<?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0" xmlns:s="http://resources.bnet.com/">
<channel>
	<title><![CDATA[dialogue marketing Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/dialogue+marketing.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to dialogue marketing]]></description>
	<s:counts start="0" returned="1" found="1" />
	<language>en-us</language>
	<item>
		<title><![CDATA[The Perfect Message at the Perfect Moment]]></title>
		<link><![CDATA[http://www.bnet.com/2439-13237_23-174962.html]]></link>
		<description><![CDATA[  The Idea in Brief            Most customers don't want to hear from your company most of the time. If you're bombarding them with frequent promotional messages, you're probably generating more resentment than revenue. But there are fleeting moments...]]></description>
		<s:doctype><![CDATA[Articles]]></s:doctype>
		<pubDate>Mon, 14 Apr 2008 14:23:53 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/airline.html"><![CDATA[Airline]]></category>
		<category domain="http://resources.bnet.com/topic/in+brief.html"><![CDATA[In Brief]]></category>
		<category domain="http://resources.bnet.com/topic/harvard+business+review.html"><![CDATA[Harvard Business Review]]></category>
		<category domain="http://resources.bnet.com/topic/kirthi+kalyanam.html"><![CDATA[Kirthi Kalyanam]]></category>
		<category domain="http://resources.bnet.com/topic/monte+zweben.html"><![CDATA[Monte Zweben]]></category>
		<category domain="http://resources.bnet.com/topic/software.html"><![CDATA[Software]]></category>
		<category domain="http://resources.bnet.com/topic/enterprise+software.html"><![CDATA[Enterprise Software]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/online+communications.html"><![CDATA[Online Communications]]></category>
		<category domain="http://resources.bnet.com/topic/customer+relationship+management+%2528crm%2529.html"><![CDATA[Customer Relationship Management (CRM)]]></category>
		<category domain="http://resources.bnet.com/topic/retail.html"><![CDATA[Retail]]></category>
		<category domain="http://resources.bnet.com/topic/message.html"><![CDATA[Message]]></category>
		<category domain="http://resources.bnet.com/topic/customer.html"><![CDATA[Customer]]></category>
		<category domain="http://resources.bnet.com/topic/dialogue+marketing.html"><![CDATA[Dialogue Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/harrah.html"><![CDATA[Harrah]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
	</item>
</channel>
</rss>
