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doubleclick

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Adgregate signs widget deal with DoubleClick
Online ad firm Adgregate Markets has signed a distribution deal with Google-owned advertising company DoubleClick to make its ShopAds widget available to all of DoubleClick’s advertisers. Users who want to buy products can click the description button under the ad...
Tags: Advertisement, DoubleClick Inc., Retail, DoubleClick, Thomas Warren, Google Inc.
Articles 2009-04-06

Additional Resources

Google Finally Links AdWords To DoubleClick
Google is ready to fully leap into the display ad market, arguing it can do for that category what it has done for search. Ever since its $3.1 billion acquisition of DoubleClick two years ago, Google (NSDQ: GOOG) has promised to make it easy to manage both search and...
Tags: Google Inc., Advertisement, Google AdWords, DoubleClick Inc., Ad Network, Advertising, Companies, Google, David Kaplan
External links 2009-09-18
BernsteinResearch: DoubleClick's Revenue Stream Will Double To $500 Million In 2010
Expectations for how much revenue Google’s fully-integrated DoubleClick Ad Exchange will generate are running high. By the end of next year, the revamped display ad sales platform could double DoubleClick’s revenue stream, says BernsteinResearch’s Jeff Lindsay in an analyst note.  The expansion of the DoubleClick platform to include AdSense...
Tags: Revenue, Google Inc., Advertisement, DoubleClick Inc., Operational Accounting, Finance, Advertising, Research & Metrics, Research, Companies, Google, Yahoo, David Kaplan
External links 2009-09-18
In Direct; DoubleClick acquires data management company.(Direct & Database)(DoubleClick Inc. acquires CSC Advanced Database Solutions)(Salesforce.com partners with WebSideStory )(ClientLogic Specialists Marketing Services wins Institute for Internatio
DoubleClick Inc. announced it has acquired CSC Advanced Database Solutions, a data management company based in Schaumburg, Ill. Terms of the deal were not disclosed. DoubleClick plans to offer data management solutions as part of an integrated market DoubleClick Inc. announced it has acquired CSC Advanced...
Tags: ClientLogic, Computer Sciences Corp., data management, database, DoubleClick Inc., marketing, Salesforce.com Inc.
Research articles 2003-07-14
Industry Moves: DoubleClick's Rubenstein Is The Latest Google To Exit
Michael Rubenstein is the latest high profile Google (NSDQ: GOOG) exec to depart the company to pursue other interests, MediaMemo’s Peter Kafka reported. Rubenstein was a VP and director of Google’s Ad Exchange, which is part of the DoubleClick unit and serves as a platform for display ad sales....
Tags: Google Inc., Industry, DoubleClick Inc., Michael Rubenstein, E-mail, Online Communications, Advertising, Industry Moves, Companies, Google, David Kaplan
External links 2009-09-09
DoubleClick Performics Expands Affiliate Marketing Suite, Offer Self Managed Option for Emerging Advertisers and Outsourced Program Managers
MIAMI -- DoubleClick Performics (www.performics.com), the performance marketing division of DoubleClick Inc., today unveiled AffiliateDirect at Affiliate Summit in Miami. Now, for the first time, emerging online retailers and program managers not associated with DoubleClick Performics can license the company's industry leading affiliate marketing technology and access the DoubleClick Performics...
Tags: DoubleClick Inc., outsource
Research articles 2007-07-09
DoubleClick pares back to core; Focus on delivering online ads pays off as company wins new clients, fills in gaps.(News)
Byline: Amanda Fung Late last year, DoubleClick Inc. sold off its database management business for $435 million. True, the sales price comes to barely a quarter of what DoubleClick paid for the unit seven years ago. But the sale completes a majo...
Tags: company, DoubleClick Inc., online advertising
Research articles 2007-01-15
Doubleclick sees growth potential in local market.
Feb 26, 2007 (Mediaweek - ABIX via COMTEX) -- Ben Regensburger says that online advertiser DoubleClick is seeking to expand into the Asia Pacific market. Regensburger is the president of DoubleClick International, and has been with the US-based firm Feb 26, 2007 (Mediaweek - ABIX...
Tags: DoubleClick Inc.
Research articles 2007-02-26
Phillips Investment Resources partners with DoubleClick for ad and sales representation.
Phillips Investment Resources (formerly, and briefly, called Phillips Wealth) recently entered into an agreement with DoubleClick Inc., the leading global internet advertising solutions company. Through this partnership, DoubleClick will exclusively Phillips Investment Resources (formerly, and briefly, called Phillips Wealth) recently entered into an agreement...
Tags: advertisement, DoubleClick Inc., Investment, sales
Research articles 2000-12-15
Marketing Services: Kevin Ryan, DoubleClick Inc.(Brief Article)
