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	<title><![CDATA[dma Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/dma.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to dma]]></description>
	<s:counts start="0" returned="20" found="106" />
	<language>en-us</language>
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		<title><![CDATA[More Internet Marketing Looms in Pharma's Future]]></title>
		<link><![CDATA[http://industry.bnet.com/pharma/100049/more-internet-marketing-looms-in-pharmas-future/]]></link>
		<description><![CDATA[    By some reports, direct-to-consumer DTC drug advertising is beginning to stagnate -- a trend suggested by Sepracor's recent decision to cut back on TV spots involving its Lunesta moth. Stepping into the breach: More direct-marketing advertising, particularly involving the Internet.    According to a...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 25 Apr 2008 14:56:02 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/direct+marketing.html"><![CDATA[Direct Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/pharmaceutical+company.html"><![CDATA[Pharmaceutical Company]]></category>
		<category domain="http://resources.bnet.com/topic/internet+marketing.html"><![CDATA[Internet Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/david+p.+hamilton.html"><![CDATA[David P. Hamilton]]></category>
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	<item>
		<title><![CDATA[When Localism Bites Back (Broadcasting and Cable)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5934/is_200802/ai_n25283442]]></link>
		<description><![CDATA[Broadcasters are concerned about a few paragraphs in the FCC's recent 98-page localism order that they say could gut local station protections of their network programming and syndicated shows, as well as weaken their retransmission consent negotiating position.       Tucked into the FCC's voluminous Jan....]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 25 Feb 2008 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/broadcaster.html"><![CDATA[broadcaster]]></category>
		<category domain="http://resources.bnet.com/topic/broadcasting.html"><![CDATA[broadcasting]]></category>
		<category domain="http://resources.bnet.com/topic/cable.html"><![CDATA[Cable]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/fcc.html"><![CDATA[FCC]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/network.html"><![CDATA[network]]></category>
		<category domain="http://resources.bnet.com/topic/networking.html"><![CDATA[NETWORKING]]></category>
		<category domain="http://resources.bnet.com/topic/telecommunications.html"><![CDATA[TELECOMMUNICATIONS]]></category>
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		<title><![CDATA[Direct Marketing Expenditures Account for 50% of Total Advertising Expenditures, DMA's 2007 'Power Of Direct Marketing' Report Unveils]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5554/is_200710/ai_n21915282]]></link>
		<description><![CDATA[To: BUSINESS EDITORSContact: Sue R.E. Geramian, Direct Marketing Association, +1-212- 790-1486, seramian@the-dma.org CHICAGO, Oct. 16 /PRNewswire/ -- Despite a US economy that shows signs of softening in key areas, growth is predicted in direct marketing DM expenditures, sales, return on investment ROI, and employment through 2008, as reported in The...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 16 Oct 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Northwest TV stations duke it out]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5248/is_29_24/ai_n29365616]]></link>
		<description><![CDATA[SOME DAYS, MARTY HOUSTON WISHES he were still sitting in front of a wood paneling backdrop fielding calls about the Hogs and rifling with co-host Ernie Witt Jr.  Houston, who hosted the lunch hour talk show "The Huddle" for 11 years on KPBI-TV, is now the station manager at...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 23 Jul 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/fcc.html"><![CDATA[FCC]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/houston.html"><![CDATA[Houston]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/tvs.html"><![CDATA[TVs]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[DMA Encourages Catalog & Direct Mail Recycling]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5554/is_200705/ai_n21898387]]></link>
		<description><![CDATA[To: ENVIRONMENTAL EDITORSContact: Stephanie Hendricks, +1-202-861-2407, shendricks@the- dma.org WASHINGTON, May 23 /PRNewswire/ -- The Direct Marketing Association DMA has launched a major new initiative to encourage consumers to recycle catalogs and mixed paper. Beginning this summer, DMA member companies, which represent many of the country's leading brands, will be adding...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 23 May 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/recycling.html"><![CDATA[recycling]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[DMA Asks Marketers to Benchmark Environmental Performance]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5554/is_200705/ai_n21898453]]></link>
		<description><![CDATA[To: TECHNOLOGY EDITORSContact: Stephanie Hendricks of DMA, +1-202-861-2407, shendricks@the-dma.org BOSTON, May 23 /PRNewswire/ -- Recognizing that making environmentally responsible decisions is increasingly important from a social, economic, and business perspective, the Direct Marketing Association's DMA Board of Directors has enacted a resolution earlier this month calling on its members to...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 23 May 2007 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Lawmakers deliver postal reform; Passage promises predictable rates, greater authority and responsibility.(News)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200701/ai_n25861276]]></link>
		<description><![CDATA[Byline: CAROL KROL    Last month, President Bush signed into law postal reform  legislation that provides for the first major overhaul of the U.S.  Postal Service since the Postal Reorganization Act of 1970, which  transformed the old cabinet-level Post Office Department into the  current...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 15 Jan 2007 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/inflation.html"><![CDATA[inflation]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/u.s.+postal+service.html"><![CDATA[U.S. Postal Service]]></category>
