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	<title><![CDATA[dianne ledingham Resources | BNET]]></title>
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		<title><![CDATA[CRM Done Right]]></title>
		<link><![CDATA[http://www.bnet.com/2439-13237_23-174994.html]]></link>
		<description><![CDATA[  The Idea in Brief              Frustrated by high costs and dubious payoffs, managers that used the first customer-relationship management CRM systems came to view them as overhyped IT investments. Accordingly, CRM spending plummeted between 2001 and...]]></description>
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		<pubDate>Fri, 14 Dec 2007 10:53:37 -0800</pubDate>
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