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BNET Business Dictionary
- Customer Retention
- the maintenance of the patronage of people who have purchased a company's goods or services once and the gaining of repeat purchases. Customer retention occurs...
- Customer Retention definition on BNET »
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- Marketing Strategy
- Marketing strategy develop a strategic marketing plan for your customer retention and prospecting like it save time and increase profit, increase customer retention, identify changing key driversto customer satisfaction, improve customer care effectiveness of your employees, improve technology support effectives etc.
- White papers
- An E-Commerce Decision Support System Design For Web customer retention
- An advantage of E-commerce is the reduced cost in conducting transactions. However, a significant disadvantage is that many sales are lost that would not have been had the transaction been conducted person-to-person. The reasons for their early departure vary from poor quality of service, inability to find the desired product,...
- White papers
- Using E-Mail Newsletters for customer retention
- Businesses work hard to build a customer base, and retaining those valued customers should be one of a persons top priorities. One of the best ways to keep them coming back is to reach out to them regularly through an e-mail newsletter and let them know just how valuable they...
- White papers
- customer retention Is Not Enough
- Every company knows that it costs far less to hold on to a customer than to acquire a new one. That's why customer retention has become the Holy Grail in industries from airlines to wireless. Yet defecting customers are far less of a problem than customers who change their buying...
- White papers
- With CGI-AMS, AXA Australia Boosts customer retention With New Business Model
- In a competitive bid, AXA Australia chose AMS in 2002 as its strategic partner. CGI-AMS's CRM leadership and expertise, in-depth industry knowledge and collaborative approach demonstrated the know-how required to improve AXA Australia's customer retention by more than 200 percent over the previous period's goals. CGI-AMS helped revise AXA Australia's...
- Case studies
- Improving Customer Loyalty
- Retaining customer loyalty is vital to the long-term success and profitability of your business. With industry consolidation, increasing competition, and changes in the marketplace, you need to work harder than ever to maintain a strong customer base. Improving customer loyalty is an essential element in customer retention. What You...
- Articles 2007-10-10
- customer retention, a Simplified Approach
- Retention is definitely the "Buzz" word for businesses today. Customer retention has business leader's attention and leaving most wondering how other businesses are approaching this seemingly complex business function. A web search of "customer retention" results in thousands of available web sites all with the real solutions for customer retention....
- White papers 2004-02-05
- An Exercise In customer retention
- From the executive summary: ‘Once someone becomes a customer, companies start stepping away from them instead of toward them. They are losing their power with them. Moreover, they are no longer able to connect with those outside of the main circle of customers. That is where attrition comes from.’ The...
- White papers 2003-01-01
- What, Really, is Retention Marketing ?
- While customer retention and its goals haven't changed, the entire customer retention business is busy reinventing itself from what it was just a few short years ago. Whether new technologies drove new thinking or vice versa, it's hard to say. But one thing is for sure, what retention is –is...
- White papers 2003-01-01
- Banner Advertising as a customer retention Tool in Customer-Relationship Management
- One of the major advances of the digital economy is the facilitation of building and managing individual customer relationships - a process usually referred to as "customer relationship management" or CRM. For a typical web site selling frequently-purchased consumer items, the most important stage of CRM is customer retention. This...
- White papers 2003-01-01
- Banner Advertising As A customer retention Tool In Customer Relationship Management
- From the executive summary: ‘One of the major advances of the digital economy is the facilitation of building and managing individual customer relationships - a process usually referred to as Customer Relationship Management CRM. For a typical web site selling frequently-purchased consumer items, the most important stage of CRM is...
- White papers 2002-01-01
- Delivering The Goods
- Sandwiched between brilliant customer acquisition and retention campaigns lies a messy minor detail: actually getting the right product to the right people at the right time. This process, known as fulfillment, is often taken for granted in discussions of customer retention. Without the satisfactory transfer of goods, there will be...
- White papers 2001-02-01
Additional Resources
- Zoot Enterprises, TowerGroup Host Successful Executive Forum
- Attendees Presented with Customer Acquisition Strategies During Volatile Market BOZEMAN, Mont. -- Zoot, a leading provider of advanced instant credit decisioning and loan origination solutions based in Bozeman, Mont. and TowerGroup, the leading research and advisory services firm focused exclusively on the financial services industry, recently hosted an...
- Articles 2008-05-07
- Online Storage and Backup Add Value to Broadband Service Provider Offerings
- Broadband Service Providers Will See Customer Retention and $188 Million in Subscription Revenue in 2012 from Storage and Backup Services DALLAS, May 6 /PRNewswire/ -- Online storage and backup services will spur revenue generation and customer retention over the next five years for U.S. service providers, bringing...
- Articles 2008-05-06
- Sogeti USA Announced the Appointment of Andrew Schroeder as an Account Executive in Its Dallas, Texas Branch
- DAYTON, Ohio -- Sogeti, a premier provider of information technology services to businesses and public-sector organizations worldwide and member of Capgemini Group, today announced the appointment of Andrew Schroeder as an account executive in its Dallas, Texas branch. As an Account Executive, Schroeder's responsibilities will include developing new...
- Articles 2008-05-01
- Broadband Architectures, IMS Applications and Technologies and Next-Generation Management Are Some of the Features in 'Beyond The Quadruple Play: Networking, Convergence, and Customer Delivery'
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c90586) has announced the addition of Beyond the Quadruple Play: Networking, Convergence, and Customer Delivery to their offering. Service provider organizations have experienced the high costs and disruptions caused by customer churn, since users usually go with better service deals from competitive...
- Articles 2008-05-01
- American Federal Mortgage Deploys Del Mar DataTrac's DocumentTrac
- Multi-state lender utilizes electronic imaging platform to reduce paper flow, costs SAN DIEGO -- Del Mar DataTrac[R], Inc. announced today that Flanders, N.J.-based American Federal Mortgage Corp. has implemented the company's electronic imaging platform, DocumentTrac[TM]. Del Mar DataTrac provides solutions that empower small- and medium-sized mortgage bankers to...
- Articles 2008-05-01
- Mixpo Names Jeff Lanctot to Board of Directors
- SEATTLE -- Mixpo, an online video advertising company dedicated to serving the local small and medium-size business SMB market, today announced that it has appointed online advertising veteran Jeff Lanctot to its Board of Directors, effective immediately. Lanctot currently serves as the Senior Vice President, Global Media for...
- Articles 2008-04-30
- ExaGrid Announces Industry's First 30TB Disk-Based Backup System with Data De-Duplication and a Scalable GRID Architecture
- Product Enhancement Delivers Expanded Capacity for a 30TB Full Backup, Plus Retention, in a Single GRID System WESTBOROUGH, Mass. -- ExaGrid[R] Systems, Inc. (http://www.exagrid.com), the leader in cost-effective and scalable disk-based backup solutions with byte-level data de-duplication, today announced the industry's first 30TB disk-based backup system with data...
- Articles 2008-04-30
- Survey Reveals Contact Center Performance Management Solutions Increasing Agent Coaching
- Enkata, a leading provider of performancemanagement software, today announced the results of a first annualperformance management PM survey. The results reveal the growing adoptionof contact center PM systems and that these solutions significantlyincrease the time and effectiveness of agent coaching. The survey,commissioned by Enkata and conducted by Precision Marketing Group,...
- Articles 2008-04-29
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