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- electronic mail, a message sent across the Internet, or a system for transferring messages between computers, mobile phones, or other communications attached to the Internet
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- WebTrends and Silverpop Integration Delivers a Powerful Marketing Solution for Automated, Relevant and Targeted Email Messages
- PORTLAND, Ore. -- WebTrends Inc., a leading provider of consumer-centric analytics and marketing intelligence solutions, and Silverpop, a premier email service provider ESP, today announced the first integration between an e-mail service provider and WebTrends Marketing Lab 2. The combined solutions give marketers the ability to proactively identify their most...
- Research articles 2007-11-08
- @d:tech New York 2002 Exhibitor Profiles
- Business/Technology Writers @d:tech New York 2002 NEW YORK--BUSINESS WIRE--Nov. 15, 2002 @d:Tech New York convenes next week, November 18-20, 2002, at the Hilton Hotel New York. For more information about the event visit http://www.ad-tech.com/live/90/events/90NYC02. @d:tech New York exhibitor profiles are listed below. News releases and press...
- Research articles 2002-11-15
- The Bombay Company Sees Great Success With Interactive E-mail Program; Bombay Chooses Silverpop to Power its E-mail Solutions
- Business Editors/High Tech Writers ATLANTA--BUSINESS WIRE--Oct. 21, 2002 Silverpop, a provider of e-mail marketing and customer communication solutions, and The Bombay Company (Nasdaq: BBA), a specialty retailer that markets classic and traditional furniture, prints, and accessories, announced today the successful launch of Bombay's new e-mail program. The...
- Research articles 2002-10-21
- Study Compares Email Campaign Practices of Major Retailers; Silverpop Reviews Emails of 175 Companies
- ATLANTA -- A comprehensive study of retail email practices conducted by Silverpop reveals that most marketers only need to make a few simple changes to leap ahead of competitors.
- Research articles 2005-05-24
- Origin Data Selects Silverpop Transact Email to Support Customer Acquisition Programs
- ATLANTA -- Interactive marketing services company Origin Data has selected Silverpop's new Transact email product to power automated response email messaging for clients' customer acquisition programs.
- Research articles 2007-01-22
- In Direct.(multiple topics)(Brief Article)
- ICT Group unit targets physicians In a bid to tap the lucrative physicians demographic, ICT Group Inc. has created a new unit, Direct Response Medical Detailing. The unit, which will serve pharmaceutical clients, will develop direct mail, e-mail and telemarketing programs...
- Research articles 2001-05-14
- Silverpop Study Uncovers Email Practices That Set Top Retailers Apart
- ATLANTA -- Email works for retailers because consumers use it. But not all retailers do it well, and some don't even do it at all.
- Research articles 2008-06-04
- Silverpop's Improved Data Integration Responds to Email Marketers' Needs
- ATLANTA -- Email marketers struggle with a lack of customer data, according to market research conducted by JupiterResearch for Silverpop. The leading email service provider has addressed that concern through partnerships with top Web analytics firms.
- Research articles 2006-12-12
- Silverpop's `2005 Broken Link Study' Finds Email Images Still Challenging to Deliver
- ATLANTA -- To kick off DMA05's Email Intensive session, Silverpop CEO Bill Nussey provided attendees with a first look at study findings regarding image blocking in top email clients.
- Research articles 2005-10-20
- Silverpop's 2006 Email List Growth Survey: Comparing UK/EU Tactics with US/Canadian Methods
- ATLANTA -- A new survey conducted by email service provider Silverpop found that when it comes to gathering email addresses for marketing campaigns, tactics that work well on one side of the Atlantic don't necessarily succeed on the other side.
- Research articles 2006-07-24
- Silverpop CEO Urges Marketers to Mine the Gold in Email Databases
- LONDON -- Bill Nussey, CEO of Silverpop and author of "The Quiet Revolution in Email Marketing," recently called on marketers to implement simple tactics to unlock the value of customer relationships.
- Research articles 2007-10-08
- Respected Industry Veteran Loren McDonald Joins Silverpop
- ATLANTA -- Silverpop CEO Bill Nussey today announced the addition of veteran email marketing executive Loren McDonald to the company's senior executive team. Nussey said the addition of McDonald further underscores the ability of Silverpop to continually attract the very best talent in the industry, and further solidifies its position...
- Research articles 2008-01-24
- Teleseminar Offers Research Findings to Improve Email Marketing; Silverpop Partners with MarketingSherpa
- ATLANTA -- Just in time to boost email marketing results in the coming year, Silverpop presents a teleseminar reviewing key findings from MarketingSherpa's newly released "Email Marketing Benchmark Guide 2006."
- Research articles 2005-12-05
- Retail Email Marketing Creative Lacks Zing; Silverpop Releases Phase II of `2005 Retail Email Marketing Study'
- ATLANTA -- While retailers clearly embrace the power of email marketing, a Silverpop study released today finds many of them have yet to take full advantage of the technological power and creative potential offered by the medium.
- Research articles 2005-09-15
- Silverpop CEO Recognized for Outstanding Accomplishments; Bill Nussey Ranked Top in Email Category in BtoB Magazine's ''Who's Who'' Special Edition
- ATLANTA -- Bill Nussey, CEO of Silverpop, an email marketing service provider, was recognized by BtoB magazine for his leadership and successes at delivering best-in-class products and services to marketers.
- Research articles 2006-07-11
- Email Marketers Missing Out on Opt-Outs; Silverpop Study Finds Retailers Can Do More to Continue the Relationship
- ATLANTA -- Despite continued pressure on email marketers to grow lists and enhance ROI, Silverpop's comprehensive "Retail Email Marketing Study" found few retailers manage the opt-out process in ways beneficial to both recipient and sender.
- Research articles 2006-03-20
- ''Hi Mom, Look at Me. I'm an Email Marketer!''; Silverpop's O'Gorman Presents at DMA's DMB Conference
- ATLANTA -- Email is a double-edged sword for business-to-business marketers. The marketing channel is tremendously powerful and at the same time demandingly complicated, Elaine O'Gorman told attendees at DMA's Direct Marketing to Business DMB Conference held in Orlando, Fla. this week.
- Research articles 2006-04-25
- Silverpop Releases Comprehensive Analysis of Retailers' Email Registration Practices
- ATLANTA -- Despite the proven value of targeting customers through email marketing, few retailers take full advantage the technology's tremendous potential, according to findings of Silverpop's comprehensive "2005 Retail Email Marketing Study," released today.
- Research articles 2005-08-17
- Silverpop Aces Golfsmith's Qualifying Round; Email Service Provider Adds Power to Sports Retailer's Campaigns
- ATLANTA -- In the same way golfers need to feel comfortable with the performance of a new putter before buying, the marketers at Golfsmith wanted a high level of comfort with an email service provider before selecting one.
- Research articles 2005-11-22
- Silverpop Study Reveals "Email Creative That Works"
- Findings identify creative elements that boost click rates
- Research articles 2006-10-16
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