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257 Resources for

direct marketing

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Seattle Direct Marketing Association April 2nd Event at Hotel Monaco to Feature Ron Jacobs, Author of Successful Direct Marketing Methods: Industry Expert to Discuss the Expanding Objectives of Direct Marketing in the Digital Age; Tags: direct marketing, Direct Marketing Association; Research articles 2008-03-26
Steve Gal: Preventing Unsolicited Marketing: In ten years as a technology entrepreneur, Steven Gal has become an established expert in identity management and information privacy. Now Chairman and CEO of ProQuo, Gal describes how his company can help protect the identities of consumers while bringing in revenue from direct marketers in the process.; Tags: identity management, ProQuo, privacy, Steve Gal, Security, Information Privacy, Entrepreneurship, Authentication/Encryption, direct marketing; Videos 2008-03-08
Top Direct Marketing Companies to Be Honored at New England Direct Marketing Association's Annual Dinner; Direct Marketing Legend Denny Hatch to Keynote Dinner: WELLESLEY, Mass. -- The New England Direct Marketing Association NEDMA will honor the best in direct marketing at its annual awards dinner on Wednesday, June 14 at Bentley College's LaCava Center in Waltham, MA. The pinnacle event of NEDMA's 44th annual conference and exposition will be keynoted by direct marketing...; Tags: direct marketing, Direct Marketing Association; Research articles 2006-06-05
Staring Into the List-Buying Abyss: Ever flown through an online questionnaire to secure your free subscription to an industry publication? Ever wondered how few of the overall population that fills those out actually puts much time into honestly / accurately supplying their info about their personal purchasing power w/in their organization? I personally...; Tags: Direct Marketing, E-mail, industry publication, Travis Van; Blog posts 2007-08-15
3 Direct Marketing Myths That Are Killing Your Results: Echelon Targeting Releases New White Paper: Because direct marketing practitioners live and die by measuring what went right and wrong, Echelon Targeting, a division of IXI Corporation, has published a white paper that explores three myths of direct marketing, explains the realities -- and offers alternatives for marketers who are serious about reaching their best prospects.; Tags: direct marketing, Echelon; Research articles 2006-03-08

