BNET Industries
Last Fiscal Year Sales:$17.5M
- Private
- US
Dow Jones Description
The passion and vision of inventor, engineer, racer, Douglas Henline led to the founding of Douglas Wheel in 1991. As with the rapid development of most motor sport technologies, through racing Doug and his contemporaries found limitations in the wheel technology of the day and in his pursuit of performance, devoted himself to designing and manufacturing a new breed of superior wheels. Doug's devotion evolved into commitment and eventually into creation of Douglas Wheel. After 16 years of industry innovation, leadership and a staggering number of championships in multiple forms of motor sports, the Vista, California-based company continues to lead the way for performance wheel technology. Though rich with history, Douglas Wheel has been evolving for the future; expanding its design, engineering and manufacturing resources, and in 2006 the company modernized its name to DWT. The new iconic brand logo carries DNA from its previous identity and the acronym brings the brand's lineage and commitment to "technology" to fore. As the flagship brand of privately-held Douglas Technologies Group, Inc., DWT is passionately devoted to producing the best performance and competition wheels on the planet. Racer Support Have what it takes to ride for us? We want to hear from you.
Founder of Douglas Technologies Group, Inc, Owner of the Popular Dwt Wheel
Douglas HenlineNumber of Employees 74
Peer Companies
NAICS Code Automotive Parts and Accessories Stores: 441310
News & Analysis
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douglas wheel inc. - All News and Analysis
Douglas Wheel is now DWT.(Douglas Wheel Technologies Group Inc. changes brand name to Douglas Wheel Technology)(Brief article)
Douglas Wheel Technologies Group Inc. has changed its Douglas Wheel brand name to DWT, which stands for Douglas Wheel Technology. Vista., Calif.-based Douglas Wheel is a leading manufacturer of wheels for the utility and high-performance ATV markets. A new company Web...
Smaller name, bigger goals: Douglas Wheel shortens name and seeks to become a larger, more diversified powersports company.
You can't reinvent the wheel, but that's not stopping specialty wheel manufacturer Douglas Wheel from embarking on an ambitious campaign to rebrand the company, expand its wheel lines and explore diverse new product offerings. "The market has matured and the competition has become...
Douglas Wheel changes its name to DWT.(ATV Report)
Douglas Wheel Technology has changed its Douglas Wheel brand name to DWT, which stands for Douglas Wheel Technology. The Vista, Calif.-based manufacturer makes wheels for the utility and high-performance markets for the ATV market. A new...
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Decision Makers
| Name (plus bio) | Position |
|---|---|
| Douglas Henline | Founder of Douglas Technologies Group, Inc, Owner of the Popular Dwt Wheel |
| Richard Mendenhall | Sales Executive |
| Organization | Position | Status |
|---|---|---|
| Douglas Wheel, Inc. | Founder of Douglas Technologies Group, Inc, Owner of the Popular Dwt Wheel | Current |
| Organization | Position | Status |
|---|---|---|
| Douglas Wheel, Inc. | Sales Executive | Current |
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