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dave zuchowski

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BNET Resources

How Hyundai Is Gaining Market Share
BNET talked to Dave Zuchowski, Hyundai's head of U.S. sales, about the Assurance plan, how the company is taking a different approach to marketing, and why he feels optimistic despite the downturn. What was the inspiration for doing something as crazy as buying...
Tags: Hyundai, Advertisement, Sales Strategy, Product Development, Sales Force Management, Marketing Research, Sales, Research & Development, Business Operations, Marketing, Market Share, Dave Zuchowski, Downturn, Melanie Warner
Articles 2009-06-05

Additional Resources

U.S. Auto Sales Edge Up, Led By Hyundai Boom
By Soyoung Kim and Bernie WoodallDETROIT (Reuters) - U.S. auto sales edged higher in November, led by an outsized gain for Hyundai Motor Co and mixed results for rivals in a trend automakers said pointed to a grudging recovery in the U.S. economy.Hyundai posted a 46 percent gain in...
Tags: Hyundai, Automobile Company, Analyst, General Motors Corp., Sales Strategy, Sales, Ford Motor Co., US
News items 2009-12-01
U.S. Auto Sales Edge Up
By Soyoung Kim and Bernie WoodallDETROIT (Reuters UK) - U.S. auto sales edged higher in November, led by an outsized gain for Hyundai Motor Co and mixed results for rivals in a trend automakers said pointed to a grudging recovery in the U.S. economy.Hyundai posted a 46 percent gain...
Tags: Automobile Company, Sales Strategy, Sales Force Management, Manufacturing, Sales, Ford Motor Co., General Motors Corp., US
News items 2009-12-01
U.S. Auto Sales Edge Up, Led By Hyundai Boom
By Soyoung Kim and Bernie Woodall DETROIT (Reuters) - U.S. auto sales edged higher in November, led by an outsized gain for Hyundai Motor Co and mixed results for rivals in a trend automakers said pointed to a grudging recovery in the U.S. economy. Hyundai posted a 46 percent gain...
Tags: sales, General Motors Corp., Automobile Company
News items 2009-12-01
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