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- Partner Relationship Management: Indirect Channels Join CRM
- These days "e-commerce" is the word most frequently heard in darn near every business. The Internet is nothing if an efficient means of marketing and selling all types of goods. The question, which arises, is why do most enterprises continue to rely on indirect sales channels to reach certain markets,...
- White papers 2003-01-01
- Ally vs. Assimilate: Make Your Reseller Channel Your Partner
- Many alliance managers have felt their partner's resistance, frustration, and anger as they tried to convince them to assimilate to their way of doing business. The channel partners are independent business organizations that want to ally not assimilate. The question, which arises, is how does one brand channel org
- White papers 2002-03-26
- Communicate With Your Partners And Help Them Generate More Business For You
- In a Best Practices study of Partner Relationship Management, communications tops the list of challenges. The primary question is how to reach the right partners at the right time with the right information. Getting and keeping their attention, sharing the expertise and information they need to succeed, and earning their...
- White papers 2002-03-25
- A Pharmaceutical Industry Wish List And Reality Check
- With the strong winds of competition beating down on the pharmaceutical industry, the race is on to build stronger relations, to claim a better share of the market, to cut costs, and become more efficient. Amidst all the activity, somewhere is the relationship between the patient, doctor, sales force, and...
- White papers 2003-04-08
Additional Resources
- Nextance Helps CRMGuru Launch its CustomerThink Mastery Webcast Series
- Nextance to Co-Present With CSO Insights on "Mastering the Art of Top Sales Performance" REDWOOD CITY, Calif. -- Nextance Inc., the top choice for enterprise-wide contract management, today announced that it is an inaugural co-presenter in CRMGuru's CustomerThink Mastery Webcast Series. Carrying forward momentum from its acclaimed Proposal Management...
- Research articles 2007-04-17
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