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	<title><![CDATA[Demantra | Company News & Executive Profiles | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/demantra.html?i=13]]></link>
	<description><![CDATA[Latest company news & analysis, recent events, stock quotes, earning call transcripts, with profiles and descriptions of top business executives for Demantra]]></description>
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		<title><![CDATA[Revolution Partners Advises Demantra in Sale To Oracle; Tech M&A Remains Strong As Waltham-based Demantra's Solutions Are An Important Bolt-On Acquisition To Oracle's Supply Chain Applications]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_June_1/ai_n26882137]]></link>
		<description><![CDATA[BOSTON -- Revolution Partners, a leading investment bank serving technology companies, has announced its role as the financial advisor to Waltham-based Demantra in its sale to Oracle. Oracle announced earlier today that it will expand its supply chain planning applications with the acquisition of Demantra, a leading provider of demand-driven...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 01 Jun 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/m%2526a.html"><![CDATA[M&A]]></category>
		<category domain="http://resources.bnet.com/topic/oracle+corp..html"><![CDATA[Oracle Corp.]]></category>
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		<title><![CDATA[Organic Valley: competing with the industry giants.(Organic Valley Family of Farms marketing strategies)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4754/is_200601/ai_n17332449]]></link>
		<description><![CDATA[Eliminating stock-outs without wasting product or incurring high  inventory costs is a challenge for all suppliers, but for manufacturers  that deal with highly perishable products, it's critical.       Organic Valley, a La Farge, WI-based dairy co-op    Eliminating stock-outs without wasting...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 01 Jan 2006 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[sales]]></category>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+strategy.html"><![CDATA[marketing strategy]]></category>
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		<title><![CDATA[Demantra Trade Promotion Management Solution Selected by Organic Valley]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200507/ai_n14821976]]></link>
		<description><![CDATA[Demantra, a provider of innovative trade promotion management, marketing analytics, and sales and operations planning solutions, today announced LaFarge, Wisconsin-based Organic Valley, the nation's largest organic and farmer-owned cooperative, has selected the Demantra Trade Promotion Management solution.  Organic Valley selected Demantra to help give the company a competitive edge...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 27 Jul 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Demantra Announces Real-Time Sales & Operations Planning Solution]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200504/ai_n13601773]]></link>
		<description><![CDATA[Demantra, Inc., the leader in innovative trade promotion management TPM, marketing analytics and enterprise planning solutions, today announced the Demantra Real-Time Sales & Operations Planning (S&OP) Solution.  Unlike other products on the market today, the Demantra Real-Time S&OP Solution takes business planning to the next level by enabling store-level...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 11 Apr 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[sales]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Demantra Voices Support for NAPAA Name Change to TPMA]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200502/ai_n9482594]]></link>
		<description><![CDATA[Demantra, a provider of innovative trade promotion management, marketing analytics and supply chain planning solutions, today lent its support to the recent name change by the National Association for Promotion & Advertising Allowances to the Trade Promotion Management Association TPMA. ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 02 Feb 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Demantra Trade Promotion Management Gives Welch's a Competitive Edge to "Win at the Shelf"]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200412/ai_n8562178]]></link>
		<description><![CDATA[Demantra, a provider of innovative trade promotion management, marketing analytics and supply chain planning solutions, today announced Concord, Mass.-based Welch's, the world's leading marketer of Concord and Niagara grape-based products, has transformed its sales and customer  planning process with Demantra Trade Promotion Management TPM to enable sales to more...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 06 Dec 2004 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/welch%2527s.html"><![CDATA[Welch's]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Demantra, Consumer Goods Technology Survey Shows Consumer Goods Companies Keenly Interested in Improving TPM, but Still Unsure How to Gain Needed Traction]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200411/ai_n8561848]]></link>
		<description><![CDATA[Demantra, providers of a powerful trade promotion management solution that is fully integrated with sales and account planning, today announced results of a blind survey the company sponsored in partnership with Consumer Goods Technology magazine.  The survey, conducted among a target audience of more than 2,600 Consumer Goods magazine...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 30 Nov 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/tpm.html"><![CDATA[TPM]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Forrester Senior Analyst and Welch's Executive Discuss the Power of Integrating Analytics into Trade Promotion Management]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2004_Sept_21/ai_n6202774]]></link>
		<description><![CDATA[Webinar Sponsored by Demantra and Produced and Hosted By Consumer Goods TechnologyWHO:      George Lawrie, Senior Analyst, Forrester Research            George Jackman, Director, Customer Marketing, Welch's Foods         ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 21 Sep 2004 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/forrester+research+inc..html"><![CDATA[Forrester Research Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/welch%2527s.html"><![CDATA[Welch's]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">FORR</category>
		<category domain="tickers">FORR</category>
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		<title><![CDATA[Demantra and Vision Chain Join Forces to Provide Easy Access and Usability to POS Data in Real-time]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2004_August_31/ai_n6175353]]></link>
		<description><![CDATA[WALTHAM, Mass. and WASHINGTON -- Combined Solutions Provide Ability to Consumer Goods Organizations to Quickly and Accurately Determine Impact of Trade Promotions, Marketing Programs and New Product Introductions]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 31 Aug 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/demantra.html"><![CDATA[Demantra]]></category>
		<category domain="http://resources.bnet.com/topic/point-of-sale.html"><![CDATA[point-of-sale]]></category>
		<category domain="http://resources.bnet.com/topic/vision.html"><![CDATA[vision]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Demantra Appoints Noted Author and Futurist Thornton A. May and Promotional Marketing Expert Rob Hand to Board of Advisors]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2004_June_29/ai_n6089081]]></link>
		<description><![CDATA[WALTHAM, Mass. -- Industry Thought Leaders Will Provide Insight and Direction for Company Vision]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 29 Jun 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advisor.html"><![CDATA[advisor]]></category>
		<category domain="http://resources.bnet.com/topic/board.html"><![CDATA[board]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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