BNET Industries
- Private
- US
Dow Jones Description
Red Herring, Inc., founded in 1993, is a media company whose mission is to cover innovation, technology, financing and entrepreneurial activity. Its staff of award-winning journalists tell readers what's first, what matters and most importantly, why. Our journalists, research specialists and newsletter editors investigate on a global basis and report how the world of innovation and entrepreneurship are transforming business and how the business of technology is transforming the world. We provide a deep understanding of venture capital and capital markets. We recognize that innovation primarily comes from entrepreneurs, but that success comes from a combination of innovation, management, money, strategy and execution. We take all these factors into consideration when evaluating the potential of companies and technologies to succeed. Since no company exists in a vacuum, we take into account the entire competitive landscape of companies of all size. Red Herring is dedicated to thorough research, relevant metrics deep financial analysis, in-depth reporting, crisp writing and thoughtful debate. We are a skeptical, intelligent and trustworthy source of information in technology business. Our primary obligation is to provide the most relevant, honest and independent information and analysis to our audience, with the conviction that an exceptional editorial product is the best catalyst for success and the best way to serve our advertisers and investors. Our content is original, compelling and actionable for industry executives and entrepreneurs. A privately held company, Red Herring, Inc. is headquartered in Belmont, California.
Number of Employees 130
Peer Companies
NAICS Code : 516110
News & Analysis
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dot-com and red herring - All News and Analysis
Prophet of Dotcom Collapse Now Sees Profits in High-Tech Rebirth.
By Dale Kasler, The Sacramento Bee, Calif. Knight Ridder/Tribune Business News Apr. 14--SAN FRANCISCO--His magazine has folded, a victim of the dot-com crash that he so famously predicted but never imagined would bring down much of the technology industry in its wake....
The Profile Box: Red Herring CEO faces big challenge.(Chris Dobbrow, Red Herring Communications)(Brief Article)(Statistical Data Included)
For Chris Dobbrow, recently named CEO of Red Herring Communications, attracting new advertisers will be a tough sell for a publication often lumped together with many of the shuttered dot-com titles. But Dobbrow is confident he'll be able to change For Chris Dobbrow, recently...
The Denver Post Al Lewis Column.
By Al Lewis, The Denver Post Knight Ridder/Tribune Business News May 27--MAN WHO FORECAST TECH BUST NOW EXPECTS REBOUND: Red Herring founder Anthony Perkins was among the first to see the big bust coming. His book, "The Internet Bubble," hit...
The party's over; Tech mags.(Brief Article)(Statistical Data Included)
Ask one industry executive what 2001 will bring for tech- and new-economy print publications, and you'll get a quick answer: ``What's that giant sucking sound?'' Kelly Conlin, president-CEO of International Data Group, which publishes The Industry Standard, PC World and InfoWorld, puts it a...
Dot-com companies wary of Net magazines.
* Advertisers worry about dilution in ad-heavy publications Some dot-com and technology advertisers are bowing out of Internet behemoths Business 2.0, Fast Company, the Industry Standard, Red Herring and Upside -- just as the phone book-size p * Advertisers...
Top Net magazines lose dot-com bucks in advertiser shift.(Brief Article)
Some dot-com and technology advertisers are bowing out of Internet behemoths Business 2.0, Fast Company, The Industry Standard, Red Herring and Upside -- just as the phone book-size publications vie for dominance based in part on their ad-page count. Citing ad dilution, high rates...
ADVERTISING IN NET MAGS BECOMING FASHIONABLE; RAPIDLY GROWING INTERNET-ORIENTED MAGAZINES AND APPAREL ADVERTISERS ARE GETTING BETTER ACQUAINTED.(Brief Article)
While flipping through a recent copy of Fast Company, Eric Hasbrook, a marketing executive with Annuncio, a dot-com, noticed one particular ad among the countless technology and dot-com ads: DKNY. "It just seemed to come out from nowhere," said Hasbrook, who also added...
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