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- Deutsch's New GM Ad Bears Uncanny Resemblance to a "30 Rock" Joke
- Deutsch LA appears to be playing a huge prank on America with its "Reinvention" commercial for General Motors. The spot bears a striking resemblance to a joke ad for Gavin Volure's Sunstream corporation in the show 30 Rock. by Jim Edwards
- Blog posts 2009-06-03
- Risk Of Rebranding
- Deutsch New York's Val Difebo spoke to Julie Chen about the dangers of repackaging a product.
- Videos 2009-04-15
Additional Resources
- The Story Behind the Lowe/Deutsch Merger
- NEW YORK (AdAge.com) -- Interpublic Group last week said it planned to combine two U.S. ad-agency brands, Deutsch and Lowe. Only, rather than call it a merger, Interpublic is soft-pedaling it as "an alignment." And rather than admit that the long-mulled move was driven by an economic downturn that's pounded...
- News items 2009-10-18
- Lowe Brand Likely to Be Erased in U.S. Following Merger With Deutsch
- NEW YORK (AdAge.com) -- Interpublic Group of Cos. is about to pull the trigger on a merger of its agencies Lowe Worldwide and Deutsch that will do away with the Lowe brand in the U.S., according to people familiar with the matter. Mr. Wnek and representatives for Interpublic and the...
- News items 2009-10-15
- Interpublic Details New Leadership for Combined Deutsch, Lowe
- NEW YORK (AdAge.com) -- Interpublic Group of Cos. today announced it will combine the U.S. operations of Deutsch and Lowe Worldwide, with longtime Deutsch CEO Linda Sawyer overseeing the merged North American entity, ending years of speculation about a pairing of two ad agencies. The announcement confirms that Lowe New...
- News items 2009-10-15
- Deutsch Inc. Chairman Donny Deutsch Formalizes Succession Plan—Names Linda Sawyer CEO; Sawyer Makes First Formal Announcement and Names Co-Presidents in NY and LA Offices
- NEW YORK -- Deutsch Inc. Chairman Donny Deutsch, 47, announced today, "As we map out a blueprint for the continued growth of Deutsch Inc., I'm pleased to name Linda Sawyer Chief Executive Officer. A dynamic, thoughtful leader, Linda's been on the forefront of driving the organization's growth and shaping the...
- Research articles 2005-09-23
- Adman Deutsch makes mark with CNBC pop culture pilot; Chance to be next media pundit?(News)
- Byline: richard linnett Outspoken advertising executive Donny Deutsch may be joining Jesse Ventura on the cable airwaves as the latest media pundit of the moment. The chief executive of Interpublic Group of Companies' Deutsch Inc. shot Deutsch o Byline: richard linnett...
- Research articles 2003-02-24
- Linda Sawyer, Deutsch; Keeping Deutsch focused.(at Interpublic Group of Companies Inc.)(Brief Article)(Interview)
- Contrasting against her colorful, sometimes controversial boss, Linda Sawyer is not widely known among the industry's rank-and-file. But one comment from Donny Deutsch, chairman-CEO of Interpublic Group of Cos.' Deutsch, puts her importance in persp Contrasting against her colorful, sometimes controversial boss, Linda Sawyer...
- Research articles 2002-06-03
- Deutsch plots succession: What to do when your CEO's a star.(News)(Deutsch Advertising)
- Byline: LISA SANDERS With two high-profile clients going into review at the same time as its CEO moves into full-time TV stardom, Deutsch has its own image issue to tackle. In the past three weeks Revlon and Mitsubishi have put their ...
- Research articles 2004-12-13
- Rax names Deutsch agency of record
- DUBLIN, Ohio -- Rax Restaurants, the 300-unit sandwich chain based here, has named Deutsch Inc., New York, its advertising agency of record. Rax will be Deutsch's first restaurant lient. A midsized shop with annual billing of about $120 million, Deutsch has notable clients that include IKEA, a string of...
