global E-business Analytics
- Business/Technology Editors CAMBRIDGE, Mass. and BOSTON--BUSINESS WIRE--June 28, 2000 NetGenesis Corp, (NASDAQ: NTGX), a leader in providing e-customer intelligence, and Digitas, (NASDAQ: DTAS), a leader in bricks and clicks business integration, today announced a strategic alliance to develop enhanced measurement and analysis tools for global e-businesses. Digitas...
- Research articles 2000-06-28
- Building Flexible Marketing Teams with Resourcing
- Sometimes marketing managers need skills and resources not available from their own teams. Resourcing—hiring people for a fixed period of time—can provide a flexible alternative to recruiting new staff or retraining your current employees. It's ideal for providing diverse or specialist skills on a short or mid-term basis for projects...
- Articles 2007-10-30
- Building a 360-degree View of the Customer
- Customers typically interact with many different departments or contacts in a company. To build the most effective and profitable relationship with a customer, it's essential for everyone in a company to have access to the full 360-degree view of customer transactions. Putting all customer details, purchases, contacts, inquiries, and service...
- Articles 2007-10-30
- Baseball Builds Customer Loyalty, Enhances Fan Experience with SAS Marketing Automation; Major League Baseball Advanced Media Wins SAS Enterprise Intelligence Award
- PHILADELPHIA -- Major League Baseball Advanced Media has improved customer loyalty and enhanced the enjoyment of its fans cost-effectively with marketing automation and advanced customer analytics from SASR, the leader in business intelligence. In recognition of its efforts, SAS today presented MLB Advanced Media MLBAM, the interactive media and Internet...
- Research articles 2005-04-11
- Financial Intelligence For Strategic Planning
- Strategic marketing planning process calls for using fundamental information, which includes customer intelligence, competitive intelligence, and market intelligence. The aforesaid factors influence marketing strategies and help in boosting sales. Experts suggest that a new form of information viz. financial intelligence can also add a disciplined approach to marketing campaign development....
- White papers 2003-12-02
- TravelCenters of America Drives a Better Customer Experience with Brickstream
- Business Editors & Technology Writers ATLANTA--BUSINESS WIRE--Jan. 13, 2003 Brickstream Corporation, a leading provider of in-store customer intelligence software solutions, announced today that TravelCenters of America TA has selected Brickstream Intelligence for Service and Brickstream Intelligence for Marketing to improve the quality of the customer experience in its...
- Research articles 2003-01-13
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