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		<title><![CDATA[''Hi Mom, Look at Me. I'm an Email Marketer!''; Silverpop's O'Gorman Presents at DMA's DMB Conference]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2006_April_25/ai_n26836246]]></link>
		<description><![CDATA[ATLANTA -- Email is a double-edged sword for business-to-business marketers. The marketing channel is tremendously powerful and at the same time demandingly complicated, Elaine O'Gorman told attendees at DMA's Direct Marketing to Business DMB Conference held in Orlando, Fla. this week.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 25 Apr 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[e-mail]]></category>
		<category domain="http://resources.bnet.com/topic/silverpop.html"><![CDATA[SilverPop]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[The emperor's new clothes: American views of Hirohito after World War II.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb3498/is_200603/ai_n18326050]]></link>
		<description><![CDATA[ON SEPTEMBER 18, 1945, Georgia Senator Richard Russell delivered an  address on U.S. policy toward Emperor Hirohito under the newly begun  occupation of Japan. Russell called the emperor the "head and  heart" of Japanese expansionism, blasted the Truman White House for  its reluctance to imprison or...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 22 Mar 2006 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/japan.html"><![CDATA[Japan]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/new+york+times+co..html"><![CDATA[New York Times Co.]]></category>
		<category domain="http://resources.bnet.com/topic/occupation.html"><![CDATA[occupation]]></category>
		<category domain="http://resources.bnet.com/topic/u.s..html"><![CDATA[U.S.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">NYT</category>
		<category domain="tickers">NYT</category>
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		<title><![CDATA[In Direct.(Direct Marketing Association service)(MeritDirect won the list)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200512/ai_n25860658]]></link>
		<description><![CDATA[DMA announces NCDM awards    DMA announces NCDM awards  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 12 Dec 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Leveling the Playing Field]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_km2928/is_200512/ai_n15971695]]></link>
		<description><![CDATA[Technology is equity trading's great equalizer. Tools like DMA aggregators, algorithmic strategies and matching systems are found on the desks of both large and small money management firms.  That axiom also applies to Citizens Advisers, a Portsmouth, N.H., firm managing $650 million in equities. "An outsider looking at a...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 01 Dec 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/algorithm.html"><![CDATA[algorithm]]></category>
		<category domain="http://resources.bnet.com/topic/benefits.html"><![CDATA[Benefits]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/engineering.html"><![CDATA[Engineering]]></category>
		<category domain="http://resources.bnet.com/topic/equity.html"><![CDATA[equity]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/goldman+sachs+group+inc..html"><![CDATA[Goldman Sachs Group Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/investment.html"><![CDATA[Investment]]></category>
		<category domain="http://resources.bnet.com/topic/liquidity.html"><![CDATA[liquidity]]></category>
		<category domain="http://resources.bnet.com/topic/productivity.html"><![CDATA[PRODUCTIVITY]]></category>
		<category domain="http://resources.bnet.com/topic/tool.html"><![CDATA[tool]]></category>
		<category domain="http://resources.bnet.com/topic/trader.html"><![CDATA[trader]]></category>
		<category domain="http://resources.bnet.com/topic/turnover.html"><![CDATA[turnover]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GS</category>
		<category domain="tickers">GS</category>
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		<title><![CDATA[DMA mulls new image and CRM survey]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qa5351/is_200512/ai_n21384967]]></link>
		<description><![CDATA[AS THE DIRECT Marketing Association DMA works on bolstering its image with an edgy new brand identity, its Pharmaceutical Marketing Council has also been busy in recent weeks drawing up blueprints for a new benchmarking survey. "We want to begin to establish a statistical framework for those in the industry...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 01 Dec 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/crm.html"><![CDATA[CRM]]></category>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/survey.html"><![CDATA[survey]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Accucast and Delta Air Lines receive top marketing honors; E-mail marketing campaign earns recognition for strategy and creativity at prestigious awards event.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5243/is_200511/ai_n19835105]]></link>
		<description><![CDATA[M2 PRESSWIRE-17 November 2005-Delta-Air: Accucast and Delta Air  Lines receive top marketing honors; E-mail marketing campaign earns  recognition for strategy and creativity at prestigious awards  eventC1994-2005 M2 COMMUNICATIONS LTD    RDATE:16112005    ATLANTA - Accucast, Inc. , a pioneer of e-mail marketing software...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 17 Nov 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/delta+air+lines+inc..html"><![CDATA[Delta Air Lines Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[strategy]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">DAL</category>
		<category domain="tickers">DAL</category>
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		<title><![CDATA[Accucast and Delta Air Lines receive top marketing honors; E-mail marketing campaign earns recognition for strategy and creativity at prestigious awards event.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5243/is_200511/ai_n20047891]]></link>
		<description><![CDATA[M2 PRESSWIRE-16 November 2005-Accucast Inc: Accucast and Delta Air  Lines receive top marketing honors; E-mail marketing campaign earns  recognition for strategy and creativity at prestigious awards  eventC1994-2005 M2 COMMUNICATIONS LTD    RDATE:16112005    ATLANTA - Accucast, Inc. , a pioneer of e-mail marketing...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 16 Nov 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/delta+air+lines+inc..html"><![CDATA[Delta Air Lines Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[strategy]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">DAL</category>
