Resources

2 Resources for

darrell k. rigby

CRM Done Right: The Idea in Brief Frustrated by high costs and dubious payoffs, managers that used the first customer-relationship management CRM systems came to view them as overhyped IT investments. Accordingly, CRM spending plummeted between 2001 and...; Tags: Enterprise Software, Barry, Advertising & Promotion, CRM, Darrell K. Rigby, Dianne Ledingham, Harvard Business Review, In Brief, sales tools, customer, sales, Software, Marketing, Customer Relationship Management (CRM); Articles 2007-12-14
Innovation in Turbulent Times: Too few businesses have creative, right-brain types in leadership positions. That leaves innovation especially vulnerable to unwise cost cutting during hard times. Decisions about slashing versus retaining projects are made by analytic, left-brain leaders unsuited to...; Tags: Innovation, Partnership, Partners, Business Structures, Leadership, Strategy, Finance, Management, Harvard Business Review, In Brief, Darrell K. Rigby, Kara Gruver, James Allen, Darrell K. Rigby, Kara Gruver, James Allen; Articles 2009-06-09