Resources

3 Resources for

digital asset management and marketing

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BNET Resources

MediaBin Launches Version 2.3: Web-Enabled Digital Asset Management Applications Streamline Marketing Processes for Global Corporations
Business Editors
Tags: digital asset management, marketing, Streamline, Web
Research articles 2002-09-17
Digital Asset Management Meets the Web
Digital branding, is not just about e-commerce. The primary reasons e-commerce got off to a slow start, especially with consumers is lack of trust. Many companies do business in both the physical and virtual worlds. Moreover, many Internet startups that have never had to wash a showroom window have proven...
Tags: Digital Branding, Web, Digital Asset Management, TV, E-business, Absolute Business, Branding, Web Technology, Marketing
White papers 2001-05-18
Assessing the Value of DAM Systems for Advertising Agencies
This white paper outlines how advertising agencies calculate a Return on Investment, both a Tactical ROI and a Strategic ROI, for adopting a Digital Asset Management system. Ad agencies such as Ogilvy & Mather, McCann Erickson, Deutsch, Inc., Young & Rubicam, TBWA Paris, Grey Global, BBDO New York, Euro...
Tags: Advertising Agency, Advertisement, Agency, Digital Asset Management, Xinet, Operational Planning, Advertising & Promotion, Business Operations, Marketing
White papers 2006-03-28

