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13 Resources for

customer retention

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BNET Business Dictionary

Customer Retention: the maintenance of the patronage of people who have purchased a company's goods or services once and the gaining of repeat purchases. Customer retention occurs when a customer is loyal...; Customer Retention definition on BNET »

BNET Resources

Improving Customer Loyalty: Retaining customer loyalty is vital to the long-term success and profitability of your business. With industry consolidation, increasing competition, and changes in the marketplace, you need to work harder than ever to maintain a strong customer base. Improving customer loyalty is an essential element in customer retention. What You...; Tags: auditing, benefit, BNET Editorial, Business, Channel Management, Community, consulting, Cost Reduction, Customer, Customer Loyalty, customer relationship, customer retention, decision-making, Industry Experience, Information, Internet, Management, market research, Marketing, Marketing Research, Newsletter, performance, Product, Sales, Sales Force Management, Sales Strategy, Service, Strategy, supplier, supply chain, survey, team, Web Site Development; Articles 2007-10-10
Epiphany and Insurance Networking News Present Best Practices in Growing Insurance Revenues Through Customer Retention and Cross-Selling; Free Webinar Features TowerGroup Analyst: SAN MATEO, Calif. -- Epiphany, Inc. (Nasdaq:EPNY), a leading provider of customer relationship management solutions for consumer-oriented businesses, today announced it will host a free Webinar, "Growing Insurance Revenues through Customer Retention and Cross-Selling," on August 17th, 2005. Featuring Cynthia Saccocia, Research Director, Insurance with TowerGroup and Epiphany senior vice...; Tags: Customer Retention, insurance, webinar; Research articles 2005-08-10
Guide to customer retention. (American Bankers Association publication Customer Retention Strategies: Five Leading Perspectives) (ABA Newsletter) (Brief Article): Customer retention ideas are presented in a new publication from ABA. Customer retention ideas are presented in a new publication from ABA.; Tags: American Bankers Association, Customer Retention, newsletter, strategy; Research articles 1993-07-01
An E-Commerce Decision Support System Design For Web Customer Retention: An advantage of E-commerce is the reduced cost in conducting transactions. However, a significant disadvantage is that many sales are lost that would not have been had the transaction been conducted person-to-person. The reasons for their early departure vary from poor quality of service, inability to find the desired product,...; Tags: Web, Customer Retention, E-business, University Of Nebraska, Web Technology, E-business/E-Commerce, Sales Strategy, Internet, Sales; White papers
Using E-Mail Newsletters for Customer Retention: Businesses work hard to build a customer base, and retaining those valued customers should be one of a persons top priorities. One of the best ways to keep them coming back is to reach out to them regularly through an e-mail newsletter and let them know just how valuable they...; Tags: Newsletter, AllBusiness.com, Customer Retention, Corporate Communications, E-mail, Marketing, Online Communications; White papers

Customer Retention, a Simplified Approach: Retention is definitely the "Buzz" word for businesses today. Customer retention has business leader's attention and leaving most wondering how other businesses are approaching this seemingly complex business function. A web search of "customer retention" results in thousands of available web sites all with the real solutions for customer retention....; Tags: Customer Retention, CRMAdvocate, Sales Strategy, Channel Management, Sales Force Management, Sales, Marketing; White papers 2004-02-05
Customer Retention Is Not Enough: Every company knows that it costs far less to hold on to a customer than to acquire a new one. That's why customer retention has become the Holy Grail in industries from airlines to wireless. Yet defecting customers are far less of a problem than customers who change their buying...; Tags: McKinsey & Co., Customer, Customer Retention, Product Marketing, Strategy, Marketing, Management; White papers
With CGI-AMS, AXA Australia Boosts Customer Retention With New Business Model: In a competitive bid, AXA Australia chose AMS in 2002 as its strategic partner. CGI-AMS's CRM leadership and expertise, in-depth industry knowledge and collaborative approach demonstrated the know-how required to improve AXA Australia's customer retention by more than 200 percent over the previous period's goals. CGI-AMS helped revise AXA Australia's...; Tags: CGI Group Inc., Customer Retention, CRM, CGI-AMS, Leadership, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Management, Marketing, Software; Case studies
An Exercise In Customer Retention: From the executive summary: ‘Once someone becomes a customer, companies start stepping away from them instead of toward them. They are losing their power with them. Moreover, they are no longer able to connect with those outside of the main circle of customers. That is where attrition comes from.' The...; Tags: Customer Retention, Markitek, Strategy, Management; White papers 2003-01-01
Banner Advertising As A Customer Retention Tool In Customer Relationship Management: From the executive summary: ‘One of the major advances of the digital economy is the facilitation of building and managing individual customer relationships - a process usually referred to as Customer Relationship Management CRM. For a typical web site selling frequently-purchased consumer items, the most important stage of CRM is...; Tags: Social Science Electronic Publishing Inc., Customer Retention, Banner Advertisement, Tool, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software; White papers 2002-01-01
What, Really, is Retention Marketing ?: While customer retention and its goals haven't changed, the entire customer retention business is busy reinventing itself from what it was just a few short years ago. Whether new technologies drove new thinking or vice versa, it's hard to say. But one thing is for sure, what retention is –is...; Tags: Retention, Customer Retention, iMakeNews, Branding, Marketing; White papers 2003-01-01
Delivering The Goods: Sandwiched between brilliant customer acquisition and retention campaigns lies a messy minor detail: actually getting the right product to the right people at the right time. This process, known as fulfillment, is often taken for granted in discussions of customer retention. Without the satisfactory transfer of goods, there will be...; Tags: Information Today Inc., Customer Retention, Channel Management, Marketing; White papers 2001-02-01
Banner Advertising as a Customer Retention Tool in Customer-Relationship Management: One of the major advances of the digital economy is the facilitation of building and managing individual customer relationships - a process usually referred to as "customer relationship management" or CRM. For a typical web site selling frequently-purchased consumer items, the most important stage of CRM is customer retention. This...; Tags: Social Science Electronic Publishing Inc., Customer Retention, Banner Advertisement, Tool, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Web Site Development, Enterprise Software, Marketing, Software, Internet; White papers 2003-01-01