Jingwei International Selected by Best Buy China for Multi Year Direct Marketing Contract: - Jingwei to Provide Direct Marketing Services throughout China -; Tags: Best Buy Co. Inc., direct marketing; Research articles 2008-06-09
Ogilvyone expand offering.: Nov 09, 2006 (Ad News - ABIX via COMTEX) -- Direct marketing agency Ogilvyone has acquired a new marketing tool. The new software, provided by SAS Australia, is a database system with direct marketing and customer relationship management capabilitie Nov 09, 2006 (Ad News -...; Tags: database, direct marketing, SAS Institute; Research articles 2006-11-09
Indirect.(Direct & Database)(Yankelovich launches Y*Base)(Equifax acquires Austin-Tetra)(direct marketing staffing plans): DM hiring report: a mixed bag DM hiring report: a mixed bag; Tags: database, direct marketing, Equifax, staffing; Research articles 2006-11-13
Direct Marketing Association Taps the Hacker Group to Launch Key Direct Marketing Program: BELLEVUE, Wash. -- The Hacker Group, one of the largest direct marketing agencies in the West, today announced that it has been selected by the Direct Marketing Association DMA to create and launch an aggressive member acquisition program. DMA is the leading global trade association of businesses and non-profit organizations...; Tags: direct marketing, Direct Marketing Association; Research articles 2006-04-26
Boston Globe Seeks Injunction against Local Direct Marketing Firm: BOSTON -- The Boston Globe filed suit in Middlesex Superior Court yesterday seeking sanctions against a Wilmington, MA printing company and six of its employees that would prevent them from using proprietary business information and trade secrets that they misappropriated from the Globe's direct marketing subsidiary, Globe Direct.; Tags: Boston Globe, direct marketing; Research articles 2007-02-06
Xerox Teams up with Top Direct Marketing Executives to Discuss Effective Digital Campaigns at DMA Conference: ROCHESTER, N.Y. -- Xerox Corporation (NYSE: XRX) is making noise at this year's Direct Marketing Association annual conference and exhibition. It won't be the standard sound of Xerox digital presses in the booth. Instead, the chatter comes from 16 leaders in the direct marketing industry, who have a thing or...; Tags: direct marketing, Xerox Corp.; Research articles 2007-10-10
DMA SURVEYS USERS, NON-USERS OF DIRECT MEDIA.: Direct Marketing Association, New York, hopes a study released late last week before the group's 82nd annual conference in Toronto will help its members better understand the 40% of consumers who don't make purchases through direct marketing avenues. Direct Marketing Association, New York, hopes a study...; Tags: direct marketing, Direct Marketing Association, survey; Research articles 1999-10-25
Wilde Sets Milestone with Digital Print Project Using New State-of-the-Art Equipment; Direct Marketing Leader Prints 2.5 Million Documents Using New Xerox Print-on-Demand Machines: HOLLISTON, Mass. -- W. A. Wilde Company, New England's largest direct marketing and fulfillment solutions provider, broke new ground with the completion of a project that is believed to be the fastest large-scale digital print-on-demand job. Using its new Xerox iGen3 digital printers, Wilde printed 2.5 million documents for a...; Tags: direct marketing, Xerox Corp.; Research articles 2005-05-03
Charter Communications and Wilen Media Announce Direct Marketing Agreement: Unique, specially-designed processes and systems maximize efficiencies and speed-to-market, improving competitive response capabilities; Tags: Charter Communications Inc., direct marketing; Research articles 2008-04-21
Harte-Hanks Announces Corporate Appointments, Three Promoted to Executive Vice President: SAN ANTONIO -- Harte-Hanks, Inc., (NYSE:HHS) announced the promotions of Dean Blythe, Kathy Calta and Gary Skidmore, each to the position of executive vice president. With the promotions, effective immediately, Harte-Hanks now has four executive vice presidents within its organization. Blythe, 48, is chief financial officer of Harte-Hanks, Inc. Calta,...; Tags: direct marketing; Research articles 2007-01-10
Oracle advances online marketing; Pledges fastforward platform will get companies' dm efforts online in one month.(Oracle Corp.'s direct marketing tool FastForward Marketing Online)(Brief Article)(Product Announcement): Companies, especially big ones, can take months to bring their direct marketing management online. Oracle Corp. is promising to do it for companies in less than 30 business days. Companies, especially big ones, can take months to bring their direct marketing management online. Oracle...; Tags: direct marketing, marketing, Oracle Corp., tool; Research articles 2001-02-19
Acxiom® Receives Direct Marketing Education Leadership Award: LITTLE ROCK, Ark. -- AcxiomR Corporation (Nasdaq: ACXM) was honored with the Direct Marketing Educational Foundation's Corporate Leadership Award during the Direct Marketing Association's 2005 conference and exhibition.; Tags: Acxiom Corp., direct marketing, leadership; Research articles 2005-11-07
New York University's Master of Science in Direct Marketing Communications: New York University's Master of Science in Direct Marketing Communications has endowed a scholarship program in honor of the late Richard V. Benson, honoring his contributions to the direct marketing industry. One recipient will receive the primary scholarship toward a master's in direct marketing each fall. In addition, several smaller...; Tags: direct marketing, New York University; Research articles 2001-02-01
Genius Products, LLC Expands Its Distribution into Direct Marketing with Acquisition of Castalian from EMI North America: Genius Products, LLC Acquires Castalian, a Vertically Integrated Direct Response Marketing Company; Tags: acquisition, direct marketing, EMI Group Plc.; Research articles 2007-05-16
In Direct; DM industry shows strong Q2 growth.(Direct Marketing)(Equifax inc. acquired BeNow)(Pitney Bowes agrees acquires FirstLogic)(Experian to buy Baker Hill): The direct marketing sector continues to grow, according to the Direct Marketing Association's Quarterly Business Review Index for the second quarter. The DMA reported a revenue index of 65 for the second quarter, which was the eighth consecutive qua The direct marketing sector continues to grow,...; Tags: Baker Hill, direct marketing, DMA, Equifax, Experian, Pitney Bowes Inc., revenue; Research articles 2005-09-12