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- BNET Author Biography
Diane Mermigas has been a contributing editor and columnist at Mediapost, The Hollywood Reporter and Crain Communications as well as writing for such sites as Seeking Alpha, TrueSlant and BNET. In addition to speaking and television appearances, Diane consults with companies in digital transition, and is completing a book on...- more about Diane Mermigas »
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- Will Kindle Success Come at Amazon's Expense?
- Diane Mermigas submits: In a world loaded with simplistic, superficial, jump-to-conclusions digital judgment calls, Amazon’s AMZN Kindle is an over sized target. As a game-changing device, Kindle is as formidable as Apple’s AAPL iPhone. The electronic reader has been bound in skepticism and oh-hum dismissals since it...
- External links 2009-05-07
- Comcast-NBCU Could Lead to Sale of NBC TV Network, Stations
- Don't be surprised if Comcast CMCSA arranges to sell the NBC broadcast network and its TV stations to a third party after announcing plans to buy controlling ownership of NBC Universal as early as this week. Potential buyers for the NBC TV network and its 10 owned...
- Blog posts 2009-11-02
- Media Cash for Clunkers and Other Deal Mania in 2010
- At least 200 media and tech companies seeking digital revenue nirvana could be involved in deals in 2010Â -- even if it means unraveling the past two decades of building and buying. UBS UBS has assembled a list of potential targets for media acquisitions...
- Blog posts 2009-11-02
- CBS' Departing Digital Chief Will Be Free Agent of Change
- Outgoing CBS Interactive CEO Quincy Smith says one of his priorities as an independent consultant will be finding ways to make the $120 billion television market profitable online. "How do you turn television buyers into video buyers?" Smith said this week. "There is a...
- Blog posts 2009-10-29
- Bing Search Will Plaster Twitter Tweets All Over the Web
- Warning: Your next Twitter exchange or Facebook update could instantly appear in a subject-related search on Microsoft's Bing and become a permanent part of the Web's boundless data base. While there are plenty of creative ways marketers will capitalize on widespread social networking search to sell their...
- Blog posts 2009-10-22
- Media's Advertising Rebound: Real Growth or Just Climbing Out of a Hole?
- Some analysts are reversing their downbeat media forecasts from earlier in the year on the likelihood that 2010 advertising revenues and earnings will surprise on the upside. But it is a little too early to break out the champagne. New ad campaigns from beleaguered auto manufacturers such...
- Blog posts 2009-10-22
- Disney Store Redux: Retailers Must Use Their Imagination
- Walt Disney's multimedia plan to reinvent its retail stores is being driven by six words that can jump start a lagging economy: It is time to take risks. That is the rationale for Disney transforming its 340 retail stores into "Imagination Parks" where interactive entertainment, recreation and...
- Blog posts 2009-10-20
- Hollywood's Paranormal Break With Costly Film Reality
- More than $7 million in ticket sales has vaulted Paramount's low-budget Paranormal Activity to fifth at the box office on the free digital buzz of Twitter and other social networks. But don't expect Hollywood studios to entrust their film fortunes to virtual marketing campaigns and the wisdom...
- Blog posts 2009-10-13
- Mobile is the New Mass Medium, For Better or Worse
- Mobile connected devices clearly are the universal screen of choice --Â and not just because of this week's big news that Dell will brand its first smart phone, Verizon Wireless will offer customers Google's Android operating system and Microsoft's Windows Mobile apps will...
- Blog posts 2009-10-07
- Five Reasons Newspapers Must Embrace E-Readers
- The accelerating pace of e-reader adoption, spurred by lower prices and an exploding inventory of books and other print materials, presents newspaper publishers with a second chance to get in the digital game. Amazon's decision to lower the price of its Kindle to $259 and to...
- Blog posts 2009-10-07
- Google Under Fire: Four Ways Search Giant is Vulnerable
- Google stock is soaring back toward $500 -- double from a year ago -- even though it faces new resistance and competition in online media, advertising and tech. While it remains the dominant search engine with nearly 60 percent global market share, Google is confronted by growing risks elsewhere. The...
- Blog posts 2009-10-06
- Risks in Buying NBC Universal Include Broken Peacock Network
- The escalating risks associated with buying NBC Universal or any traditional media conglomerate -- which includes declining TV stations and broadcast networks -- is why Comcast will likely settle for a 51 percent stake in the company, for now. Corporate parent...
- Blog posts 2009-10-01
- If Vivendi Blocks NBCU-Comcast Deal, There Will Be Fallout
- It could just be posturing, but Vivendi SA says it is in no hurry to sell its 20 percent stake in NBC Universal, which would trigger a $30 billion deal for Comcast to become majority owner of the media giant. There will be interesting fall-out if the proposed transaction does...
- Blog posts 2009-11-04
- Scripps Networks Buys Travel Channel, But Could Be Next To Go
- Scripps Networks Interactive SNI could become an even bigger takeover target now that it is buying control of The Travel Channel. by Diane Mermigas
- Blog posts 2009-11-06
- Huffington Debates Free Content In Monaco, Washington
- Adrianna Huffington continues the debate over free versus paid online news in the senate next month after lighting up the stage at this week's Monaco Media Forum on the subject. by Diane Mermigas
- Blog posts 2009-11-16
- Randy Falco: There Is More to AOL's Story
- Diane Mermigas submits: Randy Falco says he has accomplished what he was asked to do at the chronically ailing AOL TWX against considerable odds. The career broadcast network executive, who helped make NBC GE dominant for more than a decade, was brought into AOL two years ago to...
- External links 2009-03-15
- Cost-Cutting Won't Save Disney from Recession Pain
- Diane Mermigas submits: No amount of Magic Kingdom fairy dust can save Walt Disney Co. DIS from the same recession pain as its peers, despite its brilliant, lucrative management of its branded assets against cyclical headwinds during the past three years. That is the conclusion of a comprehensive...
- External links 2008-12-10
- Yahoo-AOL: Why Not an Obvious Solution?
- Diane Mermigas submits: Yahoo's YHOO deepening problems could be expeditiously addressed by a multi-pronged value-creating deal involving Time Warner's TWX AOL and Velocity Interactive--if the principals could just agree on the value of the newly combined entity. Some sources say the concept of an AOL-Yahoo tie-up remains viable...
- External links 2008-12-02
- Yahoo: It's Now or Never
- Diane Mermigas submits: The yin to the yang going on at Yahoo YHOO has serious implications for media and Internet companies that believe a merger or alliance can solve, rather than compound, their problems. There is something to be said for resorting to leadership and innovation instead. That...
- External links 2008-11-19
- Randy Falco: AOL on the Comeback Trail
- Diane Mermigas submits: After two years as AOL chief executive, following several decades at the top of NBC, Randy Falco's primary charge continues to be monetizing traffic. Despite media's massive digital convergence, the rules have not changed–even in a global recession, he says. A revamped AOL's ability to...
- External links 2008-11-19
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