eNumerys Global Resources | BNET
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4 Resources for

eNumerys Global

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Mortgage Prepayment Analysis - HELOC Retention Marketing Application
A large bank is trying to better manage their cash-flows from their mortgage portfolio by trying to identify segments or tranches within their portfolio of consumer loans that have a high probability of closing their loans or using market parlance "Prepay" their loans. They especially wanted to focus on Home...
Tags: Pricing Strategy, Analysis, eNumerys Global, Prepayment Analysis, Pricing, Marketing Research, Mortgages, Marketing, Finance, Capital Structures
White papers 2008-02-14
Economics Of Consumer Demand
Although the housing demand seems to be stabilizing, the ripple effects in credit markets seem to be accelerating. Several large banks have revealed multi-billion dollar losses resulting from increasing mortgage defaults. This inevitably restricts capital flow throughout the economy both for businesses and individuals. Restrictions on capital flow tend to...
Tags: Consumer, eNumerys Global, Financial Services
White papers 2008-01-01
Do Prime And Sub-Prime Borrowers Alike Default On Mortgages Before Defaulting On Their Credit Cards?
The explanation provided in the Business Week BW article was that most of these borrowers put down small or zero down payments so they don't have much to lose especially if prices had fallen since they made their purchase. People were current on their payments on their cards because people...
Tags: Payment, Credit Card, Borrower, eNumerys Global, Mortgages, Sales Channel, Operational Accounting, Financial Services, Finance, Capital Structures, Sales
White papers 2007-12-24
An Analytic Approach To Balancing Marketing And Branding ROI
The marketing Return On Investment ROI has been a topic of considerable debate between proponents of brand management and those of marketing accountability. As the brand management discipline works to leverage marketing investments to meet the challenge of an increasingly fragmented media audience, financial stakeholders of corporations demand a greater...
Tags: Branding, eNumerys Global, Marketing Research, Marketing
White papers 2007-12-24
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