New York-based DoubleClick Inc. made its name as the leader in consumer online advertising. That business, however, has shriveled of late, and Kevin Ryan, DoubleClick's CEO, has led the company into new-and, he hopes-more lucrative ventures such as e New York-based DoubleClick Inc. made its name...
Tags: DoubleClick Inc., marketing
Research articles 2002-04-08
AdKnowledge, DoubleClick partner.
AdKnowledge announced a strategic partnership last week with DoubleClick that will let AdKnowledge focus on the "buy" side of online advertising, using its MarketMatch products, and DoubleClick focus on ...AdKnowledge announced a strategic partnership last week with DoubleClick that will let AdKnowledge focus on the "buy"...
Tags: AdKnowledge, DoubleClick Inc.
Research articles 1998-06-08
Privacy din sparks DoubleClick deal.(Brief Article)
DoubleClick's decision last week to suspend plans to connect names to anonymous online consumer data drew quick applause from advertising groups and -- more important to DoubleClick -- cautious praise from privacy advocates. But the privacy debate is DoubleClick's decision last week to suspend plans to...
Tags: DoubleClick Inc., privacy
Research articles 2000-03-06
Double Trouble ;Big Brother online: Are consumer profiles being created without concern for privacy? DoubleClick says `Not so'.(Brief Article)(Statistical Data Included)
DoubleClick went from No. 1 Web ad network to public enemy No. 1 for privacy advocates. They've raised a firestorm over DoubleClick's intent to marry offline consumer data with online data into the ultimate vehicle for target marketing. DoubleClick went from No. 1 Web...
Tags: DoubleClick Inc.
Research articles 2000-03-06
DoubleClick buys e-mail publisher.
DoubleClick, an Internet advertising network, is acquiring Opt-In Email.com, an Internet e-mail marketing, publishing and list management company, for an undisclosed amount. The all-stock transaction augments DoubleClick's previously announced DARTma DoubleClick, an Internet advertising network, is acquiring Opt-In Email.com, an Internet e-mail marketing, publishing and...
Tags: DoubleClick Inc., e-mail, Internet
Research articles 1999-12-06
Breaking News;DoubleClick introduces network for small sites.(Brief Article)
DoubleClick today announces Sonar Network, an ad network of unbranded small and mid-size Web sites. The DoubleClick Network, which includes larger branded sites, will remain separate. Sonar Network, which will have its own sales staff, will not carry DoubleClick today announces Sonar Network, an ad network...
Tags: DoubleClick Inc., network, sonar
Research articles 2000-01-31
DoubleClick added to Morgan Stanley Internet Index.
M2 PRESSWIRE-15 May 2000-DOUBLECLICK: DoubleClick added to Morgan Stanley Internet Index C1994-2000 M2 COMMUNICATIONS LTD RDATE:12052000 NEW YORK -- DoubleClick Inc. (Nasdaq: DCLK), the industry's leading global Internet advertising solutions company, today announced that the company has been...
Tags: DoubleClick Inc., INTERNET, Morgan Stanley
Research articles 2000-05-15
DoubleClick Inc. clarifies news regarding FTC inquiry.
M2 PRESSWIRE-17 February 2000-DOUBLECLICK: DoubleClick Inc. clarifies news regarding FTC inquiry C1994-2000 M2 COMMUNICATIONS LTD RDATE:16022000 NEW YORK, NY -- As previously disclosed in DoubleClick`s (NASDQ: DCLK) Registration Statement on Form S-3, the Federal Trade Commission FTC has commenced...
Tags: DoubleClick Inc., FTC, INTERNET
Research articles 2000-02-17
Nasdaq.com joins DoubleClick's Select Business Network in Personal Finance affinity group.
M2 PRESSWIRE-26 January 2000-DOUBLECLICK: Nasdaq.com joins DoubleClick's Select Business Network in Personal Finance affinity group C1994-2000 M2 COMMUNICATIONS LTD RDATE:25012000 * Agreement Marks First Time nasdaq.com Accepts Advertising NEW YORK -- DoubleClick Inc. (Nasdaq: DCLK), the leading global...
Tags: advertisement, affinity, DoubleClick Inc., INTERNET, Nasdaq Stock Market Inc., network
Research articles 2000-01-26
DOUBLECLICK TECHNOLOGY NETWORK EXPANDS SITE ROSTER.(Company Business and Marketing)
DoubleClick Inc. (Nasdaq:DCLK), an Internet advertising solutions company, has added three more Web sites to the DoubleClick Technology Select Network. DoubleClick's Select Network represents premium Web sites in exclusive advertising and sponsorship sales relationships. The three Web sites joining DoubleClick's Select...
Tags: advertisement, DoubleClick Inc., InformIT, INTERNET, MARKETING, network, Web, WebTrends Corp.
Research articles 2000-02-01
Kill Bw1216 Ny-Doubleclick
Please KILL BW1216, (NY-DOUBLECLICK)DLCK Bloomberg Signs Agreement With DoubleClick for International Ad Representation in Three Countries which ran on Business Wire at 10:47 ET on 06/03/1999. REPLACE with BW1411, (NY-DOUBLECLICK)DCLK Bloomberg Signs Agreement With DoubleClick for International Ad Representation in Three Countries which ran...
Tags: agreement, Bloomberg L.P., Business Wire, DoubleClick Inc.
Research articles 1999-06-03
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