Resources

13 Resources for

durability and marketing

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See the fall splendor one step at a time
The changing colors of the fall season will soon be upon us, but this year consider a new approach to leaf-peeping. Instead of driving on auto-clogged roads, park the car and lace up a pair of trail running shoes. Your local park is a good place to start your runs,...
Tags: adidas AG, Branding, durability, Leadership, MARKETING
Research articles 2006-09-07
Performance matters: faced with greater performance pressures, coatings manufacturers need to recognize the key attributes high-performance pigments can deliver to their formulations—and ultimately their customers
Answering ever-increasing customer needs for durability, regulatory compliance and color are absolute essentials for any coatings manufacturer, and high-performance pigments HPP can deliver on all fronts. But admittedly, they do so at a higher cost. According to SRI Consulting, classic organic pigment prices range from $7.50-$20/kg compared to $25-58+/kg for...
Tags: durability, high-performance, Leadership, MARKETING, performance, SRI Consulting, supplier
Research articles 2006-08-01
Concrete Standards update
Surprising as it may seem, the European concrete Standard EN 206-1(1) was published six years ago. In November 2005 it was adopted for a further five years on the understanding that by 2010 there would be a full review. At this review a number of important and difficult issues need...
Tags: concrete, durability, European Commission, MARKETING, Quality, standards
Research articles 2006-08-01
Buyers See More Value in Brand Than Incentives, Says Strategic Vision
SAN DIEGO -- Strong anticipated resale value, reliability and durability helped propel Japanese brands to top spots on 12 of 23 segments on Strategic Vision's 2005 Total Value IndexTM TVI. The San-Diego based research firm today announced results of its value calculations that factor economic issues against the quality of...
Tags: brand, Branding, durability, Honda Motor Co., incentive, MARKETING, Nissan Motor Co. Ltd., SALES, SUV, vision
Research articles 2005-10-10
Ameron International
Ameron International is the recipient of the 2005 Frost & Sullivan Technology Leadership Award in the U.S. protective coatings market. Ameron won the award for its record as an innovator and leading supplier of polysiloxane PSX technology. This patented technology, recognized as the newest generic class of high performance coatings,...
Tags: chemistry, durability, epoxy, Frost & Sullivan, Leadership, MARKETING
Research articles 2005-06-01
The Eighteenth Annual Hanna Award
The Eighteenth Annual Hanna Award in Coatings for the Best Project in the science and technology of chemical coatings was presented at Ohio Science Day, a gathering of the state's outstanding middle and high school science projects, which was held at Ohio State University on May 8. The winner was...
Tags: Branding, CAREER, durability, MARKETING, Ohio State University
Research articles 2004-08-01
Thailand Maker of Long-Lasting Shoes Now Looks for Comfort.
By Somporn Thapanachai, Bangkok Post, Thailand Knight Ridder/Tribune Business News Jan. 9--Shoe seller Nitaya Pontawewirat couldn't believe her ears: "Your shoes are too durable," customers complained when she began selling the hardy footwear almost 30 years ago. The reason was simply...
Tags: Bangkok Post, Branding, durability, Government, MARKETING, Microsoft Corp.
Research articles 2002-01-09
Electric Bus Meets Federal Testing Requirements for First Time, As Market for Electric and Hybrid-Electric Buses Surges
CHATTANOOGA, Tenn.--BUSINESS WIRE--Sept. 14, 1999-- An electric bus has for the first time ever completed a rigorous testing program that is required for buses purchases with federal funds. The 22-foot shuttle bus that was tested was manufactured by Advanced Vehicle Systems, Inc. AVS of Chattanooga, Tenn. for the Chattanooga...
Tags: AVS, Business Wire, durability, Engineering, hybrid, Manufacturing, MARKETING
Research articles 1999-09-15
Linear scales.
Optoelectric scales measure linear movements. SCR, ISA, and PBS linear measuring equipment incorporates stainless-steel gratings for durability in demanding machine tool and press brake applications. Scale features include scale housing in extruded anodized aluminum, flexible coupling for misalignment compensation and self-correction of mechanical hysteresis, and...
Tags: aluminum, durability, Fax, ISA, MARKETING, PBS
Research articles 1999-05-03
GM: 2000 Chevy Suburban hits the road with more comfort and capability.
M2 PRESSWIRE-31 March 1999-GM: 2000 Chevy Suburban hits the road with more comfort and capability C1994-99 M2 COMMUNICATIONS LTD RDATE:290399 New York -- Chevrolet unveiled the newest iteration of the most enduring brand in automotive history -- the 2000 Suburban -- at...
Tags: brand, Branding, durability, General Motors Corp., MARKETING, suspension
Research articles 1999-03-31
AGRICULTURAL RESEARCH SERVICE: Coal burning byproduct gives ol' bossy a leg up on mud.
M2 PRESSWIRE-27 January 1999-AGRICULTURAL RESEARCH SERVICE: Coal burning byproduct gives ol' bossy a leg up on mud C1994-99 M2 COMMUNICATIONS LTD RDATE:260199 By Jan Suszkiw Flyash could offer dairy farmers a low-cost material for paving feedlot areas where...
Tags: durability, Fax, MARKETING, Pennsylvania, scientist, U.S. Department of Agriculture
Research articles 1999-01-27
Exclusive ARP Plus Surface Gives Nevamar High Pressure Laminates Superior Wear Resistance
ODENTON, Md.--BUSINESS WIRE--Feb. 20, 1998--Nevamar has developed Armored ProtectionTM Plus Surface (ARPTM Plus) to create high pressure laminates with superior durability, abrasion and scratch resistance properties. The application of this proprietary process results in significantly better wear value than the NEMA standard for laminates, as well as...
Tags: aluminum, Branding, Business Wire, durability, International Paper Co., Manufacturing, MARKETING, Maryland, particle
Research articles 1998-02-20
SpecMaster Stainless Steel Worktables from Eagle Foodservice equipment optimize long-life corrosion resistance
CLAYTON, Del.--BUSINESS WIRE--May 22, 1997--SpecMasterR SE Series Stainless Steel Worktables from Eagle Foodservice Equipment feature the foodservice industry's only standard all-stainless steel table construction for optimal corrosion resistance, durability and long life. SpecMasterR SE Series tables feature 14-gauge Type 304 stainless steel tops In addition, unlike other...
Tags: Business Wire, durability, Eagle, Fax, INTERNET, MARKETING, steel
Research articles 1997-05-22