- Research articles 1992-04-20
- Deutsch.(Special Report: Agency of the Year)(Brief Article)
- 2004 Rating: 3 stars The essence: Deutsch in 2004 was solid, though a few cracks emerged. Good relations with Novartis look likely to help the Interpublic Group of Cos. agency achieve overseas expansion. Yet the reviews of two accounts-Revlon (landed in part due to...
- Research articles 2005-01-10
- LOCAL AD AGENCY LOSES ITS KEY BANK ACCOUNT: DEUTSCH LEFT OUT OFRUNNING FOR MERGED BANKAMERICA BUSINESS.
- An early casualty of the megamerger between NationsBank Corp. and BankAmerica Corp. is Manhattan advertising agency Deutsch Inc. The combined bank, which will be known as Bank of America, last week narrowed its search for a new agency, and Deutsch was not among the ...
- Research articles 1998-10-19
- VW Picks Deutsch/LA
- Volkswagen of America has selected IPG's Deutsch/LA in Marina del Rey, Calif., to handle creative duties on its ad account, the client has confirmed. Account revenue is estimated at more than $15 million.The selection came after VW narrowed the field in its review to just two shops. The runner-up was...
- News items 2009-10-23
- Monster to Move Creative From Deutsch.(NATIONAL)(Monster Worldwide Inc., Deutsch Advertising)(Brief Article)
- NEW YORK -- Monster, the online job search site, confirmed it is moving creative chores on its account from Interpublic Group agency Deutsch, though the shop here is keeping media buying and planning chores. NEW YORK -- Monster, the online job search site,...
- Research articles 2005-05-18
- Monster to Move Creative From Deutsch.(NATIONAL)(Monster Worldwide Inc., Deutsch Advertising)(Brief Article)
- NEW YORK -- Monster, the online job search site, confirmed it is moving creative chores on its account from Interpublic Group agency Deutsch, though the shop here is keeping media buying and planning chores. The client declined to say where t...
- Research articles 2005-05-18
- Karl W. Deutsch. (Czechoslovak political scientist) (Obituary)
- Karl Wolfgang Deutsch was born in Prague, Czechoslovakia to parents who were both social democratic activists. He finished law at the Charles University and fled Czechoslovakia for the United States during the Nazi occupation in 1938. Deutsch was able to attend graduate studies at the Harvard University. after which he...
- Research articles 1993-03-01
- Karl Wolfgang Deutsch
- Karl Wolfgang Deutsch The American political scientist Karl Wolfgang Deutsch (1912-1992) was ranked among the foremost social scientists of the post-World War II era. Few, if any, other thinkers in this field attained his level of intellectual originality, professional importance, and peer-group recognition. Karl Wolfgang Deutsch was born to German-speaking...
- Research articles 2005-01-01
- Karl Wolfgang Deutsch
- Karl Wolfgang Deutsch The American political scientist Karl Wolfgang Deutsch (1912-1992) was ranked among the foremost social scientists of the post-World War II era. Few, if any, other thinkers in this field attained his level of intellectual originality, professional importance, and peer-group recognition. Karl Wolfgang Deutsch was born to German-speaking...
- Research articles 2003-01-01
- Deutsch.(Special Report: Agency of the Year)(Brief Article)
- ***** Correction: In the Agency of the Year report, (AA, Jan. 10) an account of Interpublic Group of Cos.' Deutsch was mistakenly identified as a loss in the "Net Growth'' section. The Revlon account is in review, but no decision has yet been made...
- Research articles 2005-01-10
- Deutsch dominates; Agency's ability to reach the youth market and integrate media fuel its 2002 performance. (Special Report: Agency of the Year).(Company Profile)
- Byline: LISA SANDERS Donny Deutsch makes a fist with his right hand and flexes his bicep. ``I have the best body of any advertising CEO in the world,'' he says proudly. It is impossible to know for certain if the claim is...
- Research articles 2003-01-13
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