Additional Resources

Sony, EDS target asset management. (companies to sell digital asset management system)
Two companies team up for end-to-end solution Sony Electronics and Dallas-based information services giant EDS have signed a joint U.S. marketing agreement to sell a complete digital asset management system to U.S. broadcasters, cable networks and Two companies team up for end-to-end solution...
Tags: asset, asset management, digital asset management, Electronic Data Systems Corp., Sony Corp.
Research articles 1998-03-30
Time Warner Trade Publishing selects Artesia Technologies to support corporate-wide e-Business initiatives; Publishing leader looks to Artesia's TEAMS Digital Asset Management Solution to support publishing, marketing and new media activities.
M2 PRESSWIRE-7 November 2000-Artesia Technologies: Time Warner Trade Publishing selects Artesia Technologies to support corporate-wide e-Business initiatives; Publishing leader looks to Artesia's TEAMS Digital Asset Management Solution to support publishing, marketing and new media activities C1994-2000 M2 COMMUNICATIONS LTD RDATE:06112000...
Tags: Artesia Technologies Inc., Time Warner Trade Publishing
Research articles 2000-11-07
General Motors Selects Artesia Technologies' TEAMS 3.0 Digital Asset Management Solution To Extend Digital Brand Assets
ROCKVILLE, Md.--BUSINESS WIRE--Dec. 8, 1999-- TEAMS Delivers Enterprise-Wide Content Management Framework For Digital Media Library Applications at the World's Largest Automaker Artesia Technologies, Inc. announced today an agreement with General Motors (NYSE: GM) to implement its TEAMSTM 3.0 Digital Asset Management solution. GM will utilize the...
Tags: Artesia Technologies Inc., asset, General Motors Corp., team
Research articles 1999-12-08
Getty Images Launches Its Latest Innovation: Getty Images Media Manager; On-Demand Digital Asset Management Service Delivers Greater Brand Control and Cost Savings
SEATTLE -- Getty Images, Inc. (NYSE: GYI) today announces the launch of Getty Images Media Manager, a digital asset management service for marketing professionals that improves brand consistency and produces dramatic savings over the course of an entire marketing lifecycle.
Tags: brand, cost savings, Getty Images, marketing, on-demand
Research articles 2005-05-04
Seven New Clients Select Widen for Digital Asset Management Services in Q3
MADISON, Wis. -- Widen Enterprises, a Madison, Wisconsin-based premedia services and marketing software provider, is proud to announce the acquisition of seven new clients during the third quarter of 2008. Sport Graphics, Abraham Path Initiative, National Trust for Historic Preservation, 5.11 Tactical Series([R]), Stens LLC, Gustavus Adolphus College and Elbeco...
Tags: Widen Enterprises Inc.
Research articles 2008-11-07
VFM Leonardo Selected to Exclusively Manage and Distribute Visual Content for La Quinta Inns & Suites
VFM Leonardo Selected to Exclusively Manage and Distribute Visual Content for La Quinta Inns & Suites VFM Leonardo, leader in online visual content distribution for hotels and La Quinta Inns & Suites, one of the largest operators of limited-service hotels in the United States, today announced that they have entered...
Tags: hotel, La Quinta Corp.
News items 2009-08-18
Marketing Digital Asset Management Leads to Increased Levels of Employee Satisfaction and Productivity
The proliferation of marketing channels and globalization remain key challenges for every organization. Digital content will continue to expand exponentially as new marketing channels surface. This makes effective management and efficient use of content essential to maximizing return on marketing investment. A recent survey of over 185 companies conducted by...
Tags: Aberdeen Group Inc., brand, MARKETING
Research articles 2008-02-05
The Perseus Books Group Selects North Plains' TeleScope™ Platform For Its Digital Publishing Needs
Perseus Leverages Advanced Digital Asset Management Tools to Create One-Stop-Shop for Independent Publishers TORONTO -- North Plains Systems, Inc., the leading provider of digital asset management DAM and video asset management VAM software solutions, announced that The Perseus Books Group, the leading provider of sales, marketing and distribution services...
Tags: Perseus Books Group
Research articles 2008-10-16
The Case for Marketing Resource Management
Companies must search for creative solutions that can transform their marketing execution and management processes. As global companies continue to expand their brands and marketing requirements, the instances of miscommunication, poor execution, and misspent marketing funds can increase many times. Most marketers looses a lot of sleep as they considered...
Tags: Marketing Research, Marketing
White papers 2002-10-30
Asset Management System.(Multi-Ad Services Multi-Ad Cumulus cross-platform media asset management)(Product Information)(Brief Article)
Multi-Ad Services has introduced its Multi-Ad Cumulus cross-platform media asset management solution tailored to manage digital assets for news papers, Yellow Page directory publishers, advertising agencies, and other members of the advertising, marketing, and promotional industries. Based on Canto Cumulus technology, Multi-Ad Cumulus is available...
Tags: Multi-Ad Inc.
Research articles 1999-09-01
VFM Leonardo Announces Toby Kubis Joins Executive Team
VFM Leonardo Announces Toby Kubis Joins Executive Team VFM Leonardo, leader in online visual content distribution for hotels, is pleased to announce that Toby Kubis has joined its executive team. In his role as Vice President Corporate Hotel Sales, Toby will lead the Corporate Sales Team and oversee and develop...
Tags: distribution, Hotel, Sabre Holdings, distribution network
News items 2009-11-18
Kerry Americas Selects Widen to Manage Digital Media within Salesforce.com
MADISON, Wis. -- Kerry Americas has selected Widen's first-to-market Digital Asset Management DAM integration with the Salesforce.com CRM platform to create, manage and distribute digital media. The integration of these software as a service SaaS applications will provide Kerry America's sales and marketing personnel with a single interface to manage...
Tags: digital media, Salesforce.com Inc.
Research articles 2007-12-03
Technology From IBM and DAX Solutions Being Used in Production for Upcoming Lions Gate Entertainment Film 'Confidence'
Lions Gate Entertainment, a diversified global entertainment company that creates, produces and distributes filmed entertainment, has deployed technology from IBM and its technology partner DAX Solutions, in order to provide a platform and infrastructure to help transition Lions Gate's production pipeline into an all digital environment.Lions Gate will use elements...
Tags: IBM Corp., Lions Gate Entertainment Corp.
Research articles 1970-01-01
WPP's OgilvyOne acquires Leopard; Marketing services agency and b-to-b boutique join forces to provide full suite of tools to clients.(Direct & Database)(Leopard Communications Inc.)
Byline: CAROL KROL WPP Group's OgilvyOne North America announced last month that it has acquired Leopard, a b-to-b marketing agency located in Broomfield, Colo. The acquisition gives OgilvyOne access to Leopard's b-to-b sales and demand generation product as well as its proprietary digital...
Tags: agency, B2B, brand, database, E-business/E-commerce, IBM Corp., INTERNET, MARKETING, Ogilvy & Mather, tool, WPP
Research articles 2006-07-10
Artesia's DreamWorks. (Cutting Edge).(Brief Article)
DreamWorks SKG has selected Artesia Technologies' TEAMS digital asset-management system for use by its television and theatrical promotional and marketing divisions. The initial use of the system will allow Dream-Works to speed delivery of promotio DreamWorks SKG has selected Artesia Technologies' TEAMS digital...
Tags: DreamWorks SKG
Research articles 2002-06-03
Time Warner Trade Publishing Selects Artesia Technologies to Support Corporate-wide e-Business Initiatives
Business Editors/Hi-Tech Writers Publishing Leader Looks to Artesia's TEAMSTMDigital Asset Management Solution to Support Publishing, Marketing and New Media Activities ROCKVILLE, Md.--BUSINESS WIRE--Nov. 6, 2000 Artesia Technologies, the leader in enterprise digital asset management, announced today that Time Warner Trade Publishing TWTP has selected its...
Tags: Artesia Technologies Inc., Time Warner Trade Publishing
Research articles 2000-11-06
Widen Adds St. Mary's Hospital to Hosted DAM Platform
MADISON, Wis. -- Widen welcomes St. Mary's Hospital of Madison, Wisconsin as the newest healthcare client of Widen's hosted digital asset management DAM services. St. Mary's selected Widen to help strengthen their marketing and public relations efforts with improved organization and on-demand access to photos and other digital media used...
Tags: St. Mary's Hospital
Research articles 2008-06-03
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