Additional Resources

Millennial angst - sales of Inmarsat Mini-M I/O device strong - Company Business and Marketing - Brief Article
Millennial angst seems to be boosting sales of satellite company Inmarsat's laptop-sized terminal, the Mini-M. Officials from Comsat, one of a number of Inmarsat service providers carrying the device, believe a spurt in the last two months--taking total sales to over 50,000--is the result of fears over the durability of...
Tags: Inmarsat Plc.
Research articles 1999-10-25
Nissan to run engine test on the Internet - Company Business and Marketing - Brief Article
Nissan is to conduct a 200 hour engine durability test live on the Internet. Designed to give people worldwide a chance to know more about the endurance tests that the company carries out on its engines, the test will simulate the harshest possible driving conditions. The engine will run the...
Tags: INTERNET, MARKETING, Nissan Motor Co. Ltd.
Research articles 1999-11-25
ANSYS.
ANSYS of Canonsburg, Pa., a maker of CAE software, and nCode, of Southfield, Mich., a maker of software to test product ... ANSYS of Canonsburg, Pa., a maker of CAE software, and nCode, of Southfield, Mich., a maker of software to test product durability, have announced...
Tags: ANSYS Inc.
Research articles 2001-01-01
Four Ways to Sell Luxury in a Downturn
High-end brands face a particularly tough challenge given the current economic climate. When consumers are focused on cutting spending, how can a company convince them to shell out for luxury items? One answer may be focusing marketing efforts around the concept of timelessness. This was the conclusion...
Tags: Team, Brand, Branding, Team Management, Marketing Research, Marketing, Management, Stacy Blackman
Blog posts 2009-04-28
Computing: Briefly noted
ANSYS of Canonsburg, Pa., a maker of CAE software, and nCode, of Southfield, Mich., a maker of software to test product durability, have announced a development and marketing partnership to provide access to nCode durability technology via ANSYS software. . PTC of Waltham Mass., has introduced Pro/Engineer Shipbuilding Solutions, a...
Tags: CNC Software Inc.
Research articles 2001-01-01
The powder coatings market: because of their high durability, robustness and environmental friendliness, powder coatings offer many advantages over their liquid counterparts. However, powder coatings manufacturers in mature markets are under growing press
For powder coatings manufacturers in the U.S. and Western Europe, gone are the days of double digit growth rates, which lured customers and attracted significant industry investment during the 1990s. "Since the new millennium the powder coatings markets in North America and Western Europe have plateaued as metal product...
Tags: China, General Motors Corp., Manufacturing, powder, R&D, Strategy
Research articles 2006-09-01
Alltrade Tools Introduces Snap-on Brand Clipped Head Framing Nailer
LONG BEACH, Calif. -- Alltrade Tools LLC, a global leader in the design, manufacturing and marketing of tools and shop equipment, today announced the introduction of the 34x Clipped Head Framing Nailer (#870011) It's just one product in an all-new line of magnesium nailers that combine the most advanced...
Tags: Snap-on Tools
Research articles 2008-05-13
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