Additional Resources

Tips For Cost-Effective Customer Retention Management: Making customers happy is the key to any successful business endeavor. Knowing how to give your customers what they need--when they need it--is another problem altogether. CRM makes it easier to gather information about your customers in a timely manner, giving you the tools you need to respond to their...; Tags: CRM, VendorGuru.com, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software; White papers 2007-03-08
Parks Associates: Satisfaction with Bundled Services Builds Customer Retention and Increases ARPU; Study Finds Satisfaction with Bundled Services Increases Customer Retention by 20% and ARPU for Monthly Dual-Play Services by 11%: DALLAS -- Service quality exceeds even price as the most significant factor in customer satisfaction, which leads to higher customer retention levels among broadband bundled-service subscribers, according to Parks Associates' Bundled Services and Residential Gateways. The study of more than 3,000 U.S. Internet households reports that close to 35% of...; Tags: Parks Associates; Research articles 2006-06-08
Cox Adds Customer-Retention Post.(Cox Communications appoints Warren Jones)(Brief Article): Cox Communications Inc. earlier this month said it named Warren Jones to director of customer retention and life-cycle management, a newly created post. Although Jones reports to the MS0's marketing organization, he will also be closely invol Cox...; Tags: Cox, Cox Communications Inc.; Research articles 2000-12-18
NetSec wins Frost & Sullivan Customer Satisfaction Leadership Award; Award recognises NetSec for extraordinary responsiveness to customer needs and industry's highest customer retention rate since 1998.: M2 PRESSWIRE-22 October 2004-NetSec: NetSec wins Frost & Sullivan Customer Satisfaction Leadership Award; Award recognises NetSec for extraordinary responsiveness to customer needs and industry's highest customer retention rate since 1998C1994-2004 M2 COMMUNICATIONS LTD RDATE:10222004 London, October - NetSec, a leading...; Tags: Frost & Sullivan, leadership, NetSec, SECURITY; Research articles 2004-10-22
NetSec receives award from industry analyst firm Frost & Sullivan; Award recognises NetSec for extraordinary responsiveness to customer needs and industry's highest customer retention rate since 1998.: M2 PRESSWIRE-22 October 2004-Freedom Communications: NetSec receives award from industry analyst firm Frost & Sullivan; Award recognises NetSec for extraordinary responsiveness to customer needs and industry's highest customer retention rate since 1998C1994-2004 M2 COMMUNICATIONS LTD RDATE:10222004 London - NetSec, a...; Tags: Frost & Sullivan, NetSec, SECURITY; Research articles 2004-10-22
Enkata Advisor to Present at Billing & OSS World 2006; Broadview Networks Head of Customer Retention and Loyalty Highlights Role of Operational Performance in Reducing Call Volumes, Dissatisfaction and Churn: SAN MATEO, Calif. -- Enkata, a leading provider of Operational Performance Management OPM solutions, today announced that Bill Amarosa, Managing Director, Customer Retention and Loyalty for Broadview Networks, will present a session entitled, "Leveraging Customer Data to Achieve Operational Excellence and Reduce Churn," at the upcoming Billing & OSS World...; Tags: Broadview Networks; Research articles 2006-05-01
CIMCO Communications Celebrates 20th Anniversary Providing Businesses A Customer-Centric Voice and Data Alternative; Consistent Executive Leadership and High Customer Retention Are Keys to Company's Success: OAKBROOK TERRACE, Ill. -- CIMCO Communications today announced its 20th anniversary as a voice, data and Internet services provider to Midwest businesses. Since the mid-1980's, CIMCO has been served by the same executive management team and has never been subject to a merger nor acquisition. CIMCO maintains a 98 percent...; Tags: Cimco Communications Inc.; Research articles 2005-09-06