		<category domain="tickers">DAL</category>
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		<title><![CDATA[In Direct.(Direct & Database)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200511/ai_n25860621]]></link>
		<description><![CDATA[Two NCDM conferences merged    The Direct Marketing Association and co-producer DIRECT magazine  announced they have combined the National Center for Database Marketing  summer and winter conferences into one annual show. The combined NCDM  show, which serves the database marketing community, will now be held...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Nov 2005 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/conference.html"><![CDATA[conference]]></category>
		<category domain="http://resources.bnet.com/topic/database.html"><![CDATA[database]]></category>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/hardware.html"><![CDATA[HARDWARE]]></category>
		<category domain="http://resources.bnet.com/topic/hiring.html"><![CDATA[hiring]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/storage.html"><![CDATA[Storage]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[New Online Publishers Association White Paper Analyzes Local Online Audience Measurement; Paper Reveals Significant Variation in Local Audience Data Among Vendors and Between Markets]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_Oct_24/ai_n15730267]]></link>
		<description><![CDATA[NEW YORK -- The Online Publishers Association OPA today released a new white paper analyzing and evaluating online audience measurement products that capture and report local market data. The analysis shows that different research methods result in significantly different estimates of visitors to Web sites in local markets.  "Locally-targeted...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 24 Oct 2005 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/online+publishers+association.html"><![CDATA[Online Publishers Association]]></category>
		<category domain="http://resources.bnet.com/topic/tvs.html"><![CDATA[TVs]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Comcast Eyes More Team Channels (Multichannel News)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5934/is_200510/ai_n23920950]]></link>
		<description><![CDATA[Services Slated for DMAs With 'Strong Interest'  Services Slated for DMAs With 'Strong Interest']]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 24 Oct 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/comcast+corp..html"><![CDATA[Comcast Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/team.html"><![CDATA[team]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CMCSA</category>
		<category domain="tickers">CMCSA</category>
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		<title><![CDATA[Unica CEO Selected to Serve on The Direct Marketing Association's Board of Directors]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_Oct_17/ai_n15693774]]></link>
		<description><![CDATA[WALTHAM, Mass. -- Unica Corporation (Nasdaq:UNCA), a global provider of Enterprise Marketing Management EMM solutions, today announced that Yuchun Lee, Unica's CEO, has been elected to serve on the Board of Directors of The Direct Marketing Association The DMA. The election took place during the DMA05 Annual Conference & Exhibition,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 17 Oct 2005 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/board.html"><![CDATA[board]]></category>
		<category domain="http://resources.bnet.com/topic/direct+marketing+association.html"><![CDATA[Direct Marketing Association]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[SALES]]></category>
		<category domain="http://resources.bnet.com/topic/unica.html"><![CDATA[Unica]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">UNCA</category>
		<category domain="tickers">UNCA</category>
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		<title><![CDATA[In Direct; DM industry shows strong Q2 growth.(Direct Marketing)(Equifax inc. acquired BeNow)(Pitney Bowes agrees acquires FirstLogic)(Experian to buy Baker Hill)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200509/ai_n25860513]]></link>
		<description><![CDATA[The direct marketing sector continues to grow, according to the  Direct Marketing Association's Quarterly Business Review Index for  the second quarter. The DMA reported a revenue index of 65 for the  second quarter, which was the eighth consecutive qua  The direct marketing sector continues to grow,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 12 Sep 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/baker+hill.html"><![CDATA[Baker Hill]]></category>
		<category domain="http://resources.bnet.com/topic/direct+marketing.html"><![CDATA[direct marketing]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/equifax.html"><![CDATA[Equifax]]></category>
		<category domain="http://resources.bnet.com/topic/experian.html"><![CDATA[Experian]]></category>
		<category domain="http://resources.bnet.com/topic/pitney+bowes+inc..html"><![CDATA[Pitney Bowes Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/revenue.html"><![CDATA[revenue]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">EFX</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">EXPG Y</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PBI</category>
		<category domain="tickers">EFX,EXPG Y,PBI</category>
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		<title><![CDATA[J.P. Morgan's DMA Push]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_km2928/is_200509/ai_n15663017]]></link>
		<description><![CDATA[Independent direct market access may have a short-lived history. Not because the business doesn't have legs but because it's been successful. For several years, Wall Street brokerages have watched DMA providers capture order flow as buyside traders sough Independent direct market access may have a short-lived history. Not because the...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 01 Sep 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brokerage.html"><![CDATA[brokerage]]></category>
		<category domain="http://resources.bnet.com/topic/dma.html"><![CDATA[DMA]]></category>
		<category domain="http://resources.bnet.com/topic/j.p.+morgan+chase+%2526+co..html"><![CDATA[J.P. Morgan Chase & Co.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">JPM</category>
		<category domain="tickers">JPM</category>
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