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- A Forgotten Marketing Tool - The Postcard
- The postcard can be a very powerful marketing tool. Many customers and/or students use them in their business. The key is to set up the card to market it effectively. A person should Concentrate on a specific item or niche. When used correctly a post card can become very powerful...
- White papers 2004-08-09
- Take It to the Customer
- In the past, purchasing ad space was the solution to every entrepreneur's marketing challenge. Then it was direct mail, followed by telemarketing. But with advertising and postage costs on the rise, these tactics have lost some of their appeal. Today the competition is fierce for a customers' attention. In order...
- White papers 2004-09-08
- Organizational Techniques - Tickler and Chron File
- One of the biggest problems people encounters in their consulting with businesses and their students is time management and organizational techniques. This paper will concentrate on some good organizational strategies. Two of the best organizational techniques the author has found over the years are the Tickler File and the Chron...
- White papers 2004-09-24
- Juggling It All
- Depending on how one likes to work, his day will usually be split. Telephone calls, letters, e-mail responding, and follow-up in the morning, and the speech writing, article writing, and research done in the afternoon. He will need to find what works best for him. And he should always remember...
- White papers 2004-09-24
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