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2 Resources for

director of the executive negotiation workshop

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'Woo' Factor: Persuasion and Power
How do you convince people to buy into your latest idea? "The Art of Woo" author and Wharton School professor Richard Shell shares his insights with MoneyWatch.com's Eric Schurenberg and explains why President Barack Obama is such an excellent "woo-master."
Tags: Wharton School, CBS MoneyWatch.com, MoneyWatch, Eric Schurenberg, Richard Shell, Director of the Executive Negotiation Workshop, The Art of Woo, Persuasion
Videos 2009-07-01
'Woo' Factor: Persuasion and Power
How do you convince people to buy into your latest idea? "The Art of Woo" author and Wharton School professor Richard Shell shares his insights and explains why President Barack Obama is such an excellent "woo-master."
Tags: Wharton School, MoneyWatch, Eric Schurenberg, Richard Shell, Director of the Executive Negotiation Workshop, The Art of Woo, Persuasion
Videos 2009